Caty Kobe - How To Create A Community Development Plan
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Caty Kobe, head of training at FeverBee, uses this presentation to guide you through the entire process of creating a practical community development plan for your community.
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Caty Kobe - How To Create A Community Development Plan
- 1. How to Create a Community Development Plan Caty Kobe Head of Training, FeverBee @catykobe // #fbsprint
- 4. Your Plan Is Your North Star A @catykobe // #fbsprint
- 5. Without a plan we get stuck @catykobe // #fbsprint
- 6. We become too reactive @catykobe // #fbsprint
- 7. Our community stops progressing forward @catykobe // #fbsprint
- 8. Inception Establishment Maturity Mitosis Growth Rate 0-50% via community 50-90% via WOM/ Referral 90%+ via WOM/ Referral Variable Activity 0-50% via community 50-90% via community 90%+ via community Dips with each new group Sense of Community N/a 0-24* 25-72* 73-96* © FeverBee Limited, All Rights Reserved
- 12. Find out where you are in the lifecycle. @catykobe // #fbsprint
- 13. Inception Establishment Maturity Mitosis Growth Rate 0-50% via community 50-90% via WOM/ Referral 90%+ via WOM/ Referral Variable Activity 0-50% via community 50-90% via community 90%+ via community Dips with each new group Sense of Community N/a 0-24* 25-72* 73-96* © FeverBee Limited, All Rights Reserved
- 14. Measure growth, activity, and sense of community @catykobe // #fbsprint
- 15. SOC requires survey: http://bit.ly/ socsurveyfeverbee @catykobe // #fbsprint
- 16. Measure against business objectives @catykobe // #fbsprint
- 17. (ahem, that means ROI) @catykobe // #fbsprint
- 20. Use the “Goldilocks Principle” 2 @catykobe // #fbsprint
- 21. Push yourself, but set achievable goals @catykobe // #fbsprint
- 24. Inventory Your Resources 3 @catykobe // #fbsprint
- 25. Marketing help? @catykobe // #fbsprint
- 26. Design/ dev resources? @catykobe // #fbsprint
- 30. Create and Communicate 4 @catykobe // #fbsprint
- 31. Write it out! @catykobe // #fbsprint
- 32. Validate with your vendor @catykobe // #fbsprint
- 33. Sell your executive sponsor @catykobe // #fbsprint
- 34. Set realistic expectations* @catykobe // #fbsprint
- 35. Share with your company! @catykobe // #fbsprint
- 38. Execute, measure, analyze, iterate 5 @catykobe // #fbsprint
- 39. buzzword overload, sorry! :) @catykobe // #fbsprint
- 40. Start executing against your plan @catykobe // #fbsprint
- 41. Provide weekly updates to yourself/ boss @catykobe // #fbsprint
- 42. Provide monthly updates to your boss/ company @catykobe // #fbsprint
- 43. Leverage A/B testing to save time & money @catykobe // #fbsprint
- 44. Don’t be afraid to roll back changes @catykobe // #fbsprint
- 47. There’s No Time Like the Present @catykobe // #fbsprint
- 48. Get started with your plan now @catykobe // #fbsprint
- 49. Account for change @catykobe // #fbsprint
- 50. 1. Benchmark yourself 2. Decide what you want to achieve 3. Inventory your resources 4. Create & communicate 5. Go execute! 1. Measure & iterate as necessary @catykobe // #fbsprint How to Create a Community Development Plan
- 51. Thank you. @catykobe // #fbsprint