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April 25, 2008 The Emergence Of Web3D Erica Driver Principal Analyst Forrester Research
Theme Interactivity + immersion = engagement, and Web3D will deliver in five to seven years time.
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object]
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object]
A simplified explanation of Web3D Private network Avatar Serious games Virtual worlds Immersive workspaces Source: Second Life (http://secondlife.com/); Virtual Heroes (http://www.virtualheroes.com/)  Internet
Forrester’s definition of Web3D ,[object Object],[object Object],[object Object],[object Object],[object Object],The next major wave in the Internet’s evolution
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object]
What’s propelling Web3D forward? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Investor, vendor, and early adopter activity ,[object Object],[object Object]
Med students learn interaction skills just as well in virtual environments as in physical ones Source:  Parvati Dev, W. LeRoy Heinrichs, Laura Kusumuto,   and   Patricia Youngblood,  “ Virtual Worlds and Team Training,”  Anesthesiology Clinics,  Volume 25 , Issue 2  Mean student scores Pre-test and post-test student scores
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object]
Teach, learn, and practice in a way that feels “real” Source: Virtual Heroes Training medical students and professionals
Use new methods to teach complex concepts  Source: Michelin Group enterprise architecture island in Second Life Teaching enterprise architects how to build road maps
Collaborate on information in new ways Source: Gus Rosania, PhD; University of Michigan College of Pharmacy  Analyzing complex data for drug discovery process 8 images 24 meters 36 meters 12 images
Interact with colleagues in virtual workspaces Attending a conference “in-world” Source: snapshot taken in a Multiverse session during Life 2.0 conference
Build or import and share 3-D designs and models Source: Flickr, Studio Wikitecture (http://www.flickr.com/photos/studiowikitecture) Studio Wikitecture: collaborative architecture
Manage projects in bottom-up ways Source: Flickr, Claudia Linden  (http://www.flickr.com/photos/claudialinden/2106802302/) Studio Wikitecture’s wiki tree
Transform presentations into tours Source: Palomar West island in Second Life (http://www.pph.org/media.aspx?news=196) Hospital of the future: Palomar West
Manage complex real-world systems remotely Source: EOLUS One island in Second Life Implenia facilities operations center
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object]
Evolution of the multidimensional Web Immersive  Interactive Static Text UI Basic graphical UI Rich, interactive graphical UI  3-D digital experience Hybrid virtual/real-world experience  Pre-Web Internet World Wide Web Web 2.0 Web3D WebXD Interactivity Richness of user experience
Today (2008) Technology maturity Adoption Gating factors ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
In three to four years (2011–2012) Technology maturity Adoption Gating factors ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
In five to seven years (2013–2015) Technology maturity Adoption Gating factors ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Next-generation interface devices Hillcrest Labs Freespace “The Loop” Source: Hillcrest Labs Logitech MX Air Rechargeable Cordless Air Mouse Source: Logitech Source: Seeing Machines Seeing Machines faceLAB
Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object]
Recommendations (1:2) ,[object Object],[object Object],[object Object],[object Object]
Recommendations (2:2) ,[object Object],[object Object],[object Object],[object Object],[object Object]
Thank you Erica Driver +1 401.592.0170 [email_address]   www.forrester.com  Blog:  http://blogs.forrester.com/information_management/

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The emergence of Web3D

  • 1. April 25, 2008 The Emergence Of Web3D Erica Driver Principal Analyst Forrester Research
  • 2. Theme Interactivity + immersion = engagement, and Web3D will deliver in five to seven years time.
  • 3.
  • 4.
  • 5. A simplified explanation of Web3D Private network Avatar Serious games Virtual worlds Immersive workspaces Source: Second Life (http://secondlife.com/); Virtual Heroes (http://www.virtualheroes.com/) Internet
  • 6.
  • 7.
  • 8.
  • 9.
  • 10. Med students learn interaction skills just as well in virtual environments as in physical ones Source: Parvati Dev, W. LeRoy Heinrichs, Laura Kusumuto, and Patricia Youngblood, “ Virtual Worlds and Team Training,” Anesthesiology Clinics, Volume 25 , Issue 2 Mean student scores Pre-test and post-test student scores
  • 11.
  • 12. Teach, learn, and practice in a way that feels “real” Source: Virtual Heroes Training medical students and professionals
  • 13. Use new methods to teach complex concepts Source: Michelin Group enterprise architecture island in Second Life Teaching enterprise architects how to build road maps
  • 14. Collaborate on information in new ways Source: Gus Rosania, PhD; University of Michigan College of Pharmacy Analyzing complex data for drug discovery process 8 images 24 meters 36 meters 12 images
  • 15. Interact with colleagues in virtual workspaces Attending a conference “in-world” Source: snapshot taken in a Multiverse session during Life 2.0 conference
  • 16. Build or import and share 3-D designs and models Source: Flickr, Studio Wikitecture (http://www.flickr.com/photos/studiowikitecture) Studio Wikitecture: collaborative architecture
  • 17. Manage projects in bottom-up ways Source: Flickr, Claudia Linden (http://www.flickr.com/photos/claudialinden/2106802302/) Studio Wikitecture’s wiki tree
  • 18. Transform presentations into tours Source: Palomar West island in Second Life (http://www.pph.org/media.aspx?news=196) Hospital of the future: Palomar West
  • 19. Manage complex real-world systems remotely Source: EOLUS One island in Second Life Implenia facilities operations center
  • 20.
  • 21. Evolution of the multidimensional Web Immersive Interactive Static Text UI Basic graphical UI Rich, interactive graphical UI 3-D digital experience Hybrid virtual/real-world experience Pre-Web Internet World Wide Web Web 2.0 Web3D WebXD Interactivity Richness of user experience
  • 22.
  • 23.
  • 24.
  • 25. Next-generation interface devices Hillcrest Labs Freespace “The Loop” Source: Hillcrest Labs Logitech MX Air Rechargeable Cordless Air Mouse Source: Logitech Source: Seeing Machines Seeing Machines faceLAB
  • 26.
  • 27.
  • 28.
  • 29. Thank you Erica Driver +1 401.592.0170 [email_address] www.forrester.com Blog: http://blogs.forrester.com/information_management/