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Research. The Mobile Way

Presented by Dana Hettich & Susan
              Smith
IT’S COMPLICATED

• Many points of access

• Many formats

• Many providers

• Many devices
Apps vs. Mobile Website vs. Browser
                                 Browser (website not
 Application   Mobile Web Site   optimized for mobile)
Mobile Campus Information Portals
Many Formats
• Books as e-books
• Journals as e-journals
• Databases as apps & mobile sites
• Catalogs as apps, mobile sites, & embedded in
  third-party apps
• Mobile magazines websites vs. apps (Ex:
  Chronicle of Higher Education & Education
  Quarterly)
Many Devices
•   Nook                  •   iPad/iPhone       •   Sungale
     – Simple             •   Android           •   Hip Street
     – Color              •   Iriver Story/HD   •   XO Vision
•   Kindle                •   enTourage         •   Archos
     – 1st and 2nd Gen    •   Literati          •   Astak
     – Touch              •   NextBook          •   Alex
     – DX                 •   PocketBook        •   Cool-er
     – Keyboard           •   Skytecx           •   Franklin
•   Kobo                  •   Aluratek LIBRE    •   RCA REB
     – Touch                    – Air           •   Sharper Image
     – Vox                      – Color         •   NuvoMedia Rocket
•   Sony eReader/Reader         – Touch         •   Ectaco jetBook
     – Reader w/ Wi-Fi    •   Pandigital        •   ViewSonic
     – Daily Edition            – Novel         •   Springboard
     – Touch                    – Novel Color   •   Pantech Element
     – Pocket             •   Ematic            •   Samsung Galax
     – Digital Book       •   Augen             •   Asus Transformer
Good News?
More Good News?
The Mobile Trend
     • During last holiday season (Dec 2011-Jan
       2012), a Pew Internet Study reported 10%
       increase (11%-29%) in number of Americans
       (18+) who own either e-reader or tablet.

     • EDUCAUSE Center for Applied Research marks
       a 15% increase in undergrad ownership of
       mobile device, between 2009-2011.

www.pewinternet.org/Infographics/2012/A-Snapshot-of-Ereader-and-Tablet-Owners.aspx
http://net.educause.edu/ir/library/pdf/ERS1103/ERS1103W.pdf
What types of
                                                                                   technology do
                                                                                   undergrads
                                                                                   own?




2011 ECAR Study of Undergraduate Students & Information Technology: http://net.educause.edu/ir/library/pdf/ERS1103/ERS1103W.pdf
What are
         students
         doing with
         their mobile
         devices?




2011 ECAR Study of Undergraduate Students & Information Technology: http://net.educause.edu/ir/library/pdf/ERS1103/ERS1103W.pdf
Mobile Trends in Academic Libraries
      • In 2009, a Library Journal survey revealed that
        65% of academic libraries already offered or
        planned to offer unique services to mobile
        users.

      • Mobile services was identified as a top trend
        in academic libraries in 2010 ACRL report


http://www.libraryjournal.com/lj/ljinprintcurrentissue/886987-403/gone_mobile_mobile_libraries_survey.html.csp
http://crln.acrl.org/content/71/6/286.full
Mobile Trends in Academic Libraries

Fairly Common                Less Prevalent
• Mobile websites            • iPad loaning services
• Mobile catalog interface   • Patron account access
• Mobile versions of e-      • Mobile library tours
  resources                  • Text message notifications
• Text-A-Librarian
• Mobile subject guides
• QR codes
What do academic library users want?
• Patron account access
• Search catalog
• Request interlibrary loans
• Reserve study rooms
• Text message notifications
• More than just static information
  (hours, contact info, etc.)
• They don’t want/expect (yet?) to do intense
  research from mobile device
A FEW MOBILE “SUCCESSES”
                          AMONG ACADEMIC LIBRARIES



• Georgia State University Library

• Yale University’s Medical Library

• North Carolina State Libraries
Georgia State University Library
• Mobile-optimized
  website
• Check computer
  availability
• Reserve study room
• Library Catalog:
  – Search
  – See what items you have
    checked out & due dates
Yale University’s Medical Library
• Librarians offer extensive mobile technical
  support
• Mobile support website
• Classes on what device to buy & how to use
  them
North Carolina State University




• Long history of lending technology
Future Possibilities
• Mobile self check-out
• EPub3 & HTML5
• Augmented reality




               http://www.instantreality.org/exhibition/
Future Possibilities (cont.)
• Changes in libraries’ physical space to meet
  needs of mobile users
• “Contactless” mobile payments




                  http://tinyurl.com/47kbksa
Challenges 1



                       • Tech Savvy-ish Users
               • $$$$ Equipment/Service Fees
Device        Cost            Device          Cost            Device      Cost

Literati                45    iPhone 4                 100    Nook Color           150

iPhone 3GS              50    Iriver Story             100    Kindle Touch 3G      150

Astak                   60    Augen                    100    Sony Touch           185

HipStreet               67    Sony Pocket              105    NextBook             185

Nook Simple             75    enTourage                113    Kindle Fire          200

Kindle                  80    Aluratek LIBRE Color     115    Sony Digital book    200

Aluratek LIBRE Touch    80    Skytex                   120    iPhone 4S            200

Franklin                80    Pandigital Novel         123    Archos               200

Ematic                  90    Sony Wi-Fi               129    ViewSonic            220

Sungale Hip Street      90    Aluratek LIBRE Air       135    PocketBook           280
                              Nook Simple w/
XO Vision               90    Glowlight                140    Sony Daily Edition   304

Ecatco jetBook          90    Kindle Keyboard          140    Kindle DX            380

Kindle Touch           100    Kobo Vox                 140    iPad 4               400

Kobo touch             100    Pandigital Novel Color   145    iPad 3               500
Challenges 2


• Reception
• Restrictions
Sample Project: What can we do?
• Searching using apps, browsers, and mobile
  websites
• Sharing folders
• Emailing documents to self and others.
• Using services like Dropbox via desktop.
• Downloading to devices
• Citation management
• Persistent URLS via Social Media like Twitter
EBSCO Sharing via Browser
EBSCO Books via Browser
EBSCO Articles via App
Viewing Articles from EBSCO
EndNote Web’s Mobile Website
Twitter as a
 Research Tool?
• #mobilelibs
• bridges platforms
• Uses PURLS already
  available
• Takes advantage of
  proxies for login
We had high hopes! But alas…
• How will order be brought to all of this
  madness?

• For now:
  – Great tools for quick tasks
  – Trial & error + experimentation
  – Focus on what’s affordable


• Exciting possibilities for the future

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Research the mobile way

  • 1. Research. The Mobile Way Presented by Dana Hettich & Susan Smith
  • 2. IT’S COMPLICATED • Many points of access • Many formats • Many providers • Many devices
  • 3. Apps vs. Mobile Website vs. Browser Browser (website not Application Mobile Web Site optimized for mobile)
  • 5. Many Formats • Books as e-books • Journals as e-journals • Databases as apps & mobile sites • Catalogs as apps, mobile sites, & embedded in third-party apps • Mobile magazines websites vs. apps (Ex: Chronicle of Higher Education & Education Quarterly)
  • 6. Many Devices • Nook • iPad/iPhone • Sungale – Simple • Android • Hip Street – Color • Iriver Story/HD • XO Vision • Kindle • enTourage • Archos – 1st and 2nd Gen • Literati • Astak – Touch • NextBook • Alex – DX • PocketBook • Cool-er – Keyboard • Skytecx • Franklin • Kobo • Aluratek LIBRE • RCA REB – Touch – Air • Sharper Image – Vox – Color • NuvoMedia Rocket • Sony eReader/Reader – Touch • Ectaco jetBook – Reader w/ Wi-Fi • Pandigital • ViewSonic – Daily Edition – Novel • Springboard – Touch – Novel Color • Pantech Element – Pocket • Ematic • Samsung Galax – Digital Book • Augen • Asus Transformer
  • 9.
  • 10. The Mobile Trend • During last holiday season (Dec 2011-Jan 2012), a Pew Internet Study reported 10% increase (11%-29%) in number of Americans (18+) who own either e-reader or tablet. • EDUCAUSE Center for Applied Research marks a 15% increase in undergrad ownership of mobile device, between 2009-2011. www.pewinternet.org/Infographics/2012/A-Snapshot-of-Ereader-and-Tablet-Owners.aspx http://net.educause.edu/ir/library/pdf/ERS1103/ERS1103W.pdf
  • 11. What types of technology do undergrads own? 2011 ECAR Study of Undergraduate Students & Information Technology: http://net.educause.edu/ir/library/pdf/ERS1103/ERS1103W.pdf
  • 12. What are students doing with their mobile devices? 2011 ECAR Study of Undergraduate Students & Information Technology: http://net.educause.edu/ir/library/pdf/ERS1103/ERS1103W.pdf
  • 13. Mobile Trends in Academic Libraries • In 2009, a Library Journal survey revealed that 65% of academic libraries already offered or planned to offer unique services to mobile users. • Mobile services was identified as a top trend in academic libraries in 2010 ACRL report http://www.libraryjournal.com/lj/ljinprintcurrentissue/886987-403/gone_mobile_mobile_libraries_survey.html.csp http://crln.acrl.org/content/71/6/286.full
  • 14. Mobile Trends in Academic Libraries Fairly Common Less Prevalent • Mobile websites • iPad loaning services • Mobile catalog interface • Patron account access • Mobile versions of e- • Mobile library tours resources • Text message notifications • Text-A-Librarian • Mobile subject guides • QR codes
  • 15. What do academic library users want? • Patron account access • Search catalog • Request interlibrary loans • Reserve study rooms • Text message notifications • More than just static information (hours, contact info, etc.) • They don’t want/expect (yet?) to do intense research from mobile device
  • 16. A FEW MOBILE “SUCCESSES” AMONG ACADEMIC LIBRARIES • Georgia State University Library • Yale University’s Medical Library • North Carolina State Libraries
  • 17. Georgia State University Library • Mobile-optimized website • Check computer availability • Reserve study room • Library Catalog: – Search – See what items you have checked out & due dates
  • 18. Yale University’s Medical Library • Librarians offer extensive mobile technical support • Mobile support website • Classes on what device to buy & how to use them
  • 19. North Carolina State University • Long history of lending technology
  • 20. Future Possibilities • Mobile self check-out • EPub3 & HTML5 • Augmented reality http://www.instantreality.org/exhibition/
  • 21. Future Possibilities (cont.) • Changes in libraries’ physical space to meet needs of mobile users • “Contactless” mobile payments http://tinyurl.com/47kbksa
  • 22. Challenges 1 • Tech Savvy-ish Users • $$$$ Equipment/Service Fees
  • 23.
  • 24. Device Cost Device Cost Device Cost Literati 45 iPhone 4 100 Nook Color 150 iPhone 3GS 50 Iriver Story 100 Kindle Touch 3G 150 Astak 60 Augen 100 Sony Touch 185 HipStreet 67 Sony Pocket 105 NextBook 185 Nook Simple 75 enTourage 113 Kindle Fire 200 Kindle 80 Aluratek LIBRE Color 115 Sony Digital book 200 Aluratek LIBRE Touch 80 Skytex 120 iPhone 4S 200 Franklin 80 Pandigital Novel 123 Archos 200 Ematic 90 Sony Wi-Fi 129 ViewSonic 220 Sungale Hip Street 90 Aluratek LIBRE Air 135 PocketBook 280 Nook Simple w/ XO Vision 90 Glowlight 140 Sony Daily Edition 304 Ecatco jetBook 90 Kindle Keyboard 140 Kindle DX 380 Kindle Touch 100 Kobo Vox 140 iPad 4 400 Kobo touch 100 Pandigital Novel Color 145 iPad 3 500
  • 26. Sample Project: What can we do? • Searching using apps, browsers, and mobile websites • Sharing folders • Emailing documents to self and others. • Using services like Dropbox via desktop. • Downloading to devices • Citation management • Persistent URLS via Social Media like Twitter
  • 27. EBSCO Sharing via Browser
  • 28. EBSCO Books via Browser
  • 32. Twitter as a Research Tool? • #mobilelibs • bridges platforms • Uses PURLS already available • Takes advantage of proxies for login
  • 33. We had high hopes! But alas… • How will order be brought to all of this madness? • For now: – Great tools for quick tasks – Trial & error + experimentation – Focus on what’s affordable • Exciting possibilities for the future

Notas do Editor

  1. (Susan) If we had to sum up the gist of our topic/presentation in 2 words…
  2. (Susan)Many points of access:App: EBSCOhost article database search resultMust take extra step of going to apps store & downloading (purchasing?)Some can be used off-line; others require Internet access. Important distinction because those with only wifi access vs. data plans will have different experience Require updates, which some are not good at doingMobile Website (mobile optimized website): Lister Hill library’s mobile websiteBrowser (website not optimized for mobile): Safari browser version of the same search result as app- Sometimes not usable from mobile deviceAs to how to reach out to users, Academic Libraries face many of the same challenges as commercial endeavors. Mobile app versus mobile website? Does HTML5 and hybrid options do a better job at reaching more users? When and how to develop whichever you decide? Time? Money? Mobile registration?
  3. (Susan)Also see a lot of academic libraries incorporated into larger campus mobile projects. For example, UAB’s mobile campus portal links to Sterne’s website & LHL’s mobile website.
  4. (Dana)Databases as apps & mobile sites: Each with different functionality. We’ll show you example of this. (EBSCOhost)The answer to the question, “What a book, journal, website?” and how to cite it is not as clear-cut anymore. Much confusion among students & some professors. Some still say, “No online journals/sources” which some students interpret: “I need to get physical item from shelf & photocopy.”Many providers: (an e-book is not just an e-book) Books by vendor (many have their own apps) Examples? Library-licensed e-books (different e-book vendors and document formats than public libraries). Library users familiar with e-book formats at public libraries have were disappointed to find that many of the e-books at academic libraries couldn’t be read on readers. That seems to be is changing, but provider format is still a big issue.
  5. (Dana)Layered on top of this mess is the fact that users can come to the table using many different devices. I’m closing in on 50 with this list and I’m not even including all the possible iterations of tablets currently available.
  6. (Dana)The Good-ish news, from our point of view, is that, for now, users aren’t taking advantage of the variety of devices that are out there. 84% of the e-reading market are Kindles and Nooks
  7. (Dana) 75% of the tablet market is an iPad or Kindle FireBut still leaves us with this:
  8. (Susan)1st bullet: As of Jan 2012, 30% of adults owns these devices.By 2020, people will access Internet mostly via mobile device (Pew Internet, Farkas) Even so, the current situation is that: "Students have a clear preference for smart, mobile, but a majority of students are still attached to “standard issue” technology, such as printers and desktop computers, as well." - More than half own smart phones, and 1 in 10 owns an iPad or other tablet (random sample of 3,000 undergraduate students) (Source: Same 2011 EDUCAUSE report)
  9. (Susan)So what mobile devices do undergrads report owning? Still mostly laptops & smaller-screen mobile devices like iPods & smartphones.
  10. (Susan)And what are they doing with their mobile devices? About 1/4th say they’re doing some kind of library or research-related activity.
  11. (Susan)LJ survey included community colleges, undergrad colleges, & graduate/professional institutions)
  12. (Susan)Mobile websites: Winning out over appsMobile catalog: Mobile versions of e-resources: Link/instructions to mobile version of e-resources: databases, e-books, etc.Text-A-Librarian: Extension of Ask-A-Librarian serviceMobile subject guides:QR codes: in library catalogs (scan on laptop to get call #/floor on mobile), for promotion of resources or events, on study room signs (takes students right to reservation form), in stacks by subject (direct to related subject research guide), etc.: See bookmarkOther: We now upload our instructional videos to YouTube so they can be viewed on broader range of mobile devices.
  13. (Susan)(Seeholz 2011: Kent State users' use/perceptions of mobile library resources. Used focus groups.)Most students said they'd use mobile library resources at least to begin a research project but they'd want to do more thorough work & digestion of the content on their computers. Want to make use of time while waiting. Check due date of items they have checked out, place ILL requests, holds, check availability"Wouldn't sit down to write a term paper on my phone." Receiving text messages regarding upcoming due dates, holds available for pick up, consultation appt reminders, etc. They want to interact with library resources and services, not just static information (hours, contact info, etc.) They want to communicate & do quick checks & research while waiting.
  14. (Susan)How to measure successful mobile services?Mobile experts, providing some of the services students are asking for, mobile lending
  15. Seems to be doing a good job of offering the kinds of services students are asking for
  16. (Susan)- Has positioned itself as go-to place for help with connecting to resources from a mobile device- Very well-received Librarians are mobile experts Mobile support website: Links to hardware & software reviews, “What should I buy” purchase guidance, connecting to wifi via mobile device, setting up VPN Classes providing advice on what device to buy & how to use them
  17. (Susan) NC State already had a system in place & framework for success - 11 year history of lending tech Wiped clean & re-set after each use to encourage exploration. (control over the disk image can be used to drive content access and promotion) Services seem to be evaluation/data-driven (device purchases based on student requests)Tracked lending patterns from 2009-2011: long wait times for some devices (including iPad), found out busiest lending times of year by device, Few thousand annual circulations of laptops in 2001 to nearly 200,000 annual circulations of items of all types in 2010 They recognized need to change lending policies to meet demands: more devices, more flexible load periods, more “first come first serve” instead of waiting listshttp://www.lib.ncsu.edu/dli/projects/dataviz/vis_techlending.htmlhttp://www.lib.ncsu.edu/dli/projects/mobileaps.htmlhttp://www.lib.ncsu.edu/dli/projects/dataviz/downloads/ALA2011poster_final_small.pdf (poster with results)
  18. (Susan)- Mobile check-out: Allows patrons to scan a barcode or QR code on a book or other item with their mobile phones & check it out from anywhere in the library. (How to keep books from walking) (Rapp 2011)- Epub & HTML5: Code standards that allow better functionality of multimedia on both desktop & mobile devices- Augmented reality: Combines physical world w/ virtual information. Adds information and meaning to a real object or place. Requires GPS & compass in smartphone AR projects expensive to develop and maintain. Still early. Horizon Report still says give it another 2-3 yrs
  19. (Susan)- Affect on libraries' physical space needs (Lippincott, 2010a, p. 208) Large monitors & keyboard that can be connected to mobile devices. Lockers with electrical outlets so students can charge their devices. Fewer desktop computers - will students begin bringing their own mobile devices instead?- Apps for "contactless" mobile payments that use RFID (radio frequency identification technology). “Magic wand.” Users wave their mobile device in front of a terminal such as printer, circulation desk computer, etc. to pay fees/fines. Same technology used to pay tolls, gasoline stations, check in at YMCA, etc.Instead of traditional library research sessions, may start seeing more "how to access and do research from your mobile device" sessions. 
  20. (Dana) As we have mentioned before, access to e-resources can be complex. How do you get information on the device. Does it need to be side loaded? Can the content be loaded via an internet connection? How to make these thing happen? Sometimes there is a lot of trial and error. Sometimes the vendor can point you in the right direction. Sometimes thing change and make handouts(?) like the one I’m sharing today, obsolete the moment I print it.
  21. (Dana) Cost of the device is the 2nd reason people most cite as to why they don’t currently own a device. In the Pew study, 19-25% cite cost as the reason they don’t own a device. Additionally, the cost to connect adds to the equation. If you take together the cost of connection, the cost of the item, the cost of insurance (yes insurance), and the cost of the accessories, you will spend, on average, 100$ a month in the first year of ownership.
  22. (Dana)In the Pew Study, 16% cited that the reason they don’t own an e-reader was b/c they prefer books in print. 20% said that it was b/c they have enough devices already (tablet). Rapid rate of change for the applications you grow to depend on. How in the world can you keep up? How in the world can someone less aware keep up? Restrictions: DRM, ebooks content shut down. Limitations of digital rights management, restrictive (or nonexistent) lending rules, exclusive platforms, & noncompatible file types (Thomas 2010), Useability - Toggling between windows,Flash on iOS, sharing still using old fashioned rules (proprietary folders/email)
  23. So when we got started on this project we sat down to walk through an easy intro assignment. We grabbed an interdisciplinary top of Zelda Fitzgerald and mental illness. And then we ran into some walls unexpected walls. So you may wonder “what can we do?”
  24. One of the ways you can still do research and share it, even via a mobile device is with the native folders built into each platform. Here you can see EBSCO custom folder option. Creating a custom folder as part of your my EBSCO account, saving articles to the folder and then sharing it is a good way to share content.
  25. Withebooks you can also download the PDF content directly to your mobile using an app called Bluefire. You can also open the book using Overdrive. However to share the book you would need to add it to your custom folder to share.
  26. (Dana)This is an alternate view of a search result via the EBSCO app. You can see that within the app there are quite a number of options built in for viewing and for potential sharing. However, the search interface leaves a great deal to be desired, even though there is an effort to allow for refinement after the fact.
  27. The articles that are available full-text download as pdfs and will probably continue to do so until next year. Unfortunately you cannot change the name of the file, though you can make notes with bookmarks. You cannot, however share those notes, at least not directly.
  28. (Susan)Still no good way to really save/view/read/annotate PDFs with citations. EasyBib. Mendeley. Papers (not free).Difficult to tell one citation from another.Could save PURLs with citations on laptop/desktop & then access full text using that link.
  29. Our biggest stumbling block was the silos of information. One of the ways that we found easiest to bridge the silos of information was to use social media, explicitly twitter, to share documents. It’s very easy for anyone with a twitter account to search for a hashtag. Additionally, if a user is already using something like Hootesuite or Tweetdeck, they can set up columns that are dedicated to a particular hashtag (or search) so that anything new will appear there.
  30. (Susan)When we embarked upon this, we had great expectations! But honestly were quite disappointed. Excellent experience for us both, though.- We must be patient: Wait to see how the tech developers, e-content providers, & other involved parties resolve the huge silo issue.Monitor what devices students are using.For now, expect to see academic libraries:- Trying to offer handy services that allow quick look-ups, reservations, or communication with a librarian- Trying (and possibly failing) at providing more mobile services & resources. We’ll all need to be flexible & change with technology trends & preferences.- Focus on what can be done within budget constraints. Many of the more cutting-edge services, like augmented reality enhanced tools, would require more money and staffing (e.g., programmers) than many libraries have. (Thomas 2010)Exciting possibilities like augmented reality & contactless mobile payment & mobile self-checkout.M-Libraries wiki:  http://www.libsuccess.org/index.php?title=M-Libraries