SlideShare uma empresa Scribd logo
1 de 1
16 million  ABC1 holiday-makers go to the cinema per year with  3.2 million  going once a month or  more On average they took  6 holidays  in the last 12 months In the last year, they have been away on average of  3 weeks  on holidays / short breaks ABC1 HOLIDAY-MAKERS GO TO THE CINEMA Source : TGI Q1 2011, Base: All 15+ Adults Target: ABC1s

Mais conteúdo relacionado

Mais de Digital Cinema Media (DCM)

Cinema drives deeper message outtake and incremental reach for Bakers
Cinema drives deeper message outtake and incremental reach for BakersCinema drives deeper message outtake and incremental reach for Bakers
Cinema drives deeper message outtake and incremental reach for BakersDigital Cinema Media (DCM)
 
Cinema Delivers A Younger, More Engaged Audience Than Video On Demand
Cinema Delivers A Younger, More Engaged Audience Than Video On DemandCinema Delivers A Younger, More Engaged Audience Than Video On Demand
Cinema Delivers A Younger, More Engaged Audience Than Video On DemandDigital Cinema Media (DCM)
 
Hyundai I40 Campaign: Cinema’s Contribution To The Media Mix
Hyundai I40 Campaign: Cinema’s Contribution To The Media MixHyundai I40 Campaign: Cinema’s Contribution To The Media Mix
Hyundai I40 Campaign: Cinema’s Contribution To The Media MixDigital Cinema Media (DCM)
 
Cinema Offers A Unique Destination For Housewives With Kids
Cinema Offers A Unique Destination For Housewives With KidsCinema Offers A Unique Destination For Housewives With Kids
Cinema Offers A Unique Destination For Housewives With KidsDigital Cinema Media (DCM)
 
How cinema complimented Co-op's 'Passionate Plea' campaign
How cinema complimented Co-op's 'Passionate Plea' campaignHow cinema complimented Co-op's 'Passionate Plea' campaign
How cinema complimented Co-op's 'Passionate Plea' campaignDigital Cinema Media (DCM)
 
Cinema delivered the highest ROI of all media for Unilever
Cinema delivered the highest ROI of all media for UnileverCinema delivered the highest ROI of all media for Unilever
Cinema delivered the highest ROI of all media for UnileverDigital Cinema Media (DCM)
 
Cinema delivers the highest ROI for Unilever of all media
Cinema delivers the highest ROI for Unilever of all mediaCinema delivers the highest ROI for Unilever of all media
Cinema delivers the highest ROI for Unilever of all mediaDigital Cinema Media (DCM)
 

Mais de Digital Cinema Media (DCM) (20)

Lloyds Warm Up With Cinema
Lloyds Warm Up With CinemaLloyds Warm Up With Cinema
Lloyds Warm Up With Cinema
 
Sony Xperia S
Sony Xperia SSony Xperia S
Sony Xperia S
 
Cinema Delivers A Higher Ad Recall For Tesco
Cinema Delivers A Higher Ad Recall For Tesco Cinema Delivers A Higher Ad Recall For Tesco
Cinema Delivers A Higher Ad Recall For Tesco
 
Cinema drives deeper message outtake and incremental reach for Bakers
Cinema drives deeper message outtake and incremental reach for BakersCinema drives deeper message outtake and incremental reach for Bakers
Cinema drives deeper message outtake and incremental reach for Bakers
 
Cinema Can Effectively Reach Pet Owners
Cinema Can Effectively Reach Pet OwnersCinema Can Effectively Reach Pet Owners
Cinema Can Effectively Reach Pet Owners
 
Cinema revs up Toyota's incremental reach
Cinema revs up Toyota's incremental reachCinema revs up Toyota's incremental reach
Cinema revs up Toyota's incremental reach
 
Cinema Delivers A Younger, More Engaged Audience Than Video On Demand
Cinema Delivers A Younger, More Engaged Audience Than Video On DemandCinema Delivers A Younger, More Engaged Audience Than Video On Demand
Cinema Delivers A Younger, More Engaged Audience Than Video On Demand
 
Hyundai I40 Campaign: Cinema’s Contribution To The Media Mix
Hyundai I40 Campaign: Cinema’s Contribution To The Media MixHyundai I40 Campaign: Cinema’s Contribution To The Media Mix
Hyundai I40 Campaign: Cinema’s Contribution To The Media Mix
 
The Awards Season
The Awards SeasonThe Awards Season
The Awards Season
 
Cinema Offers A Unique Destination For Housewives With Kids
Cinema Offers A Unique Destination For Housewives With KidsCinema Offers A Unique Destination For Housewives With Kids
Cinema Offers A Unique Destination For Housewives With Kids
 
Cinema delivers a unique family proposition
Cinema delivers a unique family propositionCinema delivers a unique family proposition
Cinema delivers a unique family proposition
 
Barclaycard Mobile Payments Cinema Case Study
Barclaycard Mobile Payments Cinema Case StudyBarclaycard Mobile Payments Cinema Case Study
Barclaycard Mobile Payments Cinema Case Study
 
Cinema delivers houswives with kids
Cinema delivers houswives with kidsCinema delivers houswives with kids
Cinema delivers houswives with kids
 
How cinema complimented Co-op's 'Passionate Plea' campaign
How cinema complimented Co-op's 'Passionate Plea' campaignHow cinema complimented Co-op's 'Passionate Plea' campaign
How cinema complimented Co-op's 'Passionate Plea' campaign
 
Gaming and films are inextricably linked
Gaming and films are inextricably linkedGaming and films are inextricably linked
Gaming and films are inextricably linked
 
Cinema delivered the highest ROI of all media for Unilever
Cinema delivered the highest ROI of all media for UnileverCinema delivered the highest ROI of all media for Unilever
Cinema delivered the highest ROI of all media for Unilever
 
Cinema delivers the highest ROI for Unilever of all media
Cinema delivers the highest ROI for Unilever of all mediaCinema delivers the highest ROI for Unilever of all media
Cinema delivers the highest ROI for Unilever of all media
 
Cinemagoers invest in their travelling
Cinemagoers invest in their travellingCinemagoers invest in their travelling
Cinemagoers invest in their travelling
 
Advertising and loyalty schemes
Advertising and loyalty schemesAdvertising and loyalty schemes
Advertising and loyalty schemes
 
Summer Burst Admission Fact
Summer Burst Admission FactSummer Burst Admission Fact
Summer Burst Admission Fact
 

Último

Authentic Travel Experience 2024 Greg DeShields.pptx
Authentic Travel Experience 2024 Greg DeShields.pptxAuthentic Travel Experience 2024 Greg DeShields.pptx
Authentic Travel Experience 2024 Greg DeShields.pptxGregory DeShields
 
question 2: airplane vocabulary presentation
question 2: airplane vocabulary presentationquestion 2: airplane vocabulary presentation
question 2: airplane vocabulary presentationcaminantesdaauga
 
Where to Stay in Lagos, Portugal.pptxasd
Where to Stay in Lagos, Portugal.pptxasdWhere to Stay in Lagos, Portugal.pptxasd
Where to Stay in Lagos, Portugal.pptxasdusmanghaniwixpatriot
 
Inspirational Quotes About Italy and Food
Inspirational Quotes About Italy and FoodInspirational Quotes About Italy and Food
Inspirational Quotes About Italy and FoodKasia Chojecki
 
69 Girls ✠ 9599264170 ✠ Call Girls In East Of Kailash (VIP)
69 Girls ✠ 9599264170 ✠ Call Girls In East Of Kailash (VIP)69 Girls ✠ 9599264170 ✠ Call Girls In East Of Kailash (VIP)
69 Girls ✠ 9599264170 ✠ Call Girls In East Of Kailash (VIP)Escort Service
 
a presentation for foreigners about how to travel in Germany.
a presentation for foreigners about how to travel in Germany.a presentation for foreigners about how to travel in Germany.
a presentation for foreigners about how to travel in Germany.moritzmieg
 
Revolutionalizing Travel: A VacAI Update
Revolutionalizing Travel: A VacAI UpdateRevolutionalizing Travel: A VacAI Update
Revolutionalizing Travel: A VacAI Updatejoymorrison10
 
It’s Time Get Refresh Travel Around The World
It’s Time Get Refresh Travel Around The WorldIt’s Time Get Refresh Travel Around The World
It’s Time Get Refresh Travel Around The WorldParagliding Billing Bir
 
Phil....National-Capital-Region-NCR.pptx
Phil....National-Capital-Region-NCR.pptxPhil....National-Capital-Region-NCR.pptx
Phil....National-Capital-Region-NCR.pptxDitasDelaCruz
 
Sicily Holidays Guide Book: Unveiling the Treasures of Italy's Jewel
Sicily Holidays Guide Book: Unveiling the Treasures of Italy's JewelSicily Holidays Guide Book: Unveiling the Treasures of Italy's Jewel
Sicily Holidays Guide Book: Unveiling the Treasures of Italy's JewelTime for Sicily
 
5S - House keeping (Seiri, Seiton, Seiso, Seiketsu, Shitsuke)
5S - House keeping (Seiri, Seiton, Seiso, Seiketsu, Shitsuke)5S - House keeping (Seiri, Seiton, Seiso, Seiketsu, Shitsuke)
5S - House keeping (Seiri, Seiton, Seiso, Seiketsu, Shitsuke)Mazie Garcia
 
Paragliding Billing Bir at Himachal Pardesh
Paragliding Billing Bir at Himachal PardeshParagliding Billing Bir at Himachal Pardesh
Paragliding Billing Bir at Himachal PardeshParagliding Billing Bir
 
How Safe Is It To Witness Whales In Maui’s Waters
How Safe Is It To Witness Whales In Maui’s WatersHow Safe Is It To Witness Whales In Maui’s Waters
How Safe Is It To Witness Whales In Maui’s WatersMakena Coast Charters
 

Último (15)

Authentic Travel Experience 2024 Greg DeShields.pptx
Authentic Travel Experience 2024 Greg DeShields.pptxAuthentic Travel Experience 2024 Greg DeShields.pptx
Authentic Travel Experience 2024 Greg DeShields.pptx
 
question 2: airplane vocabulary presentation
question 2: airplane vocabulary presentationquestion 2: airplane vocabulary presentation
question 2: airplane vocabulary presentation
 
Where to Stay in Lagos, Portugal.pptxasd
Where to Stay in Lagos, Portugal.pptxasdWhere to Stay in Lagos, Portugal.pptxasd
Where to Stay in Lagos, Portugal.pptxasd
 
Inspirational Quotes About Italy and Food
Inspirational Quotes About Italy and FoodInspirational Quotes About Italy and Food
Inspirational Quotes About Italy and Food
 
69 Girls ✠ 9599264170 ✠ Call Girls In East Of Kailash (VIP)
69 Girls ✠ 9599264170 ✠ Call Girls In East Of Kailash (VIP)69 Girls ✠ 9599264170 ✠ Call Girls In East Of Kailash (VIP)
69 Girls ✠ 9599264170 ✠ Call Girls In East Of Kailash (VIP)
 
a presentation for foreigners about how to travel in Germany.
a presentation for foreigners about how to travel in Germany.a presentation for foreigners about how to travel in Germany.
a presentation for foreigners about how to travel in Germany.
 
Revolutionalizing Travel: A VacAI Update
Revolutionalizing Travel: A VacAI UpdateRevolutionalizing Travel: A VacAI Update
Revolutionalizing Travel: A VacAI Update
 
It’s Time Get Refresh Travel Around The World
It’s Time Get Refresh Travel Around The WorldIt’s Time Get Refresh Travel Around The World
It’s Time Get Refresh Travel Around The World
 
Phil....National-Capital-Region-NCR.pptx
Phil....National-Capital-Region-NCR.pptxPhil....National-Capital-Region-NCR.pptx
Phil....National-Capital-Region-NCR.pptx
 
Sicily Holidays Guide Book: Unveiling the Treasures of Italy's Jewel
Sicily Holidays Guide Book: Unveiling the Treasures of Italy's JewelSicily Holidays Guide Book: Unveiling the Treasures of Italy's Jewel
Sicily Holidays Guide Book: Unveiling the Treasures of Italy's Jewel
 
5S - House keeping (Seiri, Seiton, Seiso, Seiketsu, Shitsuke)
5S - House keeping (Seiri, Seiton, Seiso, Seiketsu, Shitsuke)5S - House keeping (Seiri, Seiton, Seiso, Seiketsu, Shitsuke)
5S - House keeping (Seiri, Seiton, Seiso, Seiketsu, Shitsuke)
 
Paragliding Billing Bir at Himachal Pardesh
Paragliding Billing Bir at Himachal PardeshParagliding Billing Bir at Himachal Pardesh
Paragliding Billing Bir at Himachal Pardesh
 
How Safe Is It To Witness Whales In Maui’s Waters
How Safe Is It To Witness Whales In Maui’s WatersHow Safe Is It To Witness Whales In Maui’s Waters
How Safe Is It To Witness Whales In Maui’s Waters
 
Enjoy ➥8448380779▻ Call Girls In Sector 74 Noida Escorts Delhi NCR
Enjoy ➥8448380779▻ Call Girls In Sector 74 Noida Escorts Delhi NCREnjoy ➥8448380779▻ Call Girls In Sector 74 Noida Escorts Delhi NCR
Enjoy ➥8448380779▻ Call Girls In Sector 74 Noida Escorts Delhi NCR
 
Enjoy ➥8448380779▻ Call Girls In Sector 62 Noida Escorts Delhi NCR
Enjoy ➥8448380779▻ Call Girls In Sector 62 Noida Escorts Delhi NCREnjoy ➥8448380779▻ Call Girls In Sector 62 Noida Escorts Delhi NCR
Enjoy ➥8448380779▻ Call Girls In Sector 62 Noida Escorts Delhi NCR
 

ABC1 holiday-makers-go-to-the-cinema

  • 1. 16 million ABC1 holiday-makers go to the cinema per year with 3.2 million going once a month or more On average they took 6 holidays in the last 12 months In the last year, they have been away on average of 3 weeks on holidays / short breaks ABC1 HOLIDAY-MAKERS GO TO THE CINEMA Source : TGI Q1 2011, Base: All 15+ Adults Target: ABC1s

Notas do Editor

  1. Film Page