1. Start ups
ou m
services
funding
places
events
networks
3Using the city to test products and services
Prototyped in Dublin:

2. How does Dublin
become the
global city of choice
to prototype new products
and services?
1
The Challenge:

3. Carles Agustí, Commissioner for Public Participation
and Associations, said that “governments have
to be aware of public demands for new models
of governance in the coming months, the City
Council wants to bring the experience of open
government to Barcelona. This is basically
defined by three factors: transparency, public
participation and open data.”
2
The Case for partnership:
– Barcelona

4. 3
Case Studies:
San Jose, USA
– Framed as “Partnership Projects” between the city
and the Business/Organisation
– Streamlined Process
– Directed by Partnership Coordinator
1
Barcelona, Spain
– Joint Innovation Centre–industry partnership
with Microsoft for Barcelona as ICT test bed.
– Launching Smart City solutions such as smart taxis
– Directed by Commissioner for Public Participation
& Associations
2
Phillipines
– Science &Technology Master Plan since 1991
– National InnovationSystems, Policy Framework and
Programs for the Phillippines
– Directed by Under Secretary for S&T services
3

5. Advantage Dublin
1 Diverse urban environments to test bed
2 Compact city with large city sophistication
3 Headquarters for Multi nationals
4 Strong City Govern/Enterprise Development/ Culture
5 Good research and development culture
6 English speaking – Gateway to Europe
7 Young work force – between 15-29 (24% of pop.)
8 Friendly People – good social environment
9 Prototyping...
4

6. Existing Strengths:
4
Unique Existing Strengths
Venues
Agency Owned Properties
Semi-Private Spaces
People
On-the-ground Expertise: City Staff
Special Expertise; 3rd Level & Agency
Infrastructure
Open Data
Public WFI
Partnerships
Creative Dublin Alliance (Academia-
Business-Government)
5

7. Streamline/Leverage
Dublin’s existing
resources into a coherent
resource of services,
places, events, awards, living
labs that support thriving
prototyping ecosystem.
Value Proposition
5
6

8. 7
3-Step Success System
1. Create a single funnel structure to:
2. Open Calls for Ideas
Competitive dialogue to address City-Wide Challenges
3. Applications
Enable fast prototyping
Simplify application
Single point of Contact for Resources & Networking
City Council’s resources for Partnership Outreach
Monthly idea clinics/ networking
Prototyping requests/online physical

9. 8
Start ups
ou m
services
funding
places
events
networks
Prototyping ecosystem
DCC & Citizens
DCC
€
venues
experts
industry
production
materials
Prototype
Dublin Office
Fast Prototype needs testing facilities

10. 9
Information
on the web
Prototyping
Phase
Processing/
Validation
1
6
5
Form
Submission
Quarterly
Clinic
Open
call
2 3 4
Dublin City
Enterprise Board
Mentoring
We begin with:
Showcases
and
Launches
Prototyping Process Flow
Prototype
Evaluation
6

11. 9
Public Service Canvas
mission
Prototype Dublin
Office
Part of Innovation Dublin
roles
DCC-Enterprise
Board as facilitator
SME as Secretariat
activites
information coordination
data gathering
event support
monitoring
professional support
resource allocation
partners
Universities
think tanks
industry labs
professional associations
goals
Global Reputation
Civic Brand
Job Creation (20,000)
Revenue
clients
Sectoral groups
industry labs
public bodies
internationals
channels
prototyping website
innovation awards
prototyping festival
pop-up labs/showcase
design clinics
innovation meet up
public benefits
Tax base increase
part of start-up ecosystem
multiplier effect
10

12. 11
Secure bicycle parking system to prevent theft and en-
courage bicycle use
Designed and developed in colaboration with DIT.
Access to Innovation Voucher funding.
Innovation funding from Fingal Enterprise Board.
Secure an off-street bike parking to protect all
bike parts and activiated by smart phone app for
metering and user verification, small footprint.
prototyping for real world
validation
40 – 60k additional funding
for further design iteration
Persona
Company:
BIKESNUG
Owner:
Conor Quinn
Experience:
Business
Journalist
Status:
pre-revenue
Product:
secure bicycle
parking system
Inspiration
Company Details & Information
Value Proposition
Resource Needs Resource Needs

13. 12
Start ups
ou m
services
funding
places
events
networks
Drivers
Start ups Prototype
Dublin Office
DCC & Citizens

14. 13
Start ups
ou m
services
funding
places
events
networks
Metrics
DCC & Citizens
Prototype
Dublin Office
applications
open call for ideas
services/information
simplified process
idea clinics

15. Our Team:
Thank You!
Tom
Leahy
Siobhan
Maher
Mark
Bennett
Simon
Geraghty
Frank
Hughes
Monica
Contreras
Conor
Quinn
Tom
Stewart
Amy
West
Teresa
Dillion