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2020
                 TELECOMS
 Slide title
               EMPOWERING
mum 48 pt
                  PEOPLE,
                BUSINESSES
                 & SOCIETY
de subtitle
mum 30 pt



               Franck Bouétard

                   Président
               d’Ericsson France
Five technological revolutions
Slide title
um 32 pt
s 2 rows)
                    in 240 years
et level 1
um 24 pt

 level 2-5
 um 20 pt
                                                                                             IT &
                                                                                             telecommunication

                                                                        Automobile, oil & mass production


                                                               Steel & heavy engineering


                                               Steam, coal, iron & railways

                                                                                            Source: Professor Carlota Perez
                                                                              Universities of Cambridge, Tallinn and Sussex
                                   The industrial revolution

cts or text
 oter area    © Ericsson AB 2009                                                                    Mars 2010
Slide title
                    Technological revolution
um 32 pt            Propagates in two different periods
s 2 rows)


et level 1
um 24 pt                                          INSTALLATION                  DEPLOYMENT
                                                                                                         2010 - 2030
 level 2-5
 um 20 pt




                                                                      Turning
                                                                       point




                                                 More efficiently solving     Applying paradigm to
                                                 old problems - winners     innovate across society –
                                                    among old players             new winners
                                   1990 - 2010
                                                                                                         Time
                                                    20-30 years                   20-30 years
                                                                                                           Source: Professor Carlota Perez
                                                                                             Universities of Cambridge, Tallinn and Sussex

cts or text
 oter area    © Ericsson AB 2009                                                                                   Mars 2010
Slide title
um 32 pt            Telecoms role growing in society
s 2 rows)


et level 1                         Broadband is our society’s new highways
um 24 pt

 level 2-5


                    2010
 um 20 pt                               Internet goes mobile




                    -2020                   Broadband subscriptions
                                            Fixed and mobile, Broadband subscription forecast
                                                              2007-2014




                                                                                     Source: Internal Ericsson
cts or text
 oter area    © Ericsson AB 2009                                                                 Mars 2010
Slide title
um 32 pt            Telecoms role growing in society
s 2 rows)


et level 1                                     Broadband is our society’s new highways
um 24 pt

 level 2-5


                    2010
 um 20 pt                                              Internet goes mobile


                                                        Communications for all - bridging the digital divide

                    -2020

                  ”The mobile phone is the single most transformational tool for development in Africa”
                                           J. Sachs, special advisor to UN Secretary General
cts or text
 oter area    © Ericsson AB 2009                                                               Mars 2010
Slide title         Broadband anywhere, anytime
um 32 pt            Enabled by any device & seamless networks
s 2 rows)


et level 1
um 24 pt

 level 2-5
 um 20 pt




                                                                   Full
                                                                 Service
                                                                Broadband




cts or text
 oter area    © Ericsson AB 2009                                            Mars 2010
Slide title         Broadband for new purpose
um 32 pt             Not only at home or work
s 2 rows)


et level 1
um 24 pt

 level 2-5
 um 20 pt
                                                                Broadband
                                                                on the move
                                        Field operations                           Supporting
                                                                                   Firefighting
                                                           A flavor of Services
                                                              & Applications

                            Supporting the                                                        Reporting traffic
                             local police                                                            situation



                                        Connecting the                      Anywhere Internet access
                                         unconnected                            & Entertainment
                                                             Medical services
cts or text
 oter area    © Ericsson AB 2009                                                                       Mars 2010
Slide title
um 32 pt            Drivers for networked everything
s 2 rows)

                                                          People        Lifestyle
et level 1                                                              Health
um 24 pt
                                                                        Convenience
 level 2-5                                                              Safety
 um 20 pt




                          Businesses                                             Societies
                               Productivity                                       Sustainability
                              Cost efficiency                                        Safety
                               Regulations                                          Security
                                 Assets                                            Social cost


                                                      Technology
                                          Broadband ubiquity   Cost of connected device
cts or text
 oter area    © Ericsson AB 2009                                                            Mars 2010
Slide title
                    OUR Vision:
um 32 pt
s 2 rows)
                    50 billion connected devices

et level 1
um 24 pt

 level 2-5
 um 20 pt




cts or text
 oter area    © Ericsson AB 2009                   Mars 2010
Slide title
um 32 pt            Telecoms role growing in society
s 2 rows)


et level 1
um 24 pt

 level 2-5
 um 20 pt                          Broadband is our society’s new highways


                                        Internet goes mobile

                2010-2050
                                        Communications for all - bridging the digital divide


                                   Sustainability in focus for ICT




cts or text
 oter area    © Ericsson AB 2009                                              Mars 2010
Slide title
um 32 pt
                    2% and 98%
s 2 rows)


et level 1          ›  ICT responsible for 2% of
um 24 pt               global CO2 emissions
 level 2-5                 –  Mobile telecom is only about
 um 20 pt                     0.2% of CO2 and fixed 0.4%
                            How can we reduce our own
                              emissions?



                    ›  ICT key to reduce the other
                       98% of
                       CO2 emissions
                           –  The enabling effect
                            How can we reduce other
                              sector
                              emissions and support low
                              carbon economies?              CO2
cts or text
 oter area    © Ericsson AB 2009                                   Mars 2010
Reducing our OWN CO2 impact
Slide title
um 32 pt
s 2 rows)
                    BY 40% over the next 5 years
et level 1
um 24 pt

 level 2-5
 um 20 pt




                   Life Cycle Assessment to          ›  Innovative site concepts
                   constantly improve our products   ›  Wind and solar solutions
                   and solutions – the materials,
                                                     ›  Network energy optimization
                   methods and processes we use
                   – in order to reduce              ›  First with lead-free soldering
                   environmental impact.             ›  Global product take-back

cts or text
 oter area    © Ericsson AB 2009                                             Mars 2010
The carbon footprint by sector
Slide title
um 32 pt
s 2 rows)
                                                       CO2-equivalents (CO2e) reported by IPCC in their latest report (no.4)



et level 1
um 24 pt

 level 2-5
 um 20 pt




                                                 6%




                                     THERE IS A BUSINESS POTENTIAL
                                   IN INTRODUCING ENERGY EFFICIENCY
cts or text
 oter area    © Ericsson AB 2009                                                             Mars 2010
Transforming adjacent
Slide title
um 32 pt
s 2 rows)
                    industries
et level 1
um 24 pt

 level 2-5
 um 20 pt




                             Leading the world into the
                             future with transformative   ›  E-health (Croatia)
                             innovations that establish   ›  Smart Metering in electricity
                                ever-higher levels of        (Italy)
                                    efficiency and
                                                          ›  Fleet Management in
                                 sustainability while
                                                             transport (Sweden)
                                   improving lives
cts or text                                               ›  ....
 oter area    © Ericsson AB 2009                                                 Mars 2010
Telecoms role growing in society
Slide title
um 32 pt
s 2 rows)


et level 1          ›  Broadband explosion
um 24 pt

 level 2-5
 um 20 pt



                    ›  Towards 50 billion connected devices




                    ›  Global attention to saving energy
                       & environnemental issues

                                   Telecoms empowering people, businesses and society
cts or text
 oter area    © Ericsson AB 2009                                                    Mars 2010
Slide title
um 32 pt            Let’s keep discussing !
s 2 rows)


et level 1
um 24 pt

 level 2-5
 um 20 pt




                                   Ericsson France : www.blog-ericssonfrance.com
cts or text
 oter area    © Ericsson AB 2009                                             Mars 2010
Telecoms 2010  - Ericsson Vision 2020 - Franck Bouétard

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Telecoms 2010 - Ericsson Vision 2020 - Franck Bouétard

  • 1. 2020 TELECOMS Slide title EMPOWERING mum 48 pt PEOPLE, BUSINESSES & SOCIETY de subtitle mum 30 pt Franck Bouétard Président d’Ericsson France
  • 2. Five technological revolutions Slide title um 32 pt s 2 rows) in 240 years et level 1 um 24 pt level 2-5 um 20 pt IT & telecommunication Automobile, oil & mass production Steel & heavy engineering Steam, coal, iron & railways Source: Professor Carlota Perez Universities of Cambridge, Tallinn and Sussex The industrial revolution cts or text oter area © Ericsson AB 2009 Mars 2010
  • 3. Slide title Technological revolution um 32 pt Propagates in two different periods s 2 rows) et level 1 um 24 pt INSTALLATION DEPLOYMENT 2010 - 2030 level 2-5 um 20 pt Turning point More efficiently solving Applying paradigm to old problems - winners innovate across society – among old players new winners 1990 - 2010 Time 20-30 years 20-30 years Source: Professor Carlota Perez Universities of Cambridge, Tallinn and Sussex cts or text oter area © Ericsson AB 2009 Mars 2010
  • 4. Slide title um 32 pt Telecoms role growing in society s 2 rows) et level 1 Broadband is our society’s new highways um 24 pt level 2-5 2010 um 20 pt Internet goes mobile -2020 Broadband subscriptions Fixed and mobile, Broadband subscription forecast 2007-2014 Source: Internal Ericsson cts or text oter area © Ericsson AB 2009 Mars 2010
  • 5. Slide title um 32 pt Telecoms role growing in society s 2 rows) et level 1 Broadband is our society’s new highways um 24 pt level 2-5 2010 um 20 pt Internet goes mobile Communications for all - bridging the digital divide -2020 ”The mobile phone is the single most transformational tool for development in Africa” J. Sachs, special advisor to UN Secretary General cts or text oter area © Ericsson AB 2009 Mars 2010
  • 6. Slide title Broadband anywhere, anytime um 32 pt Enabled by any device & seamless networks s 2 rows) et level 1 um 24 pt level 2-5 um 20 pt Full Service Broadband cts or text oter area © Ericsson AB 2009 Mars 2010
  • 7. Slide title Broadband for new purpose um 32 pt Not only at home or work s 2 rows) et level 1 um 24 pt level 2-5 um 20 pt Broadband on the move Field operations Supporting Firefighting A flavor of Services & Applications Supporting the Reporting traffic local police situation Connecting the Anywhere Internet access unconnected & Entertainment Medical services cts or text oter area © Ericsson AB 2009 Mars 2010
  • 8. Slide title um 32 pt Drivers for networked everything s 2 rows) People Lifestyle et level 1 Health um 24 pt Convenience level 2-5 Safety um 20 pt Businesses Societies Productivity Sustainability Cost efficiency Safety Regulations Security Assets Social cost Technology Broadband ubiquity Cost of connected device cts or text oter area © Ericsson AB 2009 Mars 2010
  • 9. Slide title OUR Vision: um 32 pt s 2 rows) 50 billion connected devices et level 1 um 24 pt level 2-5 um 20 pt cts or text oter area © Ericsson AB 2009 Mars 2010
  • 10. Slide title um 32 pt Telecoms role growing in society s 2 rows) et level 1 um 24 pt level 2-5 um 20 pt Broadband is our society’s new highways Internet goes mobile 2010-2050 Communications for all - bridging the digital divide Sustainability in focus for ICT cts or text oter area © Ericsson AB 2009 Mars 2010
  • 11. Slide title um 32 pt 2% and 98% s 2 rows) et level 1 ›  ICT responsible for 2% of um 24 pt global CO2 emissions level 2-5 –  Mobile telecom is only about um 20 pt 0.2% of CO2 and fixed 0.4%  How can we reduce our own emissions? ›  ICT key to reduce the other 98% of CO2 emissions –  The enabling effect  How can we reduce other sector emissions and support low carbon economies? CO2 cts or text oter area © Ericsson AB 2009 Mars 2010
  • 12. Reducing our OWN CO2 impact Slide title um 32 pt s 2 rows) BY 40% over the next 5 years et level 1 um 24 pt level 2-5 um 20 pt Life Cycle Assessment to ›  Innovative site concepts constantly improve our products ›  Wind and solar solutions and solutions – the materials, ›  Network energy optimization methods and processes we use – in order to reduce ›  First with lead-free soldering environmental impact. ›  Global product take-back cts or text oter area © Ericsson AB 2009 Mars 2010
  • 13. The carbon footprint by sector Slide title um 32 pt s 2 rows) CO2-equivalents (CO2e) reported by IPCC in their latest report (no.4) et level 1 um 24 pt level 2-5 um 20 pt 6% THERE IS A BUSINESS POTENTIAL IN INTRODUCING ENERGY EFFICIENCY cts or text oter area © Ericsson AB 2009 Mars 2010
  • 14. Transforming adjacent Slide title um 32 pt s 2 rows) industries et level 1 um 24 pt level 2-5 um 20 pt Leading the world into the future with transformative ›  E-health (Croatia) innovations that establish ›  Smart Metering in electricity ever-higher levels of (Italy) efficiency and ›  Fleet Management in sustainability while transport (Sweden) improving lives cts or text ›  .... oter area © Ericsson AB 2009 Mars 2010
  • 15. Telecoms role growing in society Slide title um 32 pt s 2 rows) et level 1 ›  Broadband explosion um 24 pt level 2-5 um 20 pt ›  Towards 50 billion connected devices ›  Global attention to saving energy & environnemental issues Telecoms empowering people, businesses and society cts or text oter area © Ericsson AB 2009 Mars 2010
  • 16. Slide title um 32 pt Let’s keep discussing ! s 2 rows) et level 1 um 24 pt level 2-5 um 20 pt Ericsson France : www.blog-ericssonfrance.com cts or text oter area © Ericsson AB 2009 Mars 2010