1. Imperial College London Social Computing Group Cloud Computing & Cloud Services The Internet Way to Happiness John Darlington Social Computing Group Imperial College London

3. Internet + Feeds + Cloud Computing (internet-scale Computing) + Citizen-oriented Services = ? Why care? Social norms and the supply of unpaid care. Marina Della Giusta, Nigar Hashimzade and Sarah Jewell School of Economics, University of Reading January 27, 2010

4. Life-Management (Happiness) Apps: Requirements Reliable on 24/7… + Ubiquitous use anywhere… = Cloud + Persistent knows you… + Scalable can handle another million….

5. Why care? Social norms and the supply of unpaid care. Marina Della Giusta, Nigar Hashimzade and Sarah Jewell School of Economics, University of Reading January 27, 2010 PEERSONA/Private Planet

8. Why care? Social norms and the supply of unpaid care. Marina Della Giusta, Nigar Hashimzade and Sarah Jewell School of Economics, University of Reading January 27, 2010 Care for the Elderly and Carer Communities

9. TotalCare Project Cloud-based Telecare Services Altruism as a Sustainable Economic Model Electronic Big Society

13. Participating Care Communities Patient Doctors Social Workers Carer, Carer’s Family Open Internet Community Befriending Communicating Monitoring Why care? Social norms and the supply of unpaid care. Marina Della Giusta, Nigar Hashimzade and Sarah Jewell School of Economics, University of Reading January 27, 2010 Reciprocal Care Credits?

14. Why care? Social norms and the supply of unpaid care. Marina Della Giusta, Nigar Hashimzade and Sarah Jewell School of Economics, University of Reading January 27, 2010 Altruism “An unselfish concern for the welfare of others” Often with some element of expected reciprocity “For Free” as economic model for the Internet e.g. Wikipedia, Blogs, Open Source s/w An accepted economic model: Why care? Social norms and the supply of unpaid care. Marina Della Giusta, Nigar Hashimzade and Sarah Jewell School of Economics, University of Reading, January, 2010

15. Why care? Social norms and the supply of unpaid care. Marina Della Giusta, Nigar Hashimzade and Sarah Jewell School of Economics, University of Reading January 27, 2010 Healthcare Communities

16. phrisk: Dr Paul Nelson A community service with government/public service interfaces Monitoring / Measurement NHS Community EPR GP and Hospital Consultations and Management Electronic Life Style Record Supportive Community Expert Advice Lifestyle Monitoring and Advice Blood Sugar Measurement

17. Internet Big Society Overlapping Internet Communities of Empowered and Participating Citizens Why care? Social norms and the supply of unpaid care. Marina Della Giusta, Nigar Hashimzade and Sarah Jewell School of Economics, University of Reading January 27, 2010

18. Public/Public Service Communities Healthcare Patient Doctor Communities Schools e-Science data driven studies Teacher/pupil/parent communities Museums, Galleries e-Government Public Fora National, Councils, Local, Hyper-local

19. An Internet (Quality of) Life Planner Happiness Why care? Social norms and the supply of unpaid care. Marina Della Giusta, Nigar Hashimzade and Sarah Jewell School of Economics, University of Reading January 27, 2010

20. 24/7 Connectivity is great for business but detrimental to many other important aspects of life There is only so much time How best to use it? Why care? Social norms and the supply of unpaid care. Marina Della Giusta, Nigar Hashimzade and Sarah Jewell School of Economics, University of Reading January 27, 2010

21. Planning for Quality of Life EVENTS INFORMATION TASKS Work Family Leisure Health Energy NUDGE CHOICES & CONSEQUENCES

22. Stuff cocoon The Internet Cocoon Who you Are What You Want Useful Stuff

23. Thank You!