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Copyright 2010
Elina
  The Management
      Suite for
     Hospitality




Copyright 2010
Elina Hospitality Suite
   Imagine managing your entire hospitality
              venue from within one
     environment; supporting your service
          delivery from initial contact to
            post-arrival, every time!
             Give Elina a try today!


Copyright 2010
The Management Suite for Hospitality
• Designed to support the most critical areas of
  hospitality operations including:
      – Powerful reservations and online booking engine;
         • Including a guest extranet where guests can keep up with
            bookings, invoices accounts, targeted offers and plenty of
            other up-selling and relationships building possibilities.
      – Efficient operations management;
         • Front Desk.
         • Internal Communication via our notes system.
         • Invoicing and accounting.
      – Revenue enhancing Pricing and promotions; and
      – Loyalty building newsletters and e-mail marketing, to name but
        a few.

Copyright 2010
The Traditional Systems Challenge
• Traditionally a business
  has added on systems as
  the need arises.

• This results in a multitude
  of software packages.

• Most often these do not share data nor enable the
  service delivery today’s customer has come to expect.


Copyright 2010
What you Want is a System:
• Where guest information is centralised:
      – giving you a full overview, information access and sharing
        across the customer touch points and throughout your business.

• Which enables you to deliver price parity, superior
  data management and excellent customer service.

• Where marketing, promotions & communications are
  as much a part of your system as booking and accounts.

          And ELINA DELIVERS all this and more!

Copyright 2010
Our Big Solution
• Elina, offers a fresh
  perspective where
  all your needs are
  met in one software
  suite.

• Why not give Elina a
  try? We’re sure you
  won’t look back!

Copyright 2010
Our Small Fees
• A modest initial set-up fee will apply.
• After that all you pay is a maintenance
  fee* that will take care of support,
  upgrades, hosting, initial training (less
  expenses) and account management.

                 *Fees are based on # of rooms/apartments/properties that are managed
                  through Elina. Please contact us for a demo and a direct quote today!


Copyright 2010
Features and Benefits

                     More about Elina




Copyright 2010
Elina’s Structure
• One database – multiple functionalities, including:
      –   Booking engine
      –   Marketing and communications tool
      –   Pricing and promotions engine
      –   Add-ons and additional services
      –   Operations management
      –   Customer relationship management
      –   Self-service extranets
      –   Owner module (optional)
      –   Reporting and analytics
      –   Interfacing


Copyright 2010
One system means clear communications
         at all guest touch points
• Whether your guest books online, calls, walks-in, or
  orders via a partner, Elina let’s you access real-time data
  on your customers’ history, profile, and preferences –
  anywhere.

• Using our native Internal communications module to
  deliver vital customer information to your front line team
  – even between shifts – make delivering on your service
  promises a breeze!

Copyright 2010
Why pay extra, when you get our
    state-of-the-art Booking engine
     included when you get Elina?



Copyright 2010
Flexibility of Design

                            The Elina Booking Engine




 Your Web Site



Copyright 2010
Online Booking Engine
• Our booking engine is:
      – Easy to navigate with flexible design
      – Fully flexible to sell rooms, apartments, villas, per night;
        champagne, paraphernalia, airport pick-up and more.
      – Dynamically updated according to your rate rules:
            •    length of stay restrictions
            •    promotional restrictions
            •    minimum night stay restrictions
            •    arrival and departure restrictions and more.
• It also has a dynamic and fixed-price packaging engine
  making up-selling and incremental revenue generation
  easy!

Copyright 2010
Marketing and
                 Communications
               ...the proof you’ll find is in the
            increased loyalty and guest spend


Copyright 2010
Market and Communicate
•   With all your guest information at your fingertips, building an e-mail
    list based on:
      –   guests’ stay history
      –   purchase history
      –   demographic information (such as place of residence or birth date)
      –   to name a few.
•   That means you can send an email to anyone who is:
      – between the age of 35 and 45, stayed with you during the last month,
        and also purchased a bottle of wine on arrival.
        OR
      – due to check-in in the coming 7 days.
        OR
      – dined in the restaurant or had a drink at the bar in the past week
                    Your imagination is the only limit!

Copyright 2010
Pricing and Promotions
• Selling your products
  at the right rate, at
  the right time, to the
  right guest is
  essential to your
  success.
• Elina delivers dynamic pricing based on length
  of stay, loyalty, promotional codes, other
  products and services bought and more.
Copyright 2010
If you could increase your
   income 10% by selling additional
      products and services, what
    impact would that have on your
               business?


Copyright 2010
Additional Products and Services




• Many of our customers see a dramatic increase in their
  income when they can start bundling or offering a range
  of additional services online, on the phone or in person.
  Now everyone in your organisation can improve sales!

Copyright 2010
Operations Management
•   Elina integrates the following areas seamlessly:
      – Front Desk.
      – Property management.
            • Including online content management of booking engine pieces.
      – Invoicing and accounts.
      – Housekeeping reports.
      – Reservations.
•   Internal Communications module
      – Allows staff to send and receive messages making handovers seamless
        and guest information and preference data accessible to your front line
        team.
      – Guest (and owners) can also receive messages via their extranet portal.

    Elina, makes taking care of your guest simple whether they are
             coming to stay for the night or several months.
Copyright 2010
Customer Relationship Mgt (CRM)
• Whether a customer books online, calls, walks in, or
  orders via a partner, Elina let’s you access real-time data
  on your customers history, profile, and preferences
  anywhere.
• Using our native internal communications module to
  deliver vital customer information to your front line team
  – even between shifts make delivering on your services
  promises a breeze!
• Using the marketing and communications tool to query
  and analyse your data, make your data a powerful sales
  and marketing tool to increase your revenues!

Copyright 2010
Guest-, Company- and Travel Agent
                      Extranet
• The extranet is where guests,
  owners, companies and
  travel agents can log in to:
      – Book their stays or the stays
        of others.
      – Add products and services to
        their stay.
      – Read news and communications.
      – Change or amend bookings (if allowed)
      – View and update their profiles, accounts, statements,
        and more.

Copyright 2010
Owner Module (Optional)
• Run a multi-owner
  resort or condominium
  complex?
• Elina allows your
  owners online mgt.
  of their:
      – Bookings (their own and
        rentals guests)
      – Invoices and accounts
      – Profile and contact details
      – Add-ons
      – And more

Copyright 2010
Reporting and Analytics
• Management dashboards for each functional
  area:
      – Including up to the minute statistics and real time
        data.
      – Quick launch and access to all related areas.
• Reporting made to order, using our tailored
  reports – weekly and monthly reporting made
  easy.
• Secure and configurable access levels for all
  users.

Copyright 2010
Integrations and Interfacing




Copyright 2010
Get Connected*
• We can interface with most accounting software suites
  provided we have the necessary documentation. An
  integration fee may apply.
• Elina can integrate with any credit card and payments
  solutions that you choose provided that we are given
  the necessary documentation. A small usage fee will
  apply.
• If you have systems with which you need an integration,
  Elina has pre-built and configurable integration points
  that make it easy to integrate with just about any piece of
  software or system.
• At a reasonable price we can also offer you an
  integrated EPOS Solution via our carefully selected F&B
  partner.
Copyright 2010   *A fee will apply where a custom integration is requied. Please contact us
                 for a demo and a direct quote today!
Technical Specifications




Copyright 2010
The Techie Bits
• Elina is provided as a serviced application.
• This means:
      – No requirement for local servers or IT support.
      – All you need is a local internet connection and a
        computer which can access web pages.
• Elina is built on the latest Microsoft .NET
  technology, using industry standards to both
  assure absolute data security, unquestionable
  performance and scalability you can trust!

Copyright 2010
Order Elina Today!
• To order a demo or order your installation
  of Elina:
      – Call our dedicated sales team on:
          +44 (0) 20 305 17 305

      – Book a demo online or contact us for more
        information via our forms online.

Copyright 2010
Copyright 2010

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Elina hospitality pms_new

  • 2. Elina The Management Suite for Hospitality Copyright 2010
  • 3. Elina Hospitality Suite Imagine managing your entire hospitality venue from within one environment; supporting your service delivery from initial contact to post-arrival, every time! Give Elina a try today! Copyright 2010
  • 4. The Management Suite for Hospitality • Designed to support the most critical areas of hospitality operations including: – Powerful reservations and online booking engine; • Including a guest extranet where guests can keep up with bookings, invoices accounts, targeted offers and plenty of other up-selling and relationships building possibilities. – Efficient operations management; • Front Desk. • Internal Communication via our notes system. • Invoicing and accounting. – Revenue enhancing Pricing and promotions; and – Loyalty building newsletters and e-mail marketing, to name but a few. Copyright 2010
  • 5. The Traditional Systems Challenge • Traditionally a business has added on systems as the need arises. • This results in a multitude of software packages. • Most often these do not share data nor enable the service delivery today’s customer has come to expect. Copyright 2010
  • 6. What you Want is a System: • Where guest information is centralised: – giving you a full overview, information access and sharing across the customer touch points and throughout your business. • Which enables you to deliver price parity, superior data management and excellent customer service. • Where marketing, promotions & communications are as much a part of your system as booking and accounts. And ELINA DELIVERS all this and more! Copyright 2010
  • 7. Our Big Solution • Elina, offers a fresh perspective where all your needs are met in one software suite. • Why not give Elina a try? We’re sure you won’t look back! Copyright 2010
  • 8. Our Small Fees • A modest initial set-up fee will apply. • After that all you pay is a maintenance fee* that will take care of support, upgrades, hosting, initial training (less expenses) and account management. *Fees are based on # of rooms/apartments/properties that are managed through Elina. Please contact us for a demo and a direct quote today! Copyright 2010
  • 9. Features and Benefits More about Elina Copyright 2010
  • 10. Elina’s Structure • One database – multiple functionalities, including: – Booking engine – Marketing and communications tool – Pricing and promotions engine – Add-ons and additional services – Operations management – Customer relationship management – Self-service extranets – Owner module (optional) – Reporting and analytics – Interfacing Copyright 2010
  • 11. One system means clear communications at all guest touch points • Whether your guest books online, calls, walks-in, or orders via a partner, Elina let’s you access real-time data on your customers’ history, profile, and preferences – anywhere. • Using our native Internal communications module to deliver vital customer information to your front line team – even between shifts – make delivering on your service promises a breeze! Copyright 2010
  • 12. Why pay extra, when you get our state-of-the-art Booking engine included when you get Elina? Copyright 2010
  • 13. Flexibility of Design The Elina Booking Engine Your Web Site Copyright 2010
  • 14. Online Booking Engine • Our booking engine is: – Easy to navigate with flexible design – Fully flexible to sell rooms, apartments, villas, per night; champagne, paraphernalia, airport pick-up and more. – Dynamically updated according to your rate rules: • length of stay restrictions • promotional restrictions • minimum night stay restrictions • arrival and departure restrictions and more. • It also has a dynamic and fixed-price packaging engine making up-selling and incremental revenue generation easy! Copyright 2010
  • 15. Marketing and Communications ...the proof you’ll find is in the increased loyalty and guest spend Copyright 2010
  • 16. Market and Communicate • With all your guest information at your fingertips, building an e-mail list based on: – guests’ stay history – purchase history – demographic information (such as place of residence or birth date) – to name a few. • That means you can send an email to anyone who is: – between the age of 35 and 45, stayed with you during the last month, and also purchased a bottle of wine on arrival. OR – due to check-in in the coming 7 days. OR – dined in the restaurant or had a drink at the bar in the past week Your imagination is the only limit! Copyright 2010
  • 17. Pricing and Promotions • Selling your products at the right rate, at the right time, to the right guest is essential to your success. • Elina delivers dynamic pricing based on length of stay, loyalty, promotional codes, other products and services bought and more. Copyright 2010
  • 18. If you could increase your income 10% by selling additional products and services, what impact would that have on your business? Copyright 2010
  • 19. Additional Products and Services • Many of our customers see a dramatic increase in their income when they can start bundling or offering a range of additional services online, on the phone or in person. Now everyone in your organisation can improve sales! Copyright 2010
  • 20. Operations Management • Elina integrates the following areas seamlessly: – Front Desk. – Property management. • Including online content management of booking engine pieces. – Invoicing and accounts. – Housekeeping reports. – Reservations. • Internal Communications module – Allows staff to send and receive messages making handovers seamless and guest information and preference data accessible to your front line team. – Guest (and owners) can also receive messages via their extranet portal. Elina, makes taking care of your guest simple whether they are coming to stay for the night or several months. Copyright 2010
  • 21. Customer Relationship Mgt (CRM) • Whether a customer books online, calls, walks in, or orders via a partner, Elina let’s you access real-time data on your customers history, profile, and preferences anywhere. • Using our native internal communications module to deliver vital customer information to your front line team – even between shifts make delivering on your services promises a breeze! • Using the marketing and communications tool to query and analyse your data, make your data a powerful sales and marketing tool to increase your revenues! Copyright 2010
  • 22. Guest-, Company- and Travel Agent Extranet • The extranet is where guests, owners, companies and travel agents can log in to: – Book their stays or the stays of others. – Add products and services to their stay. – Read news and communications. – Change or amend bookings (if allowed) – View and update their profiles, accounts, statements, and more. Copyright 2010
  • 23. Owner Module (Optional) • Run a multi-owner resort or condominium complex? • Elina allows your owners online mgt. of their: – Bookings (their own and rentals guests) – Invoices and accounts – Profile and contact details – Add-ons – And more Copyright 2010
  • 24. Reporting and Analytics • Management dashboards for each functional area: – Including up to the minute statistics and real time data. – Quick launch and access to all related areas. • Reporting made to order, using our tailored reports – weekly and monthly reporting made easy. • Secure and configurable access levels for all users. Copyright 2010
  • 26. Get Connected* • We can interface with most accounting software suites provided we have the necessary documentation. An integration fee may apply. • Elina can integrate with any credit card and payments solutions that you choose provided that we are given the necessary documentation. A small usage fee will apply. • If you have systems with which you need an integration, Elina has pre-built and configurable integration points that make it easy to integrate with just about any piece of software or system. • At a reasonable price we can also offer you an integrated EPOS Solution via our carefully selected F&B partner. Copyright 2010 *A fee will apply where a custom integration is requied. Please contact us for a demo and a direct quote today!
  • 28. The Techie Bits • Elina is provided as a serviced application. • This means: – No requirement for local servers or IT support. – All you need is a local internet connection and a computer which can access web pages. • Elina is built on the latest Microsoft .NET technology, using industry standards to both assure absolute data security, unquestionable performance and scalability you can trust! Copyright 2010
  • 29. Order Elina Today! • To order a demo or order your installation of Elina: – Call our dedicated sales team on: +44 (0) 20 305 17 305 – Book a demo online or contact us for more information via our forms online. Copyright 2010