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Description of BSC



Author:
Regionalentwicklung Vorarlberg
T: +43 5579 7171 43
leader@leader-vlbg.at
Hof 19, 6861 Alberschwende




Date:
19.06.2012


Elaborated by:
Franz Rüf
Inter-municipal cooperation for Strategic
                                                                                                  Steering of SME-oriented Location
Table of Contents                                                                                 Development in the Alpine Space
                                                                                                  www.comunis.eu



      1.1.	 General          2	
      1.2.	 Method Description of the BSC (Balanced Score Card)              2	
      1.3.	 BSC-Core Fields:          3	
      1.4.	 BSC-Fields of activity (Axis)   3	
      1.5.	 BSC-Indicators 3	
      1.6.	 BSC-Result       4	
      1.7.	 Overview of all Indicators      4	
        1.7.1.	 Location profile      4	
        1.7.2.	 Inter-municipal Cooperation 4	
        1.7.3.	 Commercial land-use management      4	
      1.8.	 Assessment Scale          4	




Description of BSC (Balanced Score Card)

1.1. General
The BalancedScoreCard (BSC) is a method for a comprehensive overview of the per-
formance and effectiveness of an organization or structure. Current operational activities
will be set in relation to to visions and strategies. In the course of this evaluation will be
evident to what extent the organization at an operational level will match visions and
goals. In assessing the achievements, a qualitative assessment will be made based on
describing indicators. The Summary is the evaluation in form of a graphic. On the one
hand the chart illustrates goals, visions, and on the other hand shows the current status
of evaluation in the sense of achievements. The method is a proven tool for an inte-
grated management and to ensure the quality of an organization or structure.
Based on this concept Leo Baumfeld and Robert Lukesch developed a set of indicators
for assessing the regional structures in Austria. This concept of the ministry of life in Aus-
tria allows the qualitative self-assessment of the regional management bodies and the
management bodies of local action groups. The implementation of this instrument at the
level of local action groups was an essential step in the direction of local structure quality
development.
The method of the BalancedScoreCard is also an ideal tool for the analysis and the ana-
lytical comparison of structures, initiatives and organizations. This method should be
considered in the EU Alpine Space project comunis for the analysis and ongoing quality
assurance. There is a significant development work in creating a suitable set of indica-
tors.


1.2. Method Description of the BSC (Balanced Score Card)
The trans-national work group “COMUNIS” decided to use the BSC method. This is a
management method that allows for the perusal of quantitative and qualitative targets in
a complex development and management process as well as deriving measures and
strategies for development and to monitor running further developments. The work
group has chosen the BSC method as the central tool for local work and for trans-
national comparisons. Within the framework of the method, the first step will be the de-
fining of fields of activity and indicators.
The structure is divided into 3 levels.
           Level 1: Core Fields
           Level 2: Field of Activity, strategies, shown as axels in the graph;
           Level 3: Indicators
On the grounds of the quantitative and qualitative description, the indicators form the
basis for the evaluation of the actual state for the formulation of aims and provide deci-
sive input for the formulation of strategies.


Regionalentwicklung                                                                  Vorarlberg
Title of the Report                                                                         Page 2 of 4
Inter-municipal cooperation for Strategic
                                                                                                  Steering of SME-oriented Location
The BSC structure and the indicators are both the guiding principle for the evaluation,           Development in the Alpine Space
depiction of the chances, and the configuration possibilities. The BSC method is there-           www.comunis.eu
fore an effective tool for analysis and for the evaluation of complex coherences, which is
the case in the development of an economic location.
Explanation of BSC (Balance Score Card) for CLD:
The Balanced Scorecard is a performance management tool for measuring whether the
smaller-scale operational activities of locations (inter-municipal) are aligned with its larg-
er-scale objectives in terms of visions and strategies.
This tool was chosen by the COMUNIS project consortium as a common instrument to
analyze the pilot regions and to form location oriented strategies for the implementation
of CLD solutions.




The characteristic of the BSC tool is that the indicators can be adapted for each use
case. In the case of COMUNIS the focus lays on business location development. The
project consortium developed a common structure. This tool offers the essential advan-
tage that the different approaches and regions can be analyzed in a common manner.


1.3. BSC-Core Fields:
The tool is divided into core fields:
      a. Location profile;
      b. Inter-municipal cooperation;
      c. Commercial land-use management


1.4. BSC-Fields of activity (Axis)
Each core field is divided into fields (Axis in the graphic).
In the core field “Location profile” e.g. there are the fields:
1. Situation/Location; 2. Economy; 3. Job market/human resources; 4. Image
These fields refer to important aspects analysing a location (area). Each field is divided
into Indicators.


1.5. BSC-Indicators
Indicators are subjects in a field, which indicates (quantifies) the quality of strategies.
e.g.: in the field of 2nd economy:
       Dynamism of entrepreneurship
       Diversification & specialization under innovation
       Leadership position
       Accessibility to market
The characteristic of indicators: they can be quantified and evaluated; they are describ-



Regionalentwicklung                                                                  Vorarlberg
Title of the Report                                                                         Page 3 of 4
Inter-municipal cooperation for Strategic
                                                                                                Steering of SME-oriented Location
able are and measured qualitatively or quantitatively                                           Development in the Alpine Space
                                                                                                www.comunis.eu

1.6. BSC-Result
The BSC tool is a helpful method for analysing and measuring a complex subject in a
common and structured manner. The BSC structure helps to analyze situations and to
develop strategies efficiently and transparently.
Analysis Situation:
       Challenges
       Opportunities
       Develop Strategies:
       Goals
       Strategies
The result is the basis to find decisions for solutions, to choose approaches


1.7. Overview of all Indicators

1.7.1. Location profile
1. Situation/Location: Accessibility; Demographics trends; Leading institutions; Public
services
2. Economy: Dynamism of entrepreneurship; Diversification & specialization under inno-
vation; Leadership position; Accessibility to market
3. Job market/human resources: Situation of job market and its flexibility; Qualification of
workforce
4. Image: Soft location factors; Civil society; Discrepancy of the perception of location
and Image

1.7.2. Inter-municipal Cooperation
5. Intensity of cooperation: Between municipalities; Between businesses (inter-
municipally e.g. cluster); Public-private partnerships
6. Attitudes & Expectations: Public stakeholders; Businesses and Business associations;
Local Population and associations
7. Political & legal framework: Upper level of administration; Strategic, planning of busi-
ness/commercial association

1.7.3. Commercial land-use management
8. Availability and use of land for commercial use: Short-term availability; Medium-, long-
term availability; Transparency and flexibility of procedures and land management; Qual-
ity of land and premises
9. Spatial planning framework conditions: Specifications of higher level planning docu-
ment; Competences and influences municipalities and municipal associations; Land use
conflicts & restriction of land use; Availability of land management tools and organisa-
tional economic structure
10. Land prices: Price level; Ownership


1.8. Assessment Scale
The assessment will be in the range from 0 to 100 points. A crucial clue for the evalua-
tion is the description of the rating levels. The structuring of the indicators and the de-
scription of the rating levels are a fundamental part of the adaptation work for the scope.
In the case of comunis this part will be jointly developed y the PP's and thus enables the
different methods to be comparable. This is a central task in which WP4




Regionalentwicklung                                                                Vorarlberg
Title of the Report                                                                       Page 4 of 4

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Comunis Analysis tool bsc balanced scorecard description

  • 1. Description of BSC Author: Regionalentwicklung Vorarlberg T: +43 5579 7171 43 leader@leader-vlbg.at Hof 19, 6861 Alberschwende Date: 19.06.2012 Elaborated by: Franz Rüf
  • 2. Inter-municipal cooperation for Strategic Steering of SME-oriented Location Table of Contents Development in the Alpine Space www.comunis.eu 1.1. General 2 1.2. Method Description of the BSC (Balanced Score Card) 2 1.3. BSC-Core Fields: 3 1.4. BSC-Fields of activity (Axis) 3 1.5. BSC-Indicators 3 1.6. BSC-Result 4 1.7. Overview of all Indicators 4 1.7.1. Location profile 4 1.7.2. Inter-municipal Cooperation 4 1.7.3. Commercial land-use management 4 1.8. Assessment Scale 4 Description of BSC (Balanced Score Card) 1.1. General The BalancedScoreCard (BSC) is a method for a comprehensive overview of the per- formance and effectiveness of an organization or structure. Current operational activities will be set in relation to to visions and strategies. In the course of this evaluation will be evident to what extent the organization at an operational level will match visions and goals. In assessing the achievements, a qualitative assessment will be made based on describing indicators. The Summary is the evaluation in form of a graphic. On the one hand the chart illustrates goals, visions, and on the other hand shows the current status of evaluation in the sense of achievements. The method is a proven tool for an inte- grated management and to ensure the quality of an organization or structure. Based on this concept Leo Baumfeld and Robert Lukesch developed a set of indicators for assessing the regional structures in Austria. This concept of the ministry of life in Aus- tria allows the qualitative self-assessment of the regional management bodies and the management bodies of local action groups. The implementation of this instrument at the level of local action groups was an essential step in the direction of local structure quality development. The method of the BalancedScoreCard is also an ideal tool for the analysis and the ana- lytical comparison of structures, initiatives and organizations. This method should be considered in the EU Alpine Space project comunis for the analysis and ongoing quality assurance. There is a significant development work in creating a suitable set of indica- tors. 1.2. Method Description of the BSC (Balanced Score Card) The trans-national work group “COMUNIS” decided to use the BSC method. This is a management method that allows for the perusal of quantitative and qualitative targets in a complex development and management process as well as deriving measures and strategies for development and to monitor running further developments. The work group has chosen the BSC method as the central tool for local work and for trans- national comparisons. Within the framework of the method, the first step will be the de- fining of fields of activity and indicators. The structure is divided into 3 levels.  Level 1: Core Fields  Level 2: Field of Activity, strategies, shown as axels in the graph;  Level 3: Indicators On the grounds of the quantitative and qualitative description, the indicators form the basis for the evaluation of the actual state for the formulation of aims and provide deci- sive input for the formulation of strategies. Regionalentwicklung Vorarlberg Title of the Report Page 2 of 4
  • 3. Inter-municipal cooperation for Strategic Steering of SME-oriented Location The BSC structure and the indicators are both the guiding principle for the evaluation, Development in the Alpine Space depiction of the chances, and the configuration possibilities. The BSC method is there- www.comunis.eu fore an effective tool for analysis and for the evaluation of complex coherences, which is the case in the development of an economic location. Explanation of BSC (Balance Score Card) for CLD: The Balanced Scorecard is a performance management tool for measuring whether the smaller-scale operational activities of locations (inter-municipal) are aligned with its larg- er-scale objectives in terms of visions and strategies. This tool was chosen by the COMUNIS project consortium as a common instrument to analyze the pilot regions and to form location oriented strategies for the implementation of CLD solutions. The characteristic of the BSC tool is that the indicators can be adapted for each use case. In the case of COMUNIS the focus lays on business location development. The project consortium developed a common structure. This tool offers the essential advan- tage that the different approaches and regions can be analyzed in a common manner. 1.3. BSC-Core Fields: The tool is divided into core fields: a. Location profile; b. Inter-municipal cooperation; c. Commercial land-use management 1.4. BSC-Fields of activity (Axis) Each core field is divided into fields (Axis in the graphic). In the core field “Location profile” e.g. there are the fields: 1. Situation/Location; 2. Economy; 3. Job market/human resources; 4. Image These fields refer to important aspects analysing a location (area). Each field is divided into Indicators. 1.5. BSC-Indicators Indicators are subjects in a field, which indicates (quantifies) the quality of strategies. e.g.: in the field of 2nd economy:  Dynamism of entrepreneurship  Diversification & specialization under innovation  Leadership position  Accessibility to market The characteristic of indicators: they can be quantified and evaluated; they are describ- Regionalentwicklung Vorarlberg Title of the Report Page 3 of 4
  • 4. Inter-municipal cooperation for Strategic Steering of SME-oriented Location able are and measured qualitatively or quantitatively Development in the Alpine Space www.comunis.eu 1.6. BSC-Result The BSC tool is a helpful method for analysing and measuring a complex subject in a common and structured manner. The BSC structure helps to analyze situations and to develop strategies efficiently and transparently. Analysis Situation:  Challenges  Opportunities  Develop Strategies:  Goals  Strategies The result is the basis to find decisions for solutions, to choose approaches 1.7. Overview of all Indicators 1.7.1. Location profile 1. Situation/Location: Accessibility; Demographics trends; Leading institutions; Public services 2. Economy: Dynamism of entrepreneurship; Diversification & specialization under inno- vation; Leadership position; Accessibility to market 3. Job market/human resources: Situation of job market and its flexibility; Qualification of workforce 4. Image: Soft location factors; Civil society; Discrepancy of the perception of location and Image 1.7.2. Inter-municipal Cooperation 5. Intensity of cooperation: Between municipalities; Between businesses (inter- municipally e.g. cluster); Public-private partnerships 6. Attitudes & Expectations: Public stakeholders; Businesses and Business associations; Local Population and associations 7. Political & legal framework: Upper level of administration; Strategic, planning of busi- ness/commercial association 1.7.3. Commercial land-use management 8. Availability and use of land for commercial use: Short-term availability; Medium-, long- term availability; Transparency and flexibility of procedures and land management; Qual- ity of land and premises 9. Spatial planning framework conditions: Specifications of higher level planning docu- ment; Competences and influences municipalities and municipal associations; Land use conflicts & restriction of land use; Availability of land management tools and organisa- tional economic structure 10. Land prices: Price level; Ownership 1.8. Assessment Scale The assessment will be in the range from 0 to 100 points. A crucial clue for the evalua- tion is the description of the rating levels. The structuring of the indicators and the de- scription of the rating levels are a fundamental part of the adaptation work for the scope. In the case of comunis this part will be jointly developed y the PP's and thus enables the different methods to be comparable. This is a central task in which WP4 Regionalentwicklung Vorarlberg Title of the Report Page 4 of 4