Breaking the Kubernetes Kill Chain: Host Path Mount
Sxsw presentation part 1
1. Texas Comes to Engine
What we learnt at SXSW Interactive 2013
2. SXSW Interactive 2013
- Began life as ‘SXSW Multimedia’ in 1994
- 30,000 delegates now attend more than 1,000 official sessions
- 2,500 speakers over 5 days
- Focus on “creativity, innovation and inspiration”
4. The Year of Hardware
Leap Motion
Makerbot Digitizer
Ouya
Google Glasses
5. Good Ideas Spread
Access to creativity is greater than ever
An open internet means good ideas win
If you have an idea, do something about it
Resourcefulness always beats resources – you no longer have to be big to
succeed
6. He who cares, wins
Romero: “Don’t stop until you’re 100% happy with what you’re accomplished”
Musk: “I want to die on Mars, just not on impact”
Lorre: “The person in the room shouting the loudest usually wins”
Belsky: “Nothing extraordinary was ever achieved through ordinary means”
7. Culture is King
Musk: “People put too much weight on talent and not enough on personality”
Graham: “A company only values culture if they’re willing to lose money on it”
Jenkins: “Don’t leave your personal identity at the door”
Graham: “A strong culture is more than listening to Arcade Fire at work”
8. One Size Doesn’t Fit All
Karp: “Biggest mistake brands make on social media is using a generic campaign
across all platforms”
Peretti: “On social media the most effective content is stuff 10% of consumers care
passionately about, not stuff 90% of people find vaguely interesting”
Inman: “Quality over quantity – the key to success is authenticity”
9. A New Golden Age of Advertising
The ‘Bored at Work Network’ is incredibly powerful
Advertisers can get back to telling immersive stories like they used to
Brands need to understand how to become part of editorial content
16. 3D printing
Bre Pettis – CEO / Founder of MakerBot industries.
Desktop 3D printing - $2,199.00
Replaces mass production with a new localised
personal approach to making things.