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Innovation Leadership
Dan McGrath | Managing Director, Research &
Development
22© 2013 Rocket Software, Inc. All Rights Reserved.
We are a
Global Software
Development Firm
who develops
Enterprise Infrastructure
Products
and delivers
Enterprise
Solutions
to our
Customers
& Partners
around the world.
3/lots© 2013 Rocket Software, Inc. All Rights Reserved.
What is Innovation – Meet F.R.E.D.
4/lots
Creativity Execution
People
Market
Segments
?
Need
© 2013 Rocket Software, Inc. All Rights Reserved.
What is Innovation
5/lots© 2013 Rocket Software, Inc. All Rights Reserved.
Innovation – Need (Problem
Identification)
“I made a pen! So, who‟s got paper?”
vs
“Hey, nice paper – need a pen?”
6/lots
Conditions: “Do other people have paper?”
Pervasiveness: “How many are pen-less?”
Value: “How much is a pen worth for them?”
© 2013 Rocket Software, Inc. All Rights Reserved.
Innovation – Need (Market Identification)
7/lots
Process
Boundary
Conditions
© 2013 Rocket Software, Inc. All Rights Reserved.
Innovation - Creativity
8/lots
Focus their creativity
Push Reward Promote
People want to be creative
© 2013 Rocket Software, Inc. All Rights Reserved.
Innovation - Creativity
9/lots© 2013 Rocket Software, Inc. All Rights Reserved.
That‟s someone else‟s job…
Innovation
can be on
anything
Product
Service
Message
Internal Process
10/lot
s
© 2013 Rocket Software, Inc. All Rights Reserved.
Leadership
“As we look ahead into the next century,
leaders will be those who empower
others.”
Bill Gates
Innovation@Rocket
© 2013 Rocket Software, Inc. All Rights Reserved.
1212
Risk
accepted
Connections
count
Engagement„Lean‟
Key ideas
1313
Measure
Learn
Build
Key Ideas
© 2013 Rocket Software, Inc. All Rights Reserved.
1414
1515
Ask customers – indirectly
“If I had asked people what they wanted, they would have said faster
horses.”
~ (not) Henry Ford
Measure & Learn – Continuous feedback
Which ones?
© 2013 Rocket Software, Inc. All Rights Reserved.
1616
Internal startup
culture
Innovation
Review
Committee
Executive
Sponsorship
Separately
funded
Which ones?
© 2013 Rocket Software, Inc. All Rights Reserved.
1717
Engagement
© 2013 Rocket Software, Inc. All Rights Reserved.
1818
Branch-out
What are you reading?
What are you watching?
Who are you interacting with?
Mentorship
Perspectives
© 2013 Rocket Software, Inc. All Rights Reserved.
Other companies
Other Styles
© 2013 Rocket Software, Inc. All Rights Reserved.
20/lot
s
Voice of
Youth
Culture Targeted
Open
Innovation
Platforms
21/lot
s
Find top performing
youth
Involve at the highest
level
Encourage a „voice‟
Seen at: Infosys
© 2013 Rocket Software, Inc. All Rights Reserved.
Voice of Youth
22/lot
s
Companies „DNA‟
Day-to-Day
Prolific
Seen at: Google
© 2013 Rocket Software, Inc. All Rights Reserved.
Culture
23/lot
s
Seen
at:
IBM
R&D Labs
Specific
Investments
Centralized
© 2013 Rocket Software, Inc. All Rights Reserved.
Targeted
24/lot
s
Seen at: Ford
„Crowd-
sourcing‟
External
Tech
Internal
Tech
© 2013 Rocket Software, Inc. All Rights Reserved.
Open Innovation
Innovation
„Do or Die‟
© 2013 Rocket Software, Inc. All Rights Reserved.
Innovation Leadership - Public version

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Innovation Leadership - Public version

Notas do Editor

  1. Global software development firm
  2. But we are here to talk about innovation leadership.Innovation comes in the most surprising forms and locations. They can be something huge and obvious, like the first steam trains, to something small and seemingly ridiculous, like thisField Ration Eating Device, or FRED.While in the Australian Army, I prepared and ate a lot of meals with this little thing.Bottle opener, can opener and spoonNecessity is the best driver of innovation. They needed something small, light
  3. I like to think about Innovation as invention that has significant value or use.So, when talking about Innovation, I want you keep these 3 aspects in mind.Innovation is about providing a solution to an identified need. As part of this, you need to be working out the market for solving that need.I’m never seen innovation that wasn’t the result of creativity. While it might seem obvious, creativity means people. So when looking for innovation from groups of people, you need a combination of the right people and the environment and the right motivation.The last aspect is execution. For innovation to be successful, if you don’t get execution right, it will come to nothing. I think the canonical example of execution in the last decade was the original iPhone.
  4. Yes, this is a stupid example – but it highlights a problem I spend a lot of time coaching people out of – myself including.The first step in having a team be successful in innovation is to break them out of what comes naturally.“I have an idea, now what problem does it solve?” That is rarely successfully. Sure, you’ll get the one of hit, but it’s not a repeatable model you can build a business off.I don’t know of any better way to seed innovation than getting the people that build, in front of customers – and just listening.
  5. Once you’ve listened, you can start sifting through it to identify underlying problems.Work out how many in the market have similar situations. How do you find how many people even have the potential to have a similar problem?Part of that, is then working out how many people do have the same problem.Lastly, if they are not going to pay for it, then it’s probably not worth your time to solve.
  6. So, you now know a few problems customers have that are worth solving. People will often try to put a process around that. Something I was told several years ago was that process is the killer of creativity.Process is great at stream-lining operations, making sure undue risk isn’t taken. Innovation is all about risk.Playground example
  7. At the end of the day, people want to be creative.
  8. Innovation isn’t just about tangibles. Innovation isn’t just external outputs.Rocket Internship program
  9. Influence above MandatesOwnership and AccountabilityWarren Bennis ‘Leaders do the right thing; managers do things right’Warren was an advisor 2 Four American presidents and founder of the Leadership Institute at University of Southern California
  10. Book, Berkley professor