1. Virtual Options Coaching & Training Social Media Managed Services Technology Training Welcome to Explode 2011

2. Top 12Social Tools for Business

3. Social media is the use of technology combined with social interaction to create or co-create value.

4. Social Media: It’s a conversation.

5. Social Networks: A tool.

8. Mobile

9. Global

13. Mini Biography

14. Headshot

15. Company Logo

16. Resume

17. Tagline/Motto/Mission Statement

18. Keywords, Tags, SpecialtiesLet’s Get Started.. What You Need..

19. Social Media Profiles Fans Friends Followers

20. Facebook Personal/Profile Page Represent real people Limited to 5,000 friends Personal use You control who is confirmed or ignored as a friend Facebook can shut down your profile if in violation Fan/Business Page Visible to everyone on the Internet by default Represent entities: Only the official representatives of a public figure, business or organization Unlimited Fans

21. What can you do on a Fan Page? Post business information: events, videos, photos, specials, promos Encourage your fans to ‘like’ you Post testimonials Help spread the word about your business stories Inform Educate Entertain

22. Customized Facebook Page

23. What you need to know about Fan pages You need to have an account on Facebook in order to create a Facebook page. Your Facebook page will be tied to your personal profile as the admin of your Facebook page; however, only you and Facebook know the connection exists. You can have an unlimited number of Facebook pages.

24. What you need to know about Fan pages You can have an unlimited number of fans (Facebook users who “Like” your page). Facebook Pages are public—anyone can find and view your page whether they are logged into Facebook or not. All content posted on your Facebook page gets indexed on Google. You can target your posts by country and language.

25. What you need to know about Fan pages You can add applications to your page, including your own custom content—video, rich text, graphics, opt-in box and more. You can add additional admins (highly recommended). All admins have equal rights to administer your page, including adding and removing other admins (choose with care!).

26. Facebook Fan Page Wall

27. New Facebook Fan Page Wall

28. Fishing Where the Fish Are

29. The Average Facebook User Views

30. Where to go to set up your fan page! Your Fan Page or Business Page can be set up here. http://www.facebook.com/pages

31. Why Your FIRST 25 Fans are VITAL! By the way, just as soon as you have your first 25 fans, be sure to register your own unique username (sometimes called a “vanity URL”) for your Facebook page at http://facebook.com/username

33. Social Media Profile: LINKEDIN Fans Friends Followers NETWORK

34. Good Reasons to Use

35. What to do on LinkedIn Through your network you can:Manage the information that’s publicly available about you as professional Find and be introduced to potential clients, service providers, and subject experts who come recommended Create and collaborate on projects, gather data, share files and solve problems Be found for business opportunities and find potential partners Gain new insights from discussions with likeminded professionals in private group settings Discover inside connections that can help you land jobs and close deals

36. LinkedIn Company Profile

37. Social Media toolS

38. Shared Pictures = Shared Knowledge = Shared Everything = Shared Videos = Shared News = Shared Bookmarks =

39. Microblog: Twitter

40. Microblog: Twitter

41. Presentations: Slideshare

42. Social Media Mgmt: Postling ($)

43. Social Media Mgmt: Hootsuite

44. Sharing on Steroids: Amplify

45. Social Bookmarking: Delicious

46. Virtual Project Mgmt: OfficeZilla

47. SMS Business Card: Contxts

48. Litmus Test: Starting Measuring Brand Visibility Metrics: http://www.howsociable.com/ Social Media Monitoring: http://www.trackur.com/ Social Mention:http://www.socialmention.com Real-time Social Media: http://www.sensidea.com/socialseek/ Benchmark Your Influence: http://klout.com/

49. GEOLOCATABLE SOCIAL MEDIA

50. Check-in: Facebook Places Facebook Places Users: 30 million – 150 million check-in regularly/200 million mobile Facebook usersShareability: Does not easily share with other apps.Visibility: Check-ins and claimed Places Deals are displayed in News Feed.

51. Check-in : Gowalla Registered Users: 600,000Sharablitity: Twitter, Facebook, Foursquare and Tumblr.Visibility: Check-ins and earned badges can be shared on Facebook and Twitter.Ease of use: Easy (Once business is claimed, custom check-in message is updated immediately).

52. Check-in : FourSquare Registered Users: 5 millionSharability: Integrates with Facebook and Twitter.Visibility: Check-in displays in Facebook feed, but not specific deals.Ease of use: Easy.

53. Check-in : Yelp Registered Users: 36 million with 1/3 of all searches happening via mobile.Sharability: Integrates with Twitter and Facebook.Visibility: Updates show in Facebook news-feed along with the photo and address of the business. Ease of Use: Easy.

56. Working with part of the Social sphere

58. Questions?Ask on our Fan Page! www.Facebook.com/virtualoptions

59. Visit Us! Fan Us! Connect to Us! Let’s Make Contacttext “DAWNJENSEN” to 50500 www.VirtualOptions.net dawn@virtualoptions.net Virtual Options Coaching & Training Social Media Technology Training

60. Questions?Simply put, we can help.Get you set upGet you startedand manage your Social Media If that sounds like something you may be interested in, see us after!