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Digital Signage
- 1. Digital Signage “Simply a better way to communicate” In The Market Media, LLC
- 2. In The Market Media Working with both Venues and Vendors to create win-win marketing scenarios via targeted cross promotion Turnkey solutionsto build brand awareness in local, regional or global markets Dynamically control your advertising message to include in-store promotions or cross sales. Presold third party advertising on your display allows FREE equipment for your establishment
- 3. What Is Digital Signage?
- 4. Digital Signage Is… Modern Powerful Engaging Targeted Economical
- 5. Communicate and Engage Senses of Your Target Audience In All Your Stores In The Country On Just One Display In All Your Stores In Cities All Over The World Other Cross Partner Locations
- 6. Mass Media Trends Source: Digital Out-of-Home Media Awareness and Attitude Study - 2007 Full Report, SeeSaw Networks
- 7. Key Drivers “Shopping behavior, working behavior, and society are all changing…Advertisers are re-adjusting their strategy… Target audiences are more difficult to reach and more and more based on ‘tribes’ than on nations.” Source: Simmons Data 2002 – Adults 18+ Nielsen: Viewing Data – Adults 18+ Time Period: November 2002 – 4 weeks
- 8. Digital Media Trends Touch Window & Holographic Images Indoor or Outdoor High Definition LCD’s in Various Sizes Interactive Multi Touch Total Solutions Narrowcast Advertising To Your Target Audience
- 9. Digital Media Trends In the USA, digital signage industry is a leap in the field of media production. It has experienced a market growth of more than 50% in less than 3 years.
- 10. Why Are Retailers Interested? Driving Sales Performance Increase Store Sales Introduce New Products Increase Overall Revenue Stream Create A Different Shopping Experience Print, TV & Internet Advertising On Decline Create Something New To Get Excited About Over 75% Of All Consumers Make Buying Decision At Time Of Purchase – “The Moment Of Truth”
- 11. Why Are Advertisers Interested? Connect With Consumers At Point Of Purchase Timely And Relevant Impression CaptiveAudience Capture The Active Buying Mindset Power To Persuade “I believe today’s marketing model is broken. We’re applying antiquated thinking and work systems to a new world of possibilities…” Jim Stengel, Global Marketing Officer for Procter & Gamble
- 12. Now Is The Time For Action Advertisers With traditional advertising media on the decline it is time to re-engage your audience Replace boring static ads with dynamic, interactive, and eye catching new technology Retailers Create memorable shopping experiences with your customers to gain retention & long lasting loyalty Receive FREE Narrowcasting solution for your establishment…ask us how. Call us today Toll Free: 1-(888) 554-4866 A Win-Win Solution For Both Retailers and Advertisers
Notas do Editor
- I want to change these to : Powerful, Engaging, Targeted, Economical, Modern
- Header : Communicate with your Target Audience and engage their senses
- touch window and holographic images LCD’s of various sizes for Inside and Out Interactive Multi Touch total solutions Narrowcast Advertising to your target audience
- Remove “since its late inception in 2006” and replace it with “ in less than 3 years”…. There are to many different opinions of when digital signage actually got started. Wal-Mart started with it in ’96.
- Create a memorable shopping experience Television, Print and Internet advertising are all on the decline Create excitement in the moment that matters Over 75% of all consumers make the buying decision at the time of purchase…”the moment of truth”
- Change to… capture your audience connect with the consumer in their “moment of truth” timely and relevant impressions capture the active buying mindset power to persuade
- The only change here I would make is under Retailers create memorable shopping experiences that builds retention and long lasting loyalty with your customers. Receive a Free Narrowcasting solution for your establishment…ask us how. Have the 1 800 # here