2. • In the recent times there is a great need for
companies to make their presence felt in the
web world. This involves creating a website or
a blog detailing about the company’s services.
The website should have a professional touch
and must be able to be tracked easily by the
search engines.
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3. • There are many companies providing content
writing services to the businesses and website
developers portraying a positive image of the
company.
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4. What is Content Writing?
• Content writing is a service which involves
writing text content for websites. It includes
writing for blogs, for the press or for
education or even entertainment for that
matter.
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5. Why is content writing necessary?
• It is crucial for companies and businesses to
ensure that their webpage carries unique and
precise content so as to retain visitors on their
webpage. In recent times, millions of people
are glued to various portals and depend solely
on the web for information, marketing and
many other aspects of business.
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6. • The webpage information should include
keywords that can be traced quickly and the
text should provide the visitor a complete
image of the subject they are looking for.
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7. Types of Content Writing
• Content writing does not confine to the
websites alone but is also a major part of
many businesses, news, blogs and much
more. Based on the owner requirement there
are various types of content writing, for
example website content and article content.
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8. Website Content
• This type of content writing involves writing
descriptive matter for blogs or webpages. This
is mainly advantageous to businesses and
companies who aim at marketing their
product and more precisely aim at converting
it to actual sales.
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9. Article Content
• Article content involves writing on more
specific subjects. It includes texts for news
papers, magazines, educational or
entertainment sites and for businesses who
might want to post new updates on their
websites.
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10. • Whether it is website content or article
content the main aim should be to provide
accurate information that is reader friendly.
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