There was a time when Website managers thought, they could manipulate the thoughts of their users with their content. This was the time when web 1.0 had its say. Year 2004 which can be considered as the year which will be in the history after the Y2k 2000, because of the innovations made in the field of Web 2.0. What made this possible? Which all applications are used . Lets see it in this PPT
1. Web 1.0 vs Web 2.0
Fasten your seat belts, we have a long way to go
Presented by: Dileep.P
II Mass Communication
Pondicherry Central University
2. What is making the difference ?
Web 1.0 Web 2.0
(1993-2003) (2003- beyond)
Pretty much HTML pages viewed through a browser Web pages, plus a lot of other “content” shared over the web,
with more interactivity; more like an application than a “page”
“Read” Mode “Write” & Contribute
“Page” Primary Unit of “Post / record”
content
“static” State “dynamic”
Web browser Viewed through… Browsers, RSS Readers,
anything
“Client Server” Architecture “Web Services”
Web Coders Content Created Everyone
by…
“geeks” Domain of… “mass amatuerization”
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3. Getting Familiar With Web 2.0
Click to add text
Web Services / API’s
“Folksonomies” / Content tagging
Emerging “AJAX”
Tech RSS
• Flickr
Apps You • Google Maps
Know…
• Blogging & Content Syndication
• Craigslist
• Linkedin, Tribes, Ryze, Friendster
Some
Apps You • Del.icio.us
Don’t • Upcoming.org
know • 43Things.com
• Amazon API’s
• Google Adsense API
Major
• Yahoo API
Retailers
• Ebay API
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4. Flickr is a social network for sharing photos.
Flickr combines a social network with user
generated content. Users can work together to
collaborate on photo projects and use each
others’ tags to find new photos. Flickr also has
an API for web services to integrate photo
collections with blogs and other apps.
My contacts
“tags” are
available to
me
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5. Del.icio.us is an Example of a Site that
Uses a “Folksonomy” to Organize
Bookmarks
A “folksonomy” is a spontaneous, collaborative
work to categorize links by a community of
users. Users take control of organize the
content together.
My Tags: Words
I’ve used to
describe links in a
way that makes
sense to me
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6. Click to add title
CRSS (Really Simple Syndication) is an
emerging technology which enables users to
get “feeds” of data from content publishers via
a browser or special newsreader tool. Items
come to user free of spam, on-demand, and in
an easy to digest format click to add text
Items have
a brief
summary
included in
Feeds the feed
contain
news Users can
items/stori the full co
es of some s
within the
browser o
desktop a
without g
orgincatin
website
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8. What is Ajax?
Asynchronous Javascript And XML
Connection between client side script and server side
script.
Better user experience
More flexibility
More options
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9. API or Application Programe Interface
An application programming interface (API)
is a particular set of rules ('code') and
specifications that software programs can
follow to communicate with each other.
Google Maps API is a prominantly used API
application.
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10. Folksonomy
A folksonomy is a system of classification derived
from the practice and method
of collaboratively creating and managing tags to
annotate and categorize content.
Folksonomies became popular on the Web around
2004[4] as part of social software applications such
as social bookmarking and photograph annotation.
A good example of a social website that utilizes
folksonomy is 43 Things.
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