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Classrooms	
  as	
  newsrooms	
  
Columbia	
  University,	
  Oct	
  26,	
  2013	
  	
  
	
  

	
  

Donica	
  Mensing	
  
Reynolds	
  School	
  of	
  Journalism	
  
University	
  of	
  Nevada,	
  Reno	
  
@donica	
  
485	
  journalism	
  programs	
  in	
  the	
  US	
  
93%	
  of	
  journalism	
  students	
  are	
  
undergraduates	
  
51,315	
  students	
  graduated	
  with	
  degrees	
  in	
  
journalism	
  and	
  mass	
  communication	
  in	
  2012	
  	
  
(total	
  daily	
  newspaper	
  workforce	
  in	
  2013	
  was	
  38,000)	
  
JOURNALISTS.	
  JOURNALISM	
  EDUCATION.	
  	
  

We	
  need	
  to	
  change	
  not	
  just	
  
tactics	
  but	
  also	
  self-­‐conception.	
  
“…Taking	
  advantage	
  of	
  access	
  to	
  
individuals,	
  crowds	
  and	
  machines	
  
will	
  mean	
  changing	
  
organizational	
  structure	
  as	
  well.	
  
Post-­‐Industrial	
  Journalism:	
  AdapCng	
  to	
  the	
  Present	
  
C.W.	
  Anderson,	
  Emily	
  Bell,	
  Clay	
  Shirky	
  
JOURNALISTS.	
  JOURNALISM	
  EDUCATION.	
  	
  

The	
  entire	
  economy	
  is	
  shifting.	
  
Global	
  transition	
  from	
  the	
  
industrial	
  age	
  to	
  the	
  digital	
  
information	
  age.	
  
	
  
The	
  publishing	
  business	
  has	
  
experienced	
  40	
  years	
  of	
  stagnation	
  

(Hoag	
  and	
  Seo,	
  2005)	
  	
  

.	
  
Journalism	
  Educa/on	
  Projects	
  
!
!
!
!

Year!round!!
High!institutional!
commitment!
!
Community!partnerships!and!
experiments;!innovation!labs;!
entrepreneurial!programs!

!
Professional!products!!
Maintained!by!university!
Graduate/post!graduates!

!
!
!
!
!!!!
!!!!!!!!!!!!!!!!Teaching!Hospital!!
!
!
!
!
Media!partnerships!
!
Sharing!student!content!
!
Filling!gaps!in!coverage!
!
!
!
!

!

!

!

!!!!!!!!!!!Entrepreneurial!

!

Prototypes,!pitches!
In0class!experiments;!
new!reporting!practices!
!

!
Semester!only!
Limited!infrastructure!!!

!
Teaching	
  hospital	
  model:	
  
Reproduces	
  the	
  best	
  of	
  
journalism	
  as	
  we	
  know	
  it	
  

	
  

Prepares	
  
students	
  for	
  
established	
  
roles	
  
Serves	
  a	
  general	
  public	
  
Entrepreneurial	
  Model	
  
•  Prepares	
  
students	
  for	
  a	
  
changing	
  labor	
  
market	
  
•  Sharpens	
  focus	
  
on	
  social	
  needs	
  
and	
  problems	
  
•  Provides	
  tools	
  
for	
  responding	
  
and	
  adapCng	
  
to	
  change	
  
Entrepreneurial	
  concepts	
  
could	
  be	
  applied	
  to:	
  
•  Professional	
  pracCces	
  (e.g.	
  story	
  forms,	
  sourcing,	
  
interviewing,	
  etc.)	
  
•  Civic	
  pracCces	
  (organize,	
  contribute)	
  
•  Technological	
  pracCces	
  (new	
  apps,	
  sites)	
  
•  Economic	
  pracCces	
  (new	
  forms	
  of	
  revenue)	
  
•  Pedagogical	
  pracCces	
  (alternaCve	
  teaching	
  
methods,	
  lessons,	
  assignments)	
  
	
  
Prepares	
  for	
  
new	
  
journalistic	
  
roles	
  
• 
• 
• 
• 

Reporter	
  
Editor	
  
Photographer	
  
Designer	
  

• 
• 
• 
• 
• 
• 
• 
• 
• 
• 

Data	
  journalist	
  
Interactive	
  designer	
  
Community	
  manager	
  
Social	
  media	
  editor	
  
VeriYication	
  analyst	
  
Curator/aggregator	
  
Coder/programmer	
  
Map	
  developer	
  
Blogger	
  
Analytics	
  manager	
  
Entrepreneurial	
  journalism	
  
looks	
  to	
  a	
  variety	
  of	
  
organizaCons	
  as	
  models	
  
and	
  partners	
  

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Classrooms as newsrooms: Presentation at Columbia, Oct 26, 2013

  • 1. Classrooms  as  newsrooms   Columbia  University,  Oct  26,  2013         Donica  Mensing   Reynolds  School  of  Journalism   University  of  Nevada,  Reno   @donica  
  • 2. 485  journalism  programs  in  the  US   93%  of  journalism  students  are   undergraduates   51,315  students  graduated  with  degrees  in   journalism  and  mass  communication  in  2012     (total  daily  newspaper  workforce  in  2013  was  38,000)  
  • 3. JOURNALISTS.  JOURNALISM  EDUCATION.     We  need  to  change  not  just   tactics  but  also  self-­‐conception.   “…Taking  advantage  of  access  to   individuals,  crowds  and  machines   will  mean  changing   organizational  structure  as  well.   Post-­‐Industrial  Journalism:  AdapCng  to  the  Present   C.W.  Anderson,  Emily  Bell,  Clay  Shirky  
  • 4. JOURNALISTS.  JOURNALISM  EDUCATION.     The  entire  economy  is  shifting.   Global  transition  from  the   industrial  age  to  the  digital   information  age.     The  publishing  business  has   experienced  40  years  of  stagnation   (Hoag  and  Seo,  2005)     .  
  • 5. Journalism  Educa/on  Projects   ! ! ! ! Year!round!! High!institutional! commitment! ! Community!partnerships!and! experiments;!innovation!labs;! entrepreneurial!programs! ! Professional!products!! Maintained!by!university! Graduate/post!graduates! ! ! ! ! !!!! !!!!!!!!!!!!!!!!Teaching!Hospital!! ! ! ! ! Media!partnerships! ! Sharing!student!content! ! Filling!gaps!in!coverage! ! ! ! ! ! ! ! !!!!!!!!!!!Entrepreneurial! ! Prototypes,!pitches! In0class!experiments;! new!reporting!practices! ! ! Semester!only! Limited!infrastructure!!! !
  • 6. Teaching  hospital  model:   Reproduces  the  best  of   journalism  as  we  know  it     Prepares   students  for   established   roles  
  • 7. Serves  a  general  public  
  • 8. Entrepreneurial  Model   •  Prepares   students  for  a   changing  labor   market   •  Sharpens  focus   on  social  needs   and  problems   •  Provides  tools   for  responding   and  adapCng   to  change  
  • 9. Entrepreneurial  concepts   could  be  applied  to:   •  Professional  pracCces  (e.g.  story  forms,  sourcing,   interviewing,  etc.)   •  Civic  pracCces  (organize,  contribute)   •  Technological  pracCces  (new  apps,  sites)   •  Economic  pracCces  (new  forms  of  revenue)   •  Pedagogical  pracCces  (alternaCve  teaching   methods,  lessons,  assignments)    
  • 10. Prepares  for   new   journalistic   roles   •  •  •  •  Reporter   Editor   Photographer   Designer   •  •  •  •  •  •  •  •  •  •  Data  journalist   Interactive  designer   Community  manager   Social  media  editor   VeriYication  analyst   Curator/aggregator   Coder/programmer   Map  developer   Blogger   Analytics  manager  
  • 11. Entrepreneurial  journalism   looks  to  a  variety  of   organizaCons  as  models   and  partners