SlideShare uma empresa Scribd logo
1 de 31
BRIDGING THE GOOGLE GAP THE CHARLESTON CONFERENCE INNOVATIONS SESSIONS NOVEMBER 8, 2009 Darrell W. Gunter EVP / CMO  Collexis Holdings, Inc.
OUR PANEL ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
INNOVATION
GREAT INNOVATION = A HAPPY RESEARCHER
to Librarian Researchers
What We Heard ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Innovating the Google Gap ,[object Object],[object Object],[object Object],[object Object]
Bridging the Google  “ Deep Indexing” Gap Mark Hyer VP Science / Technology
Google Images ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Does not search within the tables and figures and other images, just in the labelling surrounding them
Deep Indexing  Peer Reviewed Journals
SUE POLANKA
User input Web 2.0 User Account Search Me! Admin/Authenticate/Customize Pre-indexed EBC DRC EJC OSearch Catalogs pre-indexed ETD Fulfillment Meta Search Component no pre-index local dbases pay-to-play
Stephen A. Leicht, COO Collexis Holdings Inc. Personalization of Information Bridging The Google Gap
Collexis Technology Taxonomy Text Fingerprint
Expert Profiles
B iomedexperts.com – our first Network   50,000 Users Preview biomedexperts.com
Questions ,[object Object],[object Object],[object Object],[object Object],[object Object]

Mais conteúdo relacionado

Mais procurados

Internet Search
Internet SearchInternet Search
Internet Search
erowell
 
Internet Search Slideshow 1
Internet Search Slideshow 1Internet Search Slideshow 1
Internet Search Slideshow 1
Nitin Goel
 
Schemas >> Schema.org >> Take Your Website to a New Level with Schema Markup
Schemas >> Schema.org >> Take Your Website to a New Level with Schema Markup Schemas >> Schema.org >> Take Your Website to a New Level with Schema Markup
Schemas >> Schema.org >> Take Your Website to a New Level with Schema Markup
Sante J. Achille
 

Mais procurados (10)

Internet Search
Internet SearchInternet Search
Internet Search
 
Internet Search Slideshow 1
Internet Search Slideshow 1Internet Search Slideshow 1
Internet Search Slideshow 1
 
Schemas >> Schema.org >> Take Your Website to a New Level with Schema Markup
Schemas >> Schema.org >> Take Your Website to a New Level with Schema Markup Schemas >> Schema.org >> Take Your Website to a New Level with Schema Markup
Schemas >> Schema.org >> Take Your Website to a New Level with Schema Markup
 
Google ppt by amit
Google ppt by amitGoogle ppt by amit
Google ppt by amit
 
Digital Basics: Learn How to Search the Web
Digital Basics: Learn How to Search the WebDigital Basics: Learn How to Search the Web
Digital Basics: Learn How to Search the Web
 
Google Search Techniques
Google Search TechniquesGoogle Search Techniques
Google Search Techniques
 
Surfing the internet
Surfing the internetSurfing the internet
Surfing the internet
 
Effective web search techniques
Effective web search techniquesEffective web search techniques
Effective web search techniques
 
Customised Search With Google
Customised Search With GoogleCustomised Search With Google
Customised Search With Google
 
Google and Google Scholar
Google and Google ScholarGoogle and Google Scholar
Google and Google Scholar
 

Semelhante a Bridging The Google Gap

Se omoz the-beginners-guide-to-seo-2012
Se omoz the-beginners-guide-to-seo-2012Se omoz the-beginners-guide-to-seo-2012
Se omoz the-beginners-guide-to-seo-2012
Matt Evans
 
SEO 2012 - The Beginners Guide
SEO 2012 - The Beginners GuideSEO 2012 - The Beginners Guide
SEO 2012 - The Beginners Guide
Shipra Malik
 
The SEO Guide for Beginners
The SEO Guide for BeginnersThe SEO Guide for Beginners
The SEO Guide for Beginners
Hugo Clery
 
SMX@adtech: Search Engine Optimization Tactics — BruceClay
SMX@adtech: Search Engine Optimization Tactics — BruceClaySMX@adtech: Search Engine Optimization Tactics — BruceClay
SMX@adtech: Search Engine Optimization Tactics — BruceClay
adtech_fan
 

Semelhante a Bridging The Google Gap (20)

You Don't Know SEO
You Don't Know SEOYou Don't Know SEO
You Don't Know SEO
 
SG_UserGroup_Oct20_2022_NLP_AzureLangStudio.pptx
SG_UserGroup_Oct20_2022_NLP_AzureLangStudio.pptxSG_UserGroup_Oct20_2022_NLP_AzureLangStudio.pptx
SG_UserGroup_Oct20_2022_NLP_AzureLangStudio.pptx
 
Process for Online Visibility: From Information Architecture to Killer Content
Process for Online Visibility: From Information Architecture to Killer ContentProcess for Online Visibility: From Information Architecture to Killer Content
Process for Online Visibility: From Information Architecture to Killer Content
 
Knowledge Panels, Rich Snippets and Semantic Markup
Knowledge Panels, Rich Snippets and Semantic MarkupKnowledge Panels, Rich Snippets and Semantic Markup
Knowledge Panels, Rich Snippets and Semantic Markup
 
Semtech bizsemanticsearchtutorial
Semtech bizsemanticsearchtutorialSemtech bizsemanticsearchtutorial
Semtech bizsemanticsearchtutorial
 
Oxford Seo.Com Presentation
Oxford Seo.Com PresentationOxford Seo.Com Presentation
Oxford Seo.Com Presentation
 
Building Your Blog With Organic SEO - Fitbloggin 2013
Building Your Blog With Organic SEO - Fitbloggin 2013 Building Your Blog With Organic SEO - Fitbloggin 2013
Building Your Blog With Organic SEO - Fitbloggin 2013
 
Search Solutions 2011: Successful Enterprise Search By Design
Search Solutions 2011: Successful Enterprise Search By DesignSearch Solutions 2011: Successful Enterprise Search By Design
Search Solutions 2011: Successful Enterprise Search By Design
 
Search driven knowledge management
Search driven knowledge managementSearch driven knowledge management
Search driven knowledge management
 
Bearish SEO: Defining the User Experience for Google’s Panda Search Landscape
Bearish SEO: Defining the User Experience for Google’s Panda Search LandscapeBearish SEO: Defining the User Experience for Google’s Panda Search Landscape
Bearish SEO: Defining the User Experience for Google’s Panda Search Landscape
 
Everything You Wish You Knew About Search
Everything You Wish You Knew About SearchEverything You Wish You Knew About Search
Everything You Wish You Knew About Search
 
Semantic Publishing and Entity SEO - Conteference 20-11-2022
Semantic Publishing and Entity SEO - Conteference 20-11-2022Semantic Publishing and Entity SEO - Conteference 20-11-2022
Semantic Publishing and Entity SEO - Conteference 20-11-2022
 
Best Kept Secrets To Search Engine Optimization Success The Art And The Scie...
Best Kept Secrets To Search Engine Optimization Success  The Art And The Scie...Best Kept Secrets To Search Engine Optimization Success  The Art And The Scie...
Best Kept Secrets To Search Engine Optimization Success The Art And The Scie...
 
Best-kept Secrets to Search Engine Optimization Success: the Art and the Science
Best-kept Secrets to Search Engine Optimization Success: the Art and the ScienceBest-kept Secrets to Search Engine Optimization Success: the Art and the Science
Best-kept Secrets to Search Engine Optimization Success: the Art and the Science
 
Beginners Guide To SEO
Beginners Guide To SEOBeginners Guide To SEO
Beginners Guide To SEO
 
Se omoz the-beginners-guide-to-seo-2012
Se omoz the-beginners-guide-to-seo-2012Se omoz the-beginners-guide-to-seo-2012
Se omoz the-beginners-guide-to-seo-2012
 
SEO 2012 - The Beginners Guide
SEO 2012 - The Beginners GuideSEO 2012 - The Beginners Guide
SEO 2012 - The Beginners Guide
 
The SEO Guide for Beginners
The SEO Guide for BeginnersThe SEO Guide for Beginners
The SEO Guide for Beginners
 
SMX@adtech: Search Engine Optimization Tactics — BruceClay
SMX@adtech: Search Engine Optimization Tactics — BruceClaySMX@adtech: Search Engine Optimization Tactics — BruceClay
SMX@adtech: Search Engine Optimization Tactics — BruceClay
 
Website Marketing Seminar 2009
Website Marketing Seminar 2009Website Marketing Seminar 2009
Website Marketing Seminar 2009
 

Mais de Darrell W. Gunter

Mais de Darrell W. Gunter (20)

Securing Your Digital Assets slides NYC July 14, 2015
Securing Your Digital Assets slides NYC July 14, 2015Securing Your Digital Assets slides NYC July 14, 2015
Securing Your Digital Assets slides NYC July 14, 2015
 
BEA 2014 Chunking Data Panel Part 2 Mike Shannon
BEA 2014 Chunking Data Panel Part 2 Mike ShannonBEA 2014 Chunking Data Panel Part 2 Mike Shannon
BEA 2014 Chunking Data Panel Part 2 Mike Shannon
 
Social media cse 2013 annual meeting
Social media cse 2013 annual meetingSocial media cse 2013 annual meeting
Social media cse 2013 annual meeting
 
Council of Science Editors - Viewing Social Media Through Different Lenses
Council of Science Editors - Viewing Social Media Through Different LensesCouncil of Science Editors - Viewing Social Media Through Different Lenses
Council of Science Editors - Viewing Social Media Through Different Lenses
 
How Does Advertising in the Professional Scholarly Publishing Industry Work?
How Does Advertising in the Professional Scholarly Publishing Industry Work?How Does Advertising in the Professional Scholarly Publishing Industry Work?
How Does Advertising in the Professional Scholarly Publishing Industry Work?
 
CESSE 2012 - STRATEGIC TEAMS
CESSE 2012 - STRATEGIC TEAMSCESSE 2012 - STRATEGIC TEAMS
CESSE 2012 - STRATEGIC TEAMS
 
Adam Marshall Charelston Utopia Presentation
Adam Marshall Charelston Utopia PresentationAdam Marshall Charelston Utopia Presentation
Adam Marshall Charelston Utopia Presentation
 
SSP Fall Meeting Mobile Gunter Nov 2011
SSP  Fall Meeting Mobile Gunter Nov 2011SSP  Fall Meeting Mobile Gunter Nov 2011
SSP Fall Meeting Mobile Gunter Nov 2011
 
Discover How Social Media Can BE A Valuable Tool For Finance & HR
Discover How Social Media Can  BE A Valuable Tool For Finance & HRDiscover How Social Media Can  BE A Valuable Tool For Finance & HR
Discover How Social Media Can BE A Valuable Tool For Finance & HR
 
Smart Content Conference How Semantic Tech Helps Scientific Research
Smart Content Conference How Semantic Tech Helps Scientific ResearchSmart Content Conference How Semantic Tech Helps Scientific Research
Smart Content Conference How Semantic Tech Helps Scientific Research
 
PSP Social Media - How to grow your business.
PSP Social Media - How to grow your business.PSP Social Media - How to grow your business.
PSP Social Media - How to grow your business.
 
Program of Academic Excellence
Program of Academic ExcellenceProgram of Academic Excellence
Program of Academic Excellence
 
How Semantic Technology Helps Researchers
How Semantic Technology Helps ResearchersHow Semantic Technology Helps Researchers
How Semantic Technology Helps Researchers
 
NFAIS - Social Search
NFAIS - Social SearchNFAIS - Social Search
NFAIS - Social Search
 
AAP/PSP Semantic Publishing Workshop
AAP/PSP Semantic Publishing  WorkshopAAP/PSP Semantic Publishing  Workshop
AAP/PSP Semantic Publishing Workshop
 
ASIDIC Spring 2010 Meeting Dwg
ASIDIC Spring 2010 Meeting   DwgASIDIC Spring 2010 Meeting   Dwg
ASIDIC Spring 2010 Meeting Dwg
 
Social Media and Scientific Research How Semantic Technologies Enhance Colla...
Social Media and Scientific ResearchHow Semantic Technologies Enhance Colla...Social Media and Scientific ResearchHow Semantic Technologies Enhance Colla...
Social Media and Scientific Research How Semantic Technologies Enhance Colla...
 
ASIDIC FALL Meeting 2009 Darrell W. Gunter
ASIDIC FALL Meeting 2009 Darrell W. GunterASIDIC FALL Meeting 2009 Darrell W. Gunter
ASIDIC FALL Meeting 2009 Darrell W. Gunter
 
XXIX Charleston Semantic Web (5 Nov 2009) Hulbert
XXIX Charleston   Semantic Web (5 Nov 2009) HulbertXXIX Charleston   Semantic Web (5 Nov 2009) Hulbert
XXIX Charleston Semantic Web (5 Nov 2009) Hulbert
 
XXIX Charleston 2009 Silverchair Kerner
XXIX Charleston 2009 Silverchair KernerXXIX Charleston 2009 Silverchair Kerner
XXIX Charleston 2009 Silverchair Kerner
 

Último

IAC 2024 - IA Fast Track to Search Focused AI Solutions
IAC 2024 - IA Fast Track to Search Focused AI SolutionsIAC 2024 - IA Fast Track to Search Focused AI Solutions
IAC 2024 - IA Fast Track to Search Focused AI Solutions
Enterprise Knowledge
 
Artificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and MythsArtificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and Myths
Joaquim Jorge
 
CNv6 Instructor Chapter 6 Quality of Service
CNv6 Instructor Chapter 6 Quality of ServiceCNv6 Instructor Chapter 6 Quality of Service
CNv6 Instructor Chapter 6 Quality of Service
giselly40
 
Histor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slideHistor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slide
vu2urc
 
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptxEIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
Earley Information Science
 

Último (20)

08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking Men08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking Men
 
Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...
 
presentation ICT roal in 21st century education
presentation ICT roal in 21st century educationpresentation ICT roal in 21st century education
presentation ICT roal in 21st century education
 
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
 
IAC 2024 - IA Fast Track to Search Focused AI Solutions
IAC 2024 - IA Fast Track to Search Focused AI SolutionsIAC 2024 - IA Fast Track to Search Focused AI Solutions
IAC 2024 - IA Fast Track to Search Focused AI Solutions
 
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot TakeoffStrategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
Strategize a Smooth Tenant-to-tenant Migration and Copilot Takeoff
 
Artificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and MythsArtificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and Myths
 
The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024
 
CNv6 Instructor Chapter 6 Quality of Service
CNv6 Instructor Chapter 6 Quality of ServiceCNv6 Instructor Chapter 6 Quality of Service
CNv6 Instructor Chapter 6 Quality of Service
 
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
 
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
Bajaj Allianz Life Insurance Company - Insurer Innovation Award 2024
 
How to convert PDF to text with Nanonets
How to convert PDF to text with NanonetsHow to convert PDF to text with Nanonets
How to convert PDF to text with Nanonets
 
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
 
How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerHow to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected Worker
 
Histor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slideHistor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slide
 
🐬 The future of MySQL is Postgres 🐘
🐬  The future of MySQL is Postgres   🐘🐬  The future of MySQL is Postgres   🐘
🐬 The future of MySQL is Postgres 🐘
 
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptxEIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
 
Scaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organizationScaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organization
 
Data Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt RobisonData Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt Robison
 
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdfThe Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
 

Bridging The Google Gap