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Some introductory slides to the lean startup concept, designed for a group of FE students.
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The Lean Startup
1.
The Lean Startup Dave
Briggs
2.
Dave Briggs dave@creativecommunities.co @davebriggs
3.
My background: Public services Freelance
consulting Technology startup Social innovation and enterprise
4.
Bringing creativity and
technology together for social and economic benefit. creativecommunities.co
5.
6.
What is a
startup?
7.
A startup company
or startup is a company, a partnership or temporary organization designed to search for a repeatable and scalable business model.
8.
What do you
need to start a company?
9.
Detailed business plan Staff Offices IT
infrastructure Product development Funding Revenue
10.
The lean startup
cuts all that out
11.
Get to market
as quickly as you can – and learn from customers.
12.
13.
• • • • • • MVP – a
screencast shared on geek forums Landing page Extremely simple concept – no frills Private beta – builds buzz Got feedback Work of mouth marketing
14.
Some key points
15.
Minimum viable product
16.
Continuous deployment
17.
Split (or A/B)
testing
18.
Actionable metrics
19.
Pivot
20.
What makes this
possible?
21.
Bootstrapping
22.
Cloud
23.
Open source
24.
Online marketing
25.
Remote working
26.
Crowdfunding
27.
What this means • • • • • • Starting
a business is easy Starting a good business is still very hard Lean startup not an easy route Enables organic scale Lowers risk Ought to be fun
28.
creativecommunities.co/leanstartup
29.
Keep in touch! dave@creativecommunities.co @davebriggs creativecommunities.co
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