Edgar's short & sweet pitch.

1. edgartells.me
We are Uber for
brand stories

2. 48MSMBs in US & EU
Sources: http://www.sba.gov/, http://www.b2binternational.com , http://ec.europa.eu/
99% = wasted
$107,000/SMB
average for advertising yearly
Story of a
broken industry

3. “We've gone from being exposed to
about 500 brand messages a day
back in the 1970s to as many as
5000 a day today.”
Yankelovich Consumer Research / http://www.printmag.com/
TOO MUCH NOISE

4. http://www.postadvertising.com/ http://sayquarterly.com/

5. To fix the industry, we created Edgar.
The one-stop place where brands find talent and
tools to tell great stories instead of static ads.

6. Use Case
A team of creatives is
automatically assigned to
work on my campaign
I get my awesome brand
story & dynamic on and
offline presence. In 10 days.
Hello Edgar. My name’s Vasja.
I want to sell my beer in the
UK and Germany. Like today!
My budget: $7,000
&

7. 12xhigher
share rate
98%
conversion rate
Global presence & beer sold-out months in advance
higher
Results

8. “I love the cool stories and little visuals
the Edgar team created for us. Makes
my job communicating our vision
much easier. And fun!”Vasja Golar,
the best Austrian
brewer
“We were not even aware
there’s so many people
tweeting and instagraming.
Thanks to the StoryFeed we
could identify those, feature
them and give them proper
kudos. Edgar helped us get
the tools running and they
lend 5 writers and a
designer for 2 weeks.
Awesome.”
Marko Brumen,
producer of the
biggest festival
in the region
“Everytime I explain what we do,
everybody talks about the story and
how important it is. But to make one…
another thing. And that’s where Edgar
helped us big time. We finally have a
story everybody relates too, plus the
guys designed the slick slide deck to
complement it. ”
Kristjan Kosic,
CEO
Testimonials

9. Powerful
brand
storytelling
TOOLS
~ ~30%Commision on StoryMarket transactions
+
Business
21clients
since Jun ‘14
$3,500/month
62% monthly
user growthaverage since Jun ‘14
monthly
fee

10. Founders
Damjan Obal, PhD
product & UX
Maruša Novak
design & creative
Marko Zabreznik
code & logic
Join us on our quest to
disrupt the advertising
industry for SMBs.
We’re raising our seed round
starting September ‘14