M-Days 2012 SAP Consulting Benjamin Sinther & Roman Bartlog Blog by Messe Frankfurt for the Digital Business: http://connected.messefrankfurt.com/en/

1. Sybase Unwired Platform
SAP Mobile Strategy & Introduction SUP
SAP Consulting
Benjamin Sinther & Roman Bartlog
February 2012

2. SAP Product Strategy
Sustainability performance management
CRM 360
Duet enterprise
Personal workspaces
Carbon impact
Virtualization
StreamWork enterprise
Mobile business applications
Mobile platform
Mobile device management
In-memory
© 2011 SAP AG. All rights reserved. 2

3. Complexity grows fast
Ease of
Develop use
Web
Services
Device
Databases and Development
back-end tools and TCD Device
choice
J2EE Connector diversity
Architecture
SAP
Applications
Apps and
more apps
Software
Applications Device and
Security TCO Application
Files management
Administrate
© 2011 SAP AG. All rights reserved. 3

4. Mobile Enterprise Application Platform (MEAP)
Business Information Information Mobility
Any SaaS Service
Any Device
Any Application
Customer
Partner Any Person
Any Server Platform
Employee
Any Data
Always Available
Integration Collaboration
Manage Analyze Mobilize
© 2011 SAP AG. All rights reserved. 4

5. How does SUP help reduce TCO?
Application • Windows Mobile
Development • BlackBerry
• iPhone
• iPad
• Android
Infrastructure • Connection management
Platform Services • Data security (on device and OTA)
• Version control
• Mobile client databases for offline use
• Data synchronization
• ERP, database, business app
integration
• Logging & reporting
© 2011 SAP AG. All rights reserved. 5

6. Bringing Order To Chaos With Sybase Unwired Platform
Create
Consume
Connect Eclipse Heterogeneous
Heterogeneous mobile devices
data sources
BlackBerry
Databases
iPhone
Web Sybase Unwired Platform iPad
Services
Android
Software Windows Mobile
Applications
Management Console
Control
Device and server management and security
© 2011 SAP AG. All rights reserved. 6

7. Managing and Securing the Device Lifecycle with Afaria
Manage Manage
Assign membership/policies Track asset
Configure devices Update/repair software
OTA client delivery Maintain/modify configuration
Application deployment Distribute/update files
Secure Software license tracking
Establish policies Schedule/automate activities
Initialize power-on password Device remote control
Install and encrypt data Secure
Install and configure AV, firewall, controls Back-up data
Apply patch/security updates
Enforce security policies
Monitor/track security violations/threats
Compliance activity logging
Secure Manage
Disable lost/stolen device Reprovision/reimage device
Remote kill/lock Replacement device-same user
Access violation lock Repurposed device
“Data fading” Redeploy software assets
Disable device, network, application Restore data (after device kill)
access
© 2011 SAP AG. All rights reserved. 7

8. Architecture
© 2011 SAP AG. All rights reserved. 8

9. Bringing Order To Chaos With Sybase Unwired Platform
Create
Consume
Connect Eclipse Heterogeneous
Heterogeneous mobile devices
data sources
BlackBerry
Databases
iPhone
Sybase Unwired Platform
Web iPad
Services Workflows
Mobile
Android
Business
Objects Native
Software Windows Mobile
Applications
Applications
Management Console
Control
Device and server management and security
© 2011 SAP AG. All rights reserved. 9

10. Connect
Model Data
Graphically
Create various types of backend
connections with ease:
SAP (JCo)
JDBC
REST Web Services
Web Services
© 2011 SAP AG. All rights reserved. 10

11. Create
Develop Native
Applications by
using a predefined
SDK to access data
model
Create Container
applications
without the need for
custom
development
© 2011 SAP AG. All rights reserved. 11

12. Create
Platform Support
Android  Android 2.2
 Android 2.3.3
 Android 3.0
Application Windows Mobile  Windows Mobile 6.0 Standard and Professional
Development for  Windows Mobile 6.1 Standard and Professional
various Device OS  Windows Mobile 6.5 Standard and Professional
Create Workflow Apple iOS  Apple iOS 4.2
applications  Apple iOS 4.3
 Apple iOS 5.0
without the need for
custom RIM BlackBerry  BlackBerry OS 5.0.x
development  BlackBerry OS 6.0.x
© 2011 SAP AG. All rights reserved. 12

13. Consume
Connect various device types
using the Sybase Unwired
Platform secure, efficient,
reliable transport
© 2011 SAP AG. All rights reserved. 13

14. Thank You!
Contact information:
Benjamin Sinther
benjamin.sinther@sap.com
Roman Bartlog
roman.bartlog@sap.com

15. © 2011 SAP AG. All rights reserved.
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