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Monday, October 18, 2010
Layering Mobile Onto Your
Online Experience
Cédric Huesler, Product Marketing Director, Day
Monday, October 18, 2010
Photo by Josh Liba - http://flic.kr/p/6jXfcb
Monday, October 18, 2010
What is wrong here?
Monday, October 18, 2010
Automatic Transformation?
Your Website
ACME Magic?
Monday, October 18, 2010
Monday, October 18, 2010
Declare Mobile
Users First Class
Web Citizen?
Monday, October 18, 2010
Mobile vs. Desktop
Oct 2009 Sep 2010
1.4% 4.2%
for North America
+307%
98.6% 95.8%
Traffic from Mobile vs. Desktop browsers from StatCounter
Monday, October 18, 2010
Where do you mobile?
Photo by Cocoarmani - http://flic.kr/p/48YHWM
Photo by whatleydude - http://flic.kr/p/7Xzbt2
«iPad spends 20%
of time in bed»
NPD Group, Inc.
Monday, October 18, 2010
Round 2 - The Players
Apple iOS
38.4%
Others
13.8%
Android
20.9%
Blackberry
27.0%
for North America
Mobile OS browsing the web in Sept 2010 from StatCounter
‣ Enabler: iPhone + Dataplan
‣ Rising: Android
‣ Winner: WebKit
Monday, October 18, 2010
More pixels...
DeviceAtlas
Monday, October 18, 2010
Touch
Screen
DeviceAtlas
isuppli.com
Built-in
GPS
Monday, October 18, 2010
Photo by Annie Mole - http://flic.kr/p/8eSYcF
Monday, October 18, 2010
Photo by brendanlim - http://flic.kr/p/88Q7iB
Monday, October 18, 2010
Content Distribution
Your Website Content
Your App
Monday, October 18, 2010
Monday, October 18, 2010

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Layering Mobile Onto Your Online Experience