This document provides guidance on using social media for Rotary clubs and districts. It introduces the District 53000 PR committee and their roles. It encourages clubs to start with Facebook and expand to other platforms like Twitter. It provides tips for clubs to regularly post meeting photos, speakers, and club events. It also recommends connecting with Rotary International and other clubs on social media. Finally, it highlights resources like the District 53000 website and SocialSafe.net for backing up social media accounts.
2. Your PR Committee
• Debbie Harris – PR Chair
– Las Vegas Rotary Club
• Jennifer Weed – Social Media Chair
– Red Rock New Generations Club
• Will Kelso – Social Media/Online Marketing
– San Gabriel New Generations
• Rachel Diehl – Press Releases, Traditional Media
– Red Rock New Generations Club
• Richard Reed – Online Marketing
– Las Vegas Rotary Club
• Bob Basile – Content Writing
– Rancho Del Chino
3. Social Media is FREE
• Social Media is here to stay and can be a big part of
your Club’s outreach
• Start slow using Facebook and then progress to other
social media platforms such as Twitter and Google+
• Everyone can get involved
• Take a picture during your meeting and Post to your
Facebook Profile
• Share what is Posted on your Club’s Facebook Page
• Connect with RI and other Clubs on Facebook, LinkedIn
& Twitter
4. Have a Social Media Committee as
Part of PR Committee
• Have 1 or more members responsible for social media
postings
• Set up a schedule
– Monday – Post the upcoming Speaker with picture & bio
– Tuesday – Share something from the District page
– Wednesday - Share something from the RI Facebook page
– Thursday – Grab a video off of YouTube
– Friday – Post something about a new
member, event, community project, etc.
Whatever day you meet, take a picture and Post to your
Facebook Club Page and your Profile. Spread the word!