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Key Questions to Brand Your Start-up!


 Joshua	
  Rozario	
  
 Co-­‐Founder,	
  Crea-ves	
  That	
  Work	
  
 www.joshuarozario.com	
  
Key Questions to Ask
while Building your Startup Brand?
What are You and your Startup
Deeply Passionate About?
What are your Startups Expertise
and Key Value Proposition?
Who are your Competitors?
Why should your customers Choose
you over your competitors?
What ‘Attributes’ & ‘Values’ do you want
your Startup Brand to stand for?
Who is your Target Audience?
What ‘Need’ do you cater to
for your ‘Target Audience’?
What memorable ‘Headline or Byline’
speaks of your Startup Brand?
What do you want people to ‘Think-Feel-Perceive’
about your Startup Brand?
What Unique name will represent your
Brand Best?
What Colors will represent your Brand
Attributes?
What kind of Visual Image (Logo) will
represent your Brand Best?
Need Help Building your Startup Brand?
Talk to us
Who are we?
We are a a boutique Branding & Marketing Communication Agency
that strives to create Brands that people will Love, Remember,
Buy & Advocate. Through our magical blend of Research, Strategy,
Creativity and Technology, we help you Discover and
Unleash the true potential of your brand

 Our Expertise

 •    Start-up Branding
 •    Event Branding
 •    Personal Branding
 •    Marketing Communication
 •    Online & Social Media Marketing
 •    Web Strategy, Design & Develoment
Why Choose Us?
We believe that if you don’t have a Strategy, any campaign can take you there,
that’s why we study your brand, the stakeholders, the competitors, the market,
your existing marketing strategy etc. and help create a singular, recognizable
identity and that is showcased across our designs and work




 We at Creatives That Work Bridge
 The Gap between Left Brain (Strategy)
 and Right Brain (Creativity)
Contact us

Creatives That Work
# 111, 10th Main, 1st Floor, Nandanam Layout, Hormavu Main Road,
Kalyan Nagar PO, Bangalore-560 043, Karnataka- India

Telephone: +91 80 4145 6612 : Mobile: +91-92430 22442

Email: connect@creativesthatwork.com

www.creativesthatwork.com

    crea-veswow	
  
If	
  it	
  doesn't’t	
  Sell,	
  it	
  isn't	
  Crea-ve-­‐	
  David	
  Ogilvy	
  

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Startup Branding

  • 1. Key Questions to Brand Your Start-up! Joshua  Rozario   Co-­‐Founder,  Crea-ves  That  Work   www.joshuarozario.com  
  • 2. Key Questions to Ask while Building your Startup Brand?
  • 3. What are You and your Startup Deeply Passionate About?
  • 4. What are your Startups Expertise and Key Value Proposition?
  • 5. Who are your Competitors?
  • 6. Why should your customers Choose you over your competitors?
  • 7. What ‘Attributes’ & ‘Values’ do you want your Startup Brand to stand for?
  • 8. Who is your Target Audience?
  • 9. What ‘Need’ do you cater to for your ‘Target Audience’?
  • 10. What memorable ‘Headline or Byline’ speaks of your Startup Brand?
  • 11. What do you want people to ‘Think-Feel-Perceive’ about your Startup Brand?
  • 12. What Unique name will represent your Brand Best?
  • 13. What Colors will represent your Brand Attributes?
  • 14. What kind of Visual Image (Logo) will represent your Brand Best?
  • 15. Need Help Building your Startup Brand? Talk to us
  • 16. Who are we? We are a a boutique Branding & Marketing Communication Agency that strives to create Brands that people will Love, Remember, Buy & Advocate. Through our magical blend of Research, Strategy, Creativity and Technology, we help you Discover and Unleash the true potential of your brand Our Expertise •  Start-up Branding •  Event Branding •  Personal Branding •  Marketing Communication •  Online & Social Media Marketing •  Web Strategy, Design & Develoment
  • 17. Why Choose Us? We believe that if you don’t have a Strategy, any campaign can take you there, that’s why we study your brand, the stakeholders, the competitors, the market, your existing marketing strategy etc. and help create a singular, recognizable identity and that is showcased across our designs and work We at Creatives That Work Bridge The Gap between Left Brain (Strategy) and Right Brain (Creativity)
  • 18. Contact us Creatives That Work # 111, 10th Main, 1st Floor, Nandanam Layout, Hormavu Main Road, Kalyan Nagar PO, Bangalore-560 043, Karnataka- India Telephone: +91 80 4145 6612 : Mobile: +91-92430 22442 Email: connect@creativesthatwork.com www.creativesthatwork.com crea-veswow  
  • 19. If  it  doesn't’t  Sell,  it  isn't  Crea-ve-­‐  David  Ogilvy