MSU Extension Educators Organize Breakfast on the Farm Events
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This document provides information about Breakfast on the Farm, an annual event held in multiple counties in Michigan to educate the public about modern farming practices. It discusses the goals of the event, including educating the public and legislators about farming and engaging the community. Attendance numbers from past years in various counties are provided. General event information is given, such as the time, being self-guided, and crowd favorites. Details are shared about the educational displays and planning committee. Biosecurity procedures for visitors are outlined. Finally, statewide efforts for marketing, educational signs, and coordination are described.
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MSU Extension Educators Organize Breakfast on the Farm Events
- 1. Faith Cullens, MSU Extension, Dairy Educator cullensf@msu.edu 989-224-5249 Nancy Thelen, MSU Extension, Ag Literacy Educator thelenn@msu.edu 734-222-3825 www.BreakfastOnTheFarm.com
- 2. Goals Educate the public about modern farming Educate legislators about farming Engage the community in the event Teach other farmers how to talk to the public
- 3. Events / Visitors 2009 Clinton County 1250 2010 Clinton County 2500 Washtenaw County 2500 Isabella County 1300 Alpena County ? - October 16, 2010
- 4. General Information Tickets required Free 9 am – 1 pm Self guided tour Crowd favorites: Calves Wagon rides Equipment Milking parlor
- 7. Planning Committee Educational signage Kitchen Michigan Farm Showcase Donations Volunteers Parking Tickets Marketing *hired out for state-wide consistency
- 8. Biosecurity Visitor policy Asked if they had been out of country Sign in Issued booties
- 10. Wear the provided plastic boots while visiting the cow and calf barns
- 11. Follow the tour route and enter facilities at designated points*
- 12. Use hand sanitizer after touring the barns or touching animals
- 13. Dispose of plastic boots in the garbage If you have been outside the United States within the past 7 days, please ask a volunteer for Mr. Jerry May before proceeding. The health and welfare of the Jandernoa’s dairy cows, and the safety of the product they produce, is of highest priority to us. To help protect the cows, their milk, and you, we have developed the above visitor policy. * If you would like to see an area not on the tour, please ask a volunteer for assistance Thank you for your cooperation to make this day fun and successful
- 14. Statewide Efforts Marketing Tickets, Flyers, Posters, T-shirts, Press releases, Social Media, Website Educational Signs Supplies Trailer to haul/store, griddles, sign boards, coolers, and other misc. equipment Statewide Coordinator Nancy ThelenMSU Extension, Ag Literacy Educator thelenn@msu.edu 734-222-3825
Notas do Editor
- I am Faith Cullens, a dairy educator with MSU Extension. In 2009, I spearheaded a project we called Breakfast on the Farm.This came about after discussing my new role at MSU with several dairy producers. The producers shared with me their desire to communicate with the general public. I had recently moved to Michigan from Wisconsin where they have ‘dairy breakfasts’ in June as a way to show off their farm.
- The goals that we came up with for BOTF were:To educate the general public about modern farmingTo educate legislators about farmingEngage the farm community in the event – not just dairy farmersAnd to teach producers how to talk to the public
- The first event we had was located at Dutch Meadows Dairy in Fowler, MI – near Lansing. The event was really popular and we had 1250 breakfasts served.In 2010 there were/are 4 BOTF- Clinton Co (Lansing) we had about 2500 visitors, Washtenaw Co (Ann Arbor) again 2500 visitors, Isabella Co 1300 visitors (beef/cash crop farm near Mt Pleasant) and there is one this weekend in N MI’s Alpena Co
- Although each event is unique to the farm and area, in general we have all followed a similar pattern:The breakfast and tour is free, although a ticket is required. This helps us to prepare for the crowd. We have gotten pretty consistent 50-60% return on tickets. We have asked ticket vendors to keep tickets behind the counter to keep people from grabbing large stacks and throwing off counts. The most popular ticket venues have been family oriented places: library, ice cream shops, pizza shops, grocery stores. Each BOTF thus far has chosen to have a self guided tour so that people can go at their own pace.At the end of the event we have surveyed people to get demographic information and also to see what their attitudes towards farming are, what they learned and what they enjoyed most. We have not got all the data compiled yet, but it is obvious that calves, wagon rides, equipment and milking parlor are the top favorites.
- We really strive to make each event educational, not just a visit for free food and to see the cute calves!Here are some examples
- A lot of work goes in to these