Demba Traore has over 25 years of experience in information technology leadership roles. He has worked for Fortune 500 companies and founded his own consulting companies. Currently, he is the CEO of VertGreenN, where he manages teams designing and implementing multimedia solutions like IPTV, OTT video platforms, and content management systems. He has extensive experience in projects across the US, Europe and Africa involving technologies like satellite broadcasting, internet infrastructure, and databases.
1. Demba Traore LINKEDIN UPDATE
HEADLINE Information Technology Leader | Entrepreneur | Multimedia Consultant | Enterprise
Architecture | IT Strategic Planning | Business Development
SUMMARY
I am an Information Technology and multimedia professional skilled in business/systems analysis,
business development & management, system architecture, database development, project
management, vendor relationship and contract negotiation. With over 25 years of experience in
planning, developing and implementing state of the art Information Technology and Multimedia
solutions, facilitating corporate and organization growth. With an impressive history working for Fortune
500 companies such as IBM, Intel, Lucent and EMTEC before transitioning into an independent
consultant and founder of companies. I offer a distinguished career earmarked by accomplishments in
leading and directing Information Technology and Multimedia operations across broad disciplines,
including hardware and software development, Internet Infrastructure, networking, radio & television
broadcast, telecommunication, database technology, promoting change and improvement, and
technology implementation in the United States, Europe, as well as Africa.
In 2009, I took the CEO position of the Biotechnology and Information Technology Free Zone of Cote
d’Ivoire, VITIB. From October 2011 to present we worked on many Multimedia, OTT, SVOD and DTH and
Election Management Platform projects in the USA, Europe and Africa.
I'm also the founder of I2S2 USA and Côte d'Ivoire & VertGreenN, companies dedicated to provide
technology solutions in online radio and television broadcasting, combining expertise with agility and
flexibility to provide our clients with high quality and innovative solutions. As the CEO, I am responsible
for the support and delivery of enterprise infrastructure and IT services which includes, design and
implementation of web, television and radio on the Internet Infrastructure, databases administration
and development, Implementation of e-commerce platform and prepaid solutions on the Internet and
Voice over IP (VOIP). I direct and motivate a large staff of highly skilled engineers, technicians and cross-
functional teams to produce optimum results in pursuit of company goals. I’m involved in planning and
execution of large and complex projects in corporations in the United States, Africa and Europe
I am fluent in both English and French.
Specialties: Information Technology, Leadership, Negotiations, Business Development, Profit and Loss
Responsibility, IT Strategic Planning, Enterprise Architecture, Entrepreneurship, Multimedia consulting,
Internet Infrastructure, Database Development, System Integration, Network solution and Web
Architecture.
SYSTEM ARCHITECT SR, MANAGEMENT
VertGreenN & Internet Information Systems Services,USA France and Africa
2016 - Present
Managed a Team that designed & installed a turnkey solution for small budget television. Development of
Multi Screen Television solution ( TV Everywhere IPTV, Linear TV, VOD Catch up TV). Conducted broadcasting
rights negotiations with content owners. Design & Implementation of Multimedia Content Management
System (CMS) and Subscribers Management System (SMS) and delivered as Platform as a Service (PaaS)
Major Achievements
2. • Conducted the negotiations with Satellite operators like EutelSat, SES and GlobeCast to acquire
broadcasting bandwidth for Private Television and DTH television package operators both in Europe
and Africa.
• Managed a Team that designed & installed a turnkey solution for small budget television.
• Designed & implemented Playout server with Computer Graphic functions for broadcast studio.
• Managed and supervised the design & implementation of OTT –TV solution including but not limited
to implementation of ingest servers, streaming servers, distribution servers in the Cloud using HLS,
DASH and RTMP protocols.
• OTT platform integration with Content Delivery Networks.
CHIEF EXECUTIVE OFFICER AND FOUNDER
VITIB SA Ivory Coast, Africa
Apr. 2009 – Oct. 2011
VITIB SA (capital of $ 6 million) is a business of promotion and exploitation of the Biotechnology and
Information Technologies and Communication Free Trade Zone of Grand-Bassam (ZBTIC) funded with ,
$36 million loan from BOAD-BIDC and $20 million from EXIM Bank of India. Years spent as CEO of VITIB
brought unprecedented improvements to the institution to the satisfaction of the shareholders (State of
CI, MTN, Atlantique Telecom, Shapoorji and United Telecom of India).
Major Achievements
• Stabilization of the deteriorated financial situation within 6 months of exercise
• Absorption in 2 years of exercise of the $4 million loss per year that the institution recorded in
its account over several years
• Establishment of a Project Implementation Unit to administer the international tenders
according to the donors standards such as the West African Development Bank (BOAD), the
Bank for Investment and Development (EBID) and EXIM Bank of India
• Certification of the center by HP as the second training center in Africa after Morocco,
• Hosting of Orange Group (France Telecom) for its support center “Orange Services” – a platform
to support all other Orange subsidiaries in Africa
• Proper establishment and maintenance of the data center made available to VITIB CI by MTN SA
• Design, implementation and hosting of servers in the datacenter according to the multinational
standard with an availability rate of 99.999%
• Initiation and development of several projects under the loan of EXIM Bank of India:
o A Computer Assembly unit with a capacity of up 10,000 computers a year
o A biotechnology laboratory for DNA testing
o A VSAT earth station for satellite communications
o A training lab in computer networking and telecom (Lab. Cisco CCIE)
o A new generation of audio-visual studio
CHIEF EXECUTIVE OFFICER AND FOUNDER
I2S2, USA and Côte d'Ivoire
SEPTEMBER 2002-APRIL 2009
Achievements:
3. Designed and implemented the first cluster of African TV "LIVE" on the Internet in 2006, a
news portal in French and English that allows online streaming of national television
channels in several African countries including Cameroon, Cote d'Ivoire, Guinea, Mali, and
Senegal.
Deployment of WiFi Infrastructure city-wide
Databases administration and development
Implementation of e-commerce platform and prepaid solutions on the Internet and Voice
over IP (VOIP)
Installation and administration of email servers
campaign on Cybercrime and Computer Security in the Ivory Coast and Africa
Supervision of engineers and technicians, negotiating with the owners of towers, installation,
deployment of equipment, followed by testing and marketing of the solution to more than
42 major customers including:
o The Parliament of Côte d'Ivoire – conception and management of website,
implementation and provision of wireless internet connection,
o The National University of Abidjan - Deployment of WiFi network, Radio Local Loop
Interconnection by buildings (Korean project),
o RTI: the National TV Station - Design and deployment of radio and television over the
Internet directly from the RTI, using IP technology from New York, Korhogo, and
Yamoussoukro, and Boundiali(RCI),
o “Fraternite Matin” National newspaper of Cote D’Ivoire - Installation of a wireless
network available in all local
o “Palais de la Culture” - Point to multipoint Internet access, Live webcasting of
entertainment other musical shows. Voip and Internet based Thelethon,
o “Pharmacie de la Santé Publique”: Design and implementation of Ms Exchange email
solution with collaboration and backup solution.
CERTIFICATIONS:
Microsoft Certified Trainer
Microsoft Certified System Engineer
Microsoft Certified Internet Expert,
Microsoft Certified Database Administrator