What is effective Marketing for Massage Therapist? Is Personal Branding for Massage Therapists? To grow your massage therapeutic practice you would need to put a few things in place ,,,
2. Let’s Imagine
Want To Sell Product/Service
Don’t Have Budget
Nobody Knows You or Product/Service
Your Approach?
What Works?
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4. Promotion Then and Now
Phone Directory Where’s Yours?
Newspapers What Papers?
TV DVD/PayTV*
Telemarketing Do Not Call List
Direct Mail 1% - 2% Yield
Print Ads Rising Costs
E-Mail
Spam Filters
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5. Staying In Business
Industry Burnout Rate for Massage
Therapists?
Leads – Business Lifeblood
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7. State Of The Affairs
91% of netizens use search engine*
>50% online “purchases” preceded by
internet search**
82% local searchers follow up via in-
store visit, call or purchase (TMP/ComScore)
90% of online searches result in
offline purchases (ComScore)
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8. While
5.3 Billion With Mobile Phone
4.2 Billion With Tooth Brush
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9. Hello, Are You There?
How Do People Know About You?
Online Presence
Visibility
Authority
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11. Conscious Personal Branding For You?
Not for Everyone
Unless You Have
A Message / Voice / Vision
A Passion
Willing To Stand Out
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12. But …
Everyone Is Branding All The Time
Consciously or
Sub-consciously
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13. And
Everyone Is Either Doing
Informed Branding Or
Uninformed Branding
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15. Activity
Your Online Avatar? Your What?
On Which Platform? Your Where?
Your Drive? Your Why?
Radio Interview
On Social Media Platforms Speaking Engagements
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16. So Far, We’ve Seen
Everyone Is Branding All Day Long
How Do You Want To Show Up?
Where?
How?
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17. Summary
For More Tips, visit:
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