11. People’s behavior changed… No more audience… Desire to talk … Not willing to buy what brands offer Willing to contribute to what is offered to them
19. Start-up business in online tourism Destination Italian provinces with cultural peculiarities, preserved nature Aim to develop an extensive international awareness of destination. Diversified group of professionals
22. No Sales of Ready to use Tours! From push to pull strategy . Full flexibility of booking system . Collaborative design of holidays One stop payment for all holiday services . IN
23. No more chaotic web environment full of advertisements User-friendly web interface Playful atmosphere on web site. IN
41. They want to learn how to cook Italian pasta? To explore the creativity of customers To get inspired from them To entertain them To teach them Social Media IN
42. They want to learn how to cook Italian pasta? SALENTO DREAMS To create curiosity for Salento globally (First International Salento Page on FB) To Inform our fans by relevant information from A to Z IN
43. They want to learn how to cook Italian pasta? Flickr IN