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Social Media Strengthens Nonprofit Public Relations

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Social Media Strengthens Nonprofit Public Relations Heather Whaling Costa DeVault [email_address] card.ly/heatherwhaling twitter.com/prtini linkedin.com/in/heatherwhaling
Getting Social ,[object Object],[object Object],[object Object],[object Object],[object Object]
A Perfect Match ,[object Object],Conversations drive conversions Social media strengthens relationships
Don’t Be Fooled ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object]
Getting Started: 5 Easy Steps
Step 1: Measurable Goals ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Step 2: Research & Listen ,[object Object],[object Object],[object Object],[object Object],[object Object],“ If you’re always talking, you’re not listening.” – Chris Brogan
Step 3: Develop a Network ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],“ It’s not how many, it’s how good.” – Peter Shankman
Step 4: Integrate Online & Offline ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Step 5: Measure ROI & ROE ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Coming Soon … ,[object Object],[object Object],[object Object],[object Object]
3 FAQs ,[object Object],[object Object],[object Object]
Does it really work? Does it really work??
Community Crisis Center ,[object Object],[object Object],[object Object],[object Object],[object Object]
#CrisisOvernight ,[object Object]
[object Object]
Coalition for the Homeless ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Connect with the Coalition ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Connect with the Coalition ,[object Object],[object Object],[object Object],[object Object]
Connect with the Coalition ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Connect with the Coalition ,[object Object],[object Object],[object Object],[object Object],[object Object]
Questions?
Heather Whaling Costa DeVault [email_address] twitter.com/prtini linkedin.com/in/heatherwhaling slideshare.net/heatherwhaling delicious.com/prtini/nonprofits Shari Orr Coalition for the Homeless  [email_address] twitter.com/cfl_homeless centralfloridahomeless.org

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