PERFORMANCE AGED LEADS Lower Your Client Acquisition Costs by as much as 51% HEALTH INSURANCE With “Performance Aged Leads” from Digital Market Media, you will enjoy a much lower cost per client acquisition, boosting your profit margins which in-turn will help you provide a better service to your clients.

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PERFORMANCE AGED LEADS
Lower Your Client Acquisition Costs by as much as ​51%
HEALTH INSURANCE
With “​Performance Aged Leads​” from Digital Market Media, you will enjoy a much lower cost per client acquisition,
boosting your profit margins which in­turn will help you provide a better service to your clients.
Our Performance Aged Leads are generated when consumers visit one of the websites in our network of online properties
and complete a request for more information. Our network of online properties consists of many of the most trusted and
respected USA based, TCPA compliant online destinations on the web.
Many consumers do not buy right away after requesting information online, they usually progress through the buying cycle
which consists of four basic phases:
1. Awareness​ : customer identification of a need, which prompts them to gather relevant information
2. Consideration​ : customer evaluation of how various offering meets their need.
3. Preference : a customer’s logical and emotional inclination towards one solution or another, ultimately leading to a
purchasing decision
4. Purchase​ : The action of ordering and buying from you
Research indicates that when consumers are contacted shortly after the initial awareness phase, the sales cycle is greatly
reduced. This is because the consumer is better educated about their needs and the type of solutions that could help them
solve their need. And as we know knowledge removes removes resistance from the decision making process.
For these reasons our “Performance Aged Leads” present an exceptional opportunity for our clients to reach out to these
consumers and offer them health insurance options at an optimal time in the buying cycle, and why our clients are achieving
extremely low CPA’s.
Leads are sold on our bidding system, the prices below reflect the current bids which could win leads based on the current
demand. The leads were generated within the last 0 ­ 60 days, pricing depends on the age of the leads required:
● 7 ­ 15 days old health leads are $0._____(Base 0.45) per record
● 16 ­ 30 days old health insurance leads are $0._____(Base 0.40) per record
● 31 ­ plus day old health insurance leads are $0._____(Base0.35) per record