Try these really awesome marketing tips at your next tradeshow.

1. 5 Awesome Tradeshow Marketing Tips
Think all your marketing is done once the with your Fans who may or not be at the and after the show. Your post can include
show begins? Think again, its just getting show. Your FB post will show up on your new product announcements, or your
started. With today’s 2.0 marketing tools take on the show. Be sure to add/tag the
followers (Fans) wall post. This is why it’s
and the growing popularity of smart phones, name of the show in your post. Since blog
important to build your FaceBook following.
you can now also market your products or
post are indexed within hours (unlike web
services during the show. I’m not talking
If you really want to engage pages which can take up to 12 days),
about handing out trade show bags or
with a show attendee, add a QR many of your blog post can appear in
expensive on-site advertising but rather these
inexpensive 2.0 ideas you can do yourself. tag to a pop up banner or product ID a search engines while the show is still
stand. When a QR tag is scanned by the going on.
Tweeting is good way to reach attendees smart phone, you can link them
trade show attendees who are not to a website which could further explain Consider running a Google
your Twitter followers. Send out Tweet your exhibited product or bring them Adwords campaign before and
updates during the show. Be sure to add to a RFQ page. The attendee can then during the show.
#showname in your Tweets so they are share the link with fellow co-workers or Google Trends show that searches for
found in the Twitter search stream. Tweet their social network. (If you know of any trade show names ramp up before and
about your new products, demonstrations, customers with a large social network or during the event and drops off a cliff when
contest or raffles. blog following, ask them if they would the event is over.
mind posting some kind words about Most trade shows names have little
Facebook Fan Page updates can your product.) adword competition making the keyword
be used like Twitter but your post affordable. Your advertisement can
reside on your FB wall. Posting Facebook Blog posting about your show or announce new products, specials, raffles,
info to your wall is a good way to engage event can be done before, during contest, and your booth number.
2600 W. 50th Street
Chicago IL, 60632
ph: 773.925.6500 View Our Gallery
toll free: 800.923.0345
www.dimensioncraftinc.com View Us On
info@dimensioncraftinc.com
Trade Show Services
In-House Design Exhibit Construction Installation & Dismantling Shipping & Storage Graphics Production