Customer Name • Nomura Location • London, UK Industry • Banking and finance Company Size • 4,300 (EMEA) Business Challenge • To complete a mission critical data centre relocation in a tight timescale • To provide cutting edge communication services for its people Network Solution • Cisco Data Centre 3.0 • Cisco Nexus Series Switching Platform • Cisco Unified IP Phone 9971 Business Value • Performance improvement by a factor of 10 • Power consumption reduced by a factor of two • 25% increase in data centre capacity • More than 50% physical server reduction • Productivity and collaboration gains

1. Nomura banks on success
with Cisco’s Data Centre 3.0
April 2011

2. Nomura Case Study
Nomura banks on success with
Cisco’s Data Centre 3.0.
International finance firm invests in the
data centre of the future
ExEcutivE Summary
Customer Name
• Nomura
loCatioN
• London, UK
iNdustry
• Banking and finance
ComPaNy size
• 4,300 (EMEA)
BusiNess ChalleNge
• To complete a mission critical data
centre relocation in a tight timescale
• To provide cutting edge
communication services for its people
Network solutioN
• Cisco Data Centre 3.0
• Cisco Nexus Series Switching Platform
• Cisco Unified IP Phone 9971
BusiNess Value
• Performance improvement by a factor
of 10
Customer Profile • Power consumption reduced by a
Nomura is a leading financial services group and the preeminent factor of two
Asian-based investment bank with worldwide reach. Nomura • 25% increase in data centre capacity
• More than 50% physical server
provides a broad range of innovative solutions tailored to the specific reduction
requirements of individual, institutional, corporate and government • Productivity and collaboration gains
clients through an international network in over 30 countries.
Based in Tokyo and with regional headquarters in Hong Kong,
London, and New York, Nomura employs over 27,000 staff
worldwide. Nomura’s unique understanding of Asia enables the
company to make a difference for clients through three business
divisions: retail, wholesale (global markets and investment banking),
and asset management.
In 2008, Nomura acquired key parts of Lehman Brothers’ business
in Europe and Asia.
All contents are Copyright © 1992-2011 Cisco Systems, Inc. All rights reserved. This document is Cisco Public Information. Page 2 of 6

3. Nomura Case Study
Nomura did not only need a best-in-class solution, they needed
an assurance from their suppliers and partners that one could be
deployed on time, on budget, and to an exacting standard.
orgaNisatioNal ChalleNge As well as the expected power and efficiency gains from the
Acquiring Lehman Brothers meant acquiring the European- project, the team were also keen to capitalise on energy saving
based technology infrastructure, and integrating that with and carbon reduction benefits from halving the server footprint,
Nomura’s infrastructure. That initial task was incredibly important and employing virtualisation technologies. “From day one, this
for the business to be able to get up and running. Integration was was more than just the chance to rebuild what we already had.
achieved and the new Nomura began trading within 90 days of Instead, and in spite of the pressing deadline, we wanted to turn
the acquisition. Meanwhile, however, Nomura’s Global Head of the challenge into an opportunity and fundamentally rethink the
Infrastructure, Michael Fahy, was tasked with assessing whether whole setup,” says Michael.
the infrastructure provided the appropriate platform to support
Nomura’s ambition to become a top tier global investment bank. Network solutioN
With the clock already ticking, work began straight away on
It was clear that the existing four datacentres, disparately finding a vendor that could not only deliver the system to an
located, would not meet this challenge. A new datacentre exacting specification, but also support Nomura right the way
strategy would have to be deployed. through the testing cycle and beyond.
The challenge was given an extra edge by virtue of the “We already had a long-standing relationship with Cisco,” says
timescale involved. With Nomura set to relocate from its offices Michael. “That relationship was, and still is, based not only on
at London’s Canary Wharf (which housed one of the firm’s positive experience of the technology itself, but also trust that
biggest datacentres) to a new European Headquarters at One the team can deliver what they say they’re going to. When you’re
Angel Lane, the new data centre solution also had to be in place dealing with an implementation of this size and scale, you can’t
and fully operational in just over one year. With 7,500 existing, underestimate just how important that can be.”
servers and more than 1,000 applications to migrate as part of
the process, Nomura did not only need a best-in-class solution, But that wasn’t the only reason that Nomura swiftly put Cisco in
they needed an assurance from their suppliers and partners the frame to build its new data centre. “When we were looking
that one could be deployed on time, on budget, and to an for a technology partner that could help us with this specific
exacting standard. challenge, we asked some tough questions about where their
All contents are Copyright © 1992-2011 Cisco Systems, Inc. All rights reserved. This document is Cisco Public Information. Page 3 of 6

4. Nomura Case Study
products were in terms of life cycle,” Michael continues. “From Revolutionising Nomura’s data centre wasn’t the only item on
our perspective, there was a lot out there that can be best Cisco’s “To Do” list for the investment firm, however. As part of
termed as ‘sunset technology’. Cisco’s solution on the other the relocation to new EMEA Headquarters at One Angel Lane,
hand, was tried and tested enough to allay any fears over its Nomura also asked the Cisco team to look at an update of its
quality, but with the power and versatility to give us the next communications network, bringing both new and existing
generation performance that we needed.” employees to the same level. Using the Nexus platform as the
basis, a rollout of 4,500 of the latest 9971 Series IP telephones
That next generation performance is driven by Cisco’s Data was added to the project, providing full at-desk video
Centre 3.0 foundation and the Nexus family of switches. It’s the communication for Nomura across EMEA, and bringing people
biggest investment banking deployment of the solution. With a from across borders face-to-face at the touch of a button.
combination of 7010, 7080, 5000, and 2000 series switches all
running on Cisco’s NX-OS software platform, Nomura is able BusiNess BeNefits
to enjoy all of the benefits of a data centre network that boasts For Nomura, the benefits from the new data centre range from
continuous availability, simplified network infrastructure and a the financial, to the environmental through to performance.
lower total cost of ownership thanks to virtualisation technology. “What the Cisco solution has given us is an increase in
The network is supported by Cisco’s ASR 1000 Series of performance by a factor of 10, while reducing our power
Aggregation Services Routers, which provide a reliable and consumption by a factor of two”, explains Michael. “The
high-performance Wide Area Network solution. virtualisation capability of the new solution has allowed us to
reduce our number of servers from around 7,500 to just 3,500,
With a ‘traditional’ data centre deployment taking between four all while increasing our performance by as much as 25%.
to five years to implement, the timescale of just 13 months to That equates to significant productivity gains, major carbon
get the Nomura site up and running meant that the setup and reduction and real cost effectiveness.”
testing cycle was dramatically compressed. “Getting everything
together in time began to feel like a marathon made up of 100 The presence of the Nexus switches also gives Nomura
metre sprints,” says Michael. With that in mind, the Cisco team the mission critical assurance that any organisation dealing
made the decision to provide project management resources with essential financial data needs to have. The Nexus 7000,
on site, spending time at Nomura to ensure that any teething specifically designed for the data centre, has been built with
troubles were swiftly resolved. “This was a project that was integrated software, hardware and management to provide
being carried out in real time, 24/7, and that presence on site optimum performance in a zero downtime, continuously
was absolutely invaluable”. available environment.
The Cisco team made the decision
to provide project management
resources on site, spending time at
Nomura to ensure that any teething
troubles were swiftly resolved. “This
was a project that was being carried out
in real time, 24/7, and that presence on
site was absolutely invaluable”.
All contents are Copyright © 1992-2011 Cisco Systems, Inc. All rights reserved. This document is Cisco Public Information. Page 4 of 6

5. Nomura Case Study
“ The Nexus technology has given us a long-term platform for
growth and security in what is a core component of our network
infrastructure. This is a best in class, forward looking solution that
has been delivered with a real spirit of partnership between
Nomura and Cisco.”
michael fahy,
Nomura’s Global Head of infrastructure
From a collaboration perspective, the rollout of Cisco’s Unified Product LiSt
Communications solution in the 9971 Series phones has
driven its own benefits. Beyond the efficiency gains of bringing
Cisco Nexus 7010 series switches
everyone in the organisation onto the same communications
platform, the addition of video to the mix has brought with it Cisco Nexus 7080 series switches
both morale and productivity boosts to Nomura. From an end-
user perspective, Michael believes that it is also a great way of Cisco Nexus 5000 series switches
demonstrating the results of the project: “It’s a hugely visible way
of showing everyone what we have achieved, in every sense of Cisco Nexus 2000 series switches
the word”.
Cisco asr 1002 series routers
The addition of Cisco Communications Manager to the setup
allows instant access to customer data, as well as providing Cisco asr 1004 series routers
‘presence’ information to Nomura employees, letting them know
Cisco asr 1006 series routers
whether their colleagues are available to talk and how best to
get in touch. Cisco Catalyst 4510 series switches
Implementing Cisco’s Data Centre 3.0 solution has also given Cisco 5500 wireless Controllers
Nomura room to expand into the future. With the additional
capacity providing room for application and data growth, Cisco 1140 wireless access Points
Michael and his team can go forward with the knowledge that
they have flexibility and freedom to adapt to the ever-increasing Cisco 9971 series iP phones
demands on the data centre. “The Nexus technology has given
us a long-term platform for growth and security in what is a core Cisco Communications manager
component of our network infrastructure. This is a best in class,
Cisco unified workspace licensing
forward looking solution that has been delivered with a real spirit
of partnership between Nomura and Cisco.”
for more details please visit
www.cisco.co.uk/nomura
All contents are Copyright © 1992-2011 Cisco Systems, Inc. All rights reserved. This document is Cisco Public Information. Page 5 of 6