Unified Communications and Collaboration

© 2011 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 1
Unified Communications and
Collaboration
Learn Together.
Plan Together.
Collaborate Together.

8:30 - :30m Registration and breakfast
9:00 - :10m Welcome & Introduction
9:10 – :30m Insights into collaboration market trends
9:40 - :20m Achieving common collaboration goals across Lines of Business
10:00 - :60m Demonstrations: Breakthrough new collaboration tools for IT and
LOB Leaders (with :15m Break)
11:00 - :30m Considerations for implementing cloud-based collaboration
11:30 - :15m Advanced Services
11:45 - :15m Prizes & Closing Comments
12:00 Close

Collaboration @ Cisco Connect 2014
3
Please
join
us
this
year
for
our
Exclusive
Collabora3on
Architecture
design
series.

Keynote
Rowan Trollope
SVP & GM Cisco
Collaboration
Technology Group
Make Collaboration Simple
Link: Cisco Collaboration Summit
October 2013
5 Foundational blocks of a Collaboration
Architecture
Exciting Booth demos
Workspace
or
Workplace
–
its
all
about
the
User
Experience

Uniﬁed
Call
Control
for
Voice
and
Video
Centric
Networks

Designing
End-‐to-‐End
Pervasive
Conferencing
Solu3ons

Connected
Consumers
through
an
Omni-‐channel
Experience

Collabora3on
Administra3on:
Easy
as
1-‐2-‐3

Day 2Day 1
Where: Toronto
When: April 15-16th
Register Now
Hands-On Techtorials
Lab
A:

Cisco
Customer

Collabora3on:
BEef
up
your
6K

with
UCCX
10

Lab
B:
Cisco
Customer

Applica3ons
&
Conferencing:

Show
me
some
of
that
Cool

Stuﬀ!!

Information
worker

Pervasive
Conferencing
Mobile Advisor Omni-Channel
New Endpoint
portfolio
Deskless persona

12:00 Close

Business
Transformation
Employee
Effectiveness
Architect
for Growth
Operational
Excellence
Network
Convergence

20 billon thingswill be connected by 2020
by the end of this year, 60% of server workload
will be in the cloud
1.2 billion people access the web from
mobile devices
Now Trending

84 40% 2/3hours per year wasted unproductive knowledge work
the average enterprise employee has
through bad meeting tech work during the week done outside their location

8 consecutive quarters
of declining PC Sales

“Software made by Microsoft
now runs on less than a 25%
of Internet devices—down from
over 90% just 4 years
ago.” (CNET)

Strategically aligned organization
Flexible and innovative working options
Innovation
Productive and accessible mobile workers
Effective virtual teams
Interactive and engaged employees
Productivity
Satisfied and loyal customers
New and innovative IT models
Growth

Available Via Cloud or
Virtualized End-to-end or
Hybrid of Both
DD
D
Session
Management
Cisco Unified
Communications
Manager

Medianet/SecureX
•  Mobile Productivity
•  Remote Expertise
•  Customer Intimacy
•  Flexible Workspaces
•  Communities
•  Institutional Memory
•  Employee
Engagement
•  Inter and Intra-
company
IntegratedCollaborationExperience
•  Unified
Communications
•  Customer
Collaboration
•  Telepresence
•  Collaboration Apps
Collaboration
Cisco
Value
Business
Imperatives
Our
Customers
Mobile
Social
Visual
Virtual
Market
Transitions
BYOD / BYOA
Biz App Integration
IT  Business
Trends
Enterprise Architects
User Requirements
Business Process
Security
Reliability, Scalability, and
Manageability
Individual Users
User Experience
Individual Choice
Connected, Empowered, and
Engaged
Growth
Productivity / Agility
Customer Satisfaction
Cost Control
CxO/ LOB

Built-In Session Management
Mobile
SIP TRUNK
3rd Party IP PBX TDM PBX
Session Management
Services from CUCM
IM, Presence,
Voicemail
B2B
Video
•  Simplify management through
centralized dial plans & routing
•  Reduce complexity through PBX
aggregation
•  Extend services to the right users
by centralizing applications
•  Gain flexibility – deploy phones
on session management, easily
scale
•  Ease your evolution

Collaboration Rooms
IP Phone Series Cisco IP Wireless Phone IP Conferencing
Voice Endpoints
SX20 MX200/300 G2 MX700 TX9000 TX9200
Personal Video Endpoints
Standard
Definition
DX600 Series
High Definition
EX60 EX90
Telepresence Integration
Solutions
Soft Clients
Jabber and WebEx
For custom and industry applicationsMX800
SX80
SX10

http://www.cisco.com/web/telepresence/projectworkplace.html
•  iPad or Browser
•  Room Design Ideas
•  Blueprints
•  Click on icons for exploded info

12:00 Close

Achieving Collaboration
GoalsAcross
Lines of Business

60% collaborate with at least 10
people in their day-to-day work
80% report that their workloads
have increased over the last three
years
Two-thirds do more collaborative
work than they
did three years ago
Business leaders
believe they need 20% higher
performance
from employees.

40%
of the workforce
will be mobile
by 2016
40%
of video users use
three or more devices
for video calling
94%
of business leaders
say cloud collaboration
enables flexible work
environments

workhome

Mobile Worker
Account Manager
Information Worker
Financial Analyst
Contact Center
Contact Center Agent
Deskless Worker
Factory Supervisor
Executive
VP of Marketing
Customers Partners Suppliers

We create the environments and experiences
that put the extraordinary
within reach.
We believe people working together
can achieve extraordinary things.

Improve collaboration to address
your primary business goals.
Customer Satisfaction
Cost Control
Productivity
Employee Engagement
Innovation and Growth

As customer expectations increase, maintaining customer satisfaction is
an ongoing challenge—and a competitive opportunity.
  Provide Multichannel Customer Service
  Locate and Access Remote Experts
  Monitor Social Media
Primary Collaboration Use Cases

Reduce costs by simplifying technology while extending more flexible
collaboration options to employees.
  Consolidate Communications Infrastructure
  Create Flexible Work Areas and Office
Space

Accelerate decision making, build trust within and beyond the organization,
and promote innovation.
  Enable Meetings with Remote Participants
  Incorporate Video into Meetings
  Enable Mobile Workers and BYOD
  Create Team Workspaces

The more connected your employees feel, the easier it is for
them to support the organization’s objectives.
  Support Teleworkers and Branch Offices
  Deliver Online Events and Training
  Incorporate Video into Meetings

Improve collaboration to accelerate the development of new ideas
to support new products, process improvements, or growth.
  Collaborate with External Organizations
  Extend Telephony with Video
  Collaborate from within Business Applications

08:00 a.m. Works from home office
11:30 a.m. Locates call-center expert
04:00 p.m. Attends sales meeting
Travels to
customer meeting
Receives order alert and
updates executive
Starts day at home office
accessing sales tools
and attending meetings
through Cisco WebEx®
conferencing
Works from regional
office

Travels to
customer meeting
Works from regional
office
updates executive
During her drive, a customer
calls to rush an order. She finds
a contact center agent, who
adds others to the call

Works from regional
office
updates executive
Attends sales meeting
in regional office with remote
participants using video
Travels to
customer meeting

Executives
Choose the right tool for the task with the
same functionality regardless of location
or device
Engage in high-definition video
collaboration when it matters most to the
interaction
Use team workspaces to access every
corner of the business – employees,
customers, partners, suppliers
Scale knowledge by capturing video
content and sharing it across the
organization
RETURN
TO LIST

12:00 Close

© 2009 Cisco Systems, Inc. All rights reserved. Cisco ConfidentialPresentation_ID 35
•  Meet “face to face” with the right people at the right time
•  Allow disparate teams to collaborate regardless of where they work
•  Allow consumers to instantly reach out to specialists by clicking a button
in a customer portal or email signature
•  Use iPad to control the boardroom units and view contents

Enabling an Executive to Pull the Right People Together Anytime and Anywhere
Ted needs to make a decision on a campaign
1.  Ted uses his EX60 to call Rachelle to discuss the marketing
document and Rachelle answers on the Jabber app on her iPad.
2.  Ted shares the marketing campaign document for the discussion.
3.  Rachelle gets back to her office and resumes the call on her
computer.
4.  Mary-Beth is needed to explain her contribution so Rachelle
conferences in Mary-Beth
5.  Mary-Beth is at her desk and answers the call on her DX650
1.
2.
3.
4.
Ted
(Executive)
Rachelle
(Mobile Worker)
Mary-Beth
(Information
Worker
Video Call
Share
Content
Conference
Call
3-Way
Conference
Resume
Call

•  Easily have video calls on the most convenient device
•  Easily move a call between devices – No more “I am back at the office. Call
me at my office line.”
•  Quickly find people’s availability
•  Drag & drop to make conference calls
•  Share content

Enabling Employees to Collaborate Anywhere and on Any Device
Jay schedules and hosts his weekly meeting
1.  Jay schedules a weekly team meeting. Some of his employees
work from different office locations and at home. There are some
mobile employees as well.
2.  Jay initiates the meeting from his desktop video unit
3.  Employees in large office join from MX200 G2 in the boardroom
4.  Mobile employees who happen to be at client sites join by
WebEx on mobile devices
5.  Work at home employees join by WebEx on their computers
Jay
(Department
Manager)
Employees in the
Office
Employees at
Client Site
Employees
at home
1. 2.
3. 4.
5.
Manager on
executive desktop
WebEx
Link
Video
Link

•  Simple meeting booking including Telepresence rooms and WebEx
•  WebEx and Telepresence integrated meeting experience
•  Multiple options for session participation – mobile devices, boardroom
devices, PC, and MAC
•  Internal and external web collaboration

Providing Instant Collaboration Access via a Customer Portal / Mobile App
1. 2.
3.
Jay
(Client)
Ted
(Information
Worker)
Client clicks a button to access a
Cisco specialist
1.  Jay explores the Cisco website and clicks on
the ‘Contact Us’ button OR Jay receives an
email from the Cisco sales specialist with a
click-to-call button embedded in the signature.
2.  Jay clicks on the click-to-call button to video
call with Ted
3.  A deeper interactive conversation between Jay
and Ted requires content sharing
Share
Content
Video
Call

•  Access specialists via only a web browser
•  No need to install or set up ID for other consumer clients (Skype,
GoogleTalk, FaceTime…)
•  Video calling and share content

Providing Easy Connection between the Boardroom and the Desktop
1. 2.
3.
MX300 G2 EX60
Ted uses iPad to interact with the
boardroom video unit
1.  Ted uses the Intelligent Proximity app on his
iPad to control MX300 G2 to call Rachelle.
2.  Rachelle answers on her EX60.
3.  Rachelle shares content and Ted views and
saves content on his iPad
Video call
Content
Sharing

•  Use iPad to interact with boardroom video conferencing units
•  Use iPad to call other video endpoints
•  Use iPad to view and save content during a video call

12:00 Close

© 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 45Cisco Confidential© 2010 Cisco and/or its affiliates. All rights reserved. 45
Cisco Cloud Collaboration
Considerations when deploying cloud

2000 2005 2011
Adoption Curve
Cloud Computing
Public or Private
Traditional
Data Centers
By 2015, 50 percent of all CIOs expect to
operate the majority of their applications /
infrastructures via the cloud
Gartner 2011
2013 2015

Optimize Resources
Enable IT & Business Agility
Create a Unified Experience
Cisco Cloud Collaboration Advantages
Maintain Control & Management

TelePresence
Meetings
TelePresence
Cisco WebEx Meetings Cisco Jabber
Customer
Collaboration
Unified
Communications
Collaboration Applications
Cisco Cloud Collaboration Solutions
Social
Partner HostedCisco HostedCisco WebEx Cloud Cisco Hosted Collaboration Solution (HCS)

Cisco Collaboration Roadshow
Considerations for Implementing Cloud Based Collaboration
Mike McDermott
Mike.mcdermott@allstream.com
905-513-4612

•  Why Implement Cloud Based Collaboration?
•  Considerations when Implementing
Cloud Reliability and Security
Business Model Benefits
Administration
The Financial Benefits
•  Summary

Why Implement Cloud Based Collaboration?
On Premise In the Cloud
Allstream HCS
Cisco Collaboration Experience in
the Cloud
Traditional Customer Premise
based collaboration experience
Comparable Functionality

Costs:
-  Initial Capital cost of acquisition
-  Hardware Upgrades
-  Software Upgrades
-  Occasional Set Upgrades
-  Professional Services (PS) for Upgrades
-  Maintenance Contract, Managed Services, DTOS
-  LD, Conferencing Service, PRI, Analog Trunks, SIP trunks.
Perhaps more than one vendor.
-  If Fall behind - Potential for Large EOL impacts for HW, SW and
PS
-  Sometimes adding one feature can cost big $
Your Time:
-  Write and review RFP’s
-  Review Upgrade quotes
-  Schedule Upgrades
-  Understand PSTN connectivity options
-  Training for Admin
-  Review and decode multiple Invoices
-  Annual Budgeting
-  Attend technical vendor meetings
-  Cost Justification/Business Planning
-  Request Funding
-  Try to align end user requirements with what was purchased
Impacted Services:
-  Back up Power Systems
-  Cooling solutions
-  Data Centre physical space – Rack and Cabling
-  VPN, Firewall
-  Active Directory
-  Diverse Points of Network Entry and perhaps network
redundancy
Flexibility / Reliability:
-  Cannot downsize cost effectively
-  Growth can take time. Order licenses, wait for equipment,
schedule PS
-  Variable costs when growing – sometimes need vendor quotes
-  Limited to what you have for features
-  DR planning has practical limitations such as expense, IT
room/data centre space, size of office

Spending more time managing equipment and vendors than delivering end customer solutions and
driving the business.
Collaboration expectations are evolving at a faster pace now that end users have good tools in their
personal lives. Hard to keep up with our CPE solution.
Is there a simpler and more cost effective business model for advanced collaboration?
.
.
.
.
Does Cloud Change This?

•  Secure, redundant, private cloud experience with Cisco based advanced collaboration
applications
•  Virtualized Data Centre Architecture for exceptional redundancy
•  MPLS based connections deliver a quality end user experience for voice and video applications
•  Local redundancy – Can operate if disconnected from the Cloud
•  PSTN Connectivity redundancy
•  Many endpoint devices available
•  Enable any mobile device – smartphone or tablet
•  Contact Centre Optional

Services Product
Voice & Video Cisco Unified Communications Manager
Voice Mail &
Integrated Messaging
Cisco Unity Connection
Instant Messaging
& Presence
Cisco Unified Presence, Jabber
Mobility Services
Cisco Unified Mobility, Mobile Clients
IMS Integration
Wide choice of IP Endpoints, Video endpoints, PC Console and
Conference Units
Cisco IP Endpoint portfolio, EX 60, EX90
Contact Centre Cisco Contact Centre
Allstream HCS – Current Apps

Features Included
Basic Foundation Standard Contact Centre
Full Voice/Call Control   
Contact Centre License can
be added to any HCS Seat
Unified Messaging   
IM & Presence   
Desktop Soft phone  
Smartphone Client  
Devices Supported 1 1 10
Initial Voice Gateway   
SIP Trunks   
Self-Care Portal   
Fully Monitored   

•  Per User per month Pricing Includes:
Hardware and Software:
HCS license selected, Server and Storage in
Cloud
HCS Gateway (ISRG2)
Services:
Standard Installation
Upgrades for term (Hardware and Software)
Maintenance with SLA’s for the term
Administration and End User Portals
Network:
Connection to PSTN
DID
•  IP Sets and soft clients are often CapEx but
could be added to a monthly OpEx price as well.
CompleteSolution

Allstream HCS Admin Portals
•  View and make changes to voice, voicemail,
mobility and presence services
•  Promote discovery of UC features directly to the
users
End User Portal
•  Add and change users and services
•  View billing and usage reports
•  Customer location based management
•  Determine numbering plans for individual
locations
Customer Portal

Costs:
-  Simple all inclusive cost per user per month. No upgrades for
hardware and software, no maintenance quotes, no install quotes,
PSTN access included, Canadian LD Included.
-  No End of Life issues again – reduces Capital exposure
-  Features can be changed at any time and tailored to individual
users. Pay for what you need.
-  Customers can downsize and their invoice is reduced the
following month. Dynamic.
-  Can be OpEx or a combination of OpEx/CapEx
Your Time:
-  You know what every indiviudal end user costs so the complexity
in budgeting and getting quotes is removed.
-  Planning is minimized. Can grow without limit and can downsize.
-  Seats are available on demand – no ordering delays
-  New software features are made available to you immediately
Impacted Services:
-  Very limited consideration to back up power systems, electrical
requirements, data centre or IT room space
Flexibility / Reliability:
-  Virtualization can be deeper than CPE builds
-  Tier 3+ Data Centre benefits
-  Customized dedicated firewalling by customer
-  Dedicated customer software for all applications
-  Upgrade control: You decide when you upgrade

•  Is HCS Cost Effective?
•  How does it compare to a Customer Premise Model?

•  When comparing costs between CPE and Cloud the Cloud is typically 20-40% less expensive in
the 100 user plus market
Allstream assists in the cost comparison using our Total Cost of Ownership model.
The model captures all costs for a CPE solution (Hardware, Software, Upgrades, PS, Network, LD, conference,
electrical, floor space, etc) and delivers a total cost per user per month. If you do not have all the costs it delivers
reasonable estimates.
Typically takes less than one hour
When the above output is compared with HCS then we are typically in the range of 20%-40% less expensive
Private, Simple, Reliable, Flexible, Feature Rich

Enhanced Reliability
Excellent Security
Substantial Business Model improvements
Financial savings

Mike McDermott
Cloud Consultant
mike.mcdermott@allstream.com

12:00 Close

Help
Customers
Realize
the
Full
Value
of
Their
IT
Investments
Faster
•  Create
an
agile
infrastructure

•  Develop
a
cost
eﬀec3ve
strategy

•  Prepare
to
support

new
solu3ons

•  Speed
3me
to
value

•  Reduce
deployment
costs

•  Maintain
availability
during
deployment
and

migra3on

•  Improve
performance,
availability,
resiliency
•  Increase
eﬃciency
and
reduce
costs

•  Mi3gate
risk

SERVICES
FROM
CISCO
TOGETHER
WITH
OUR
PARTNERS

SMART

SERVICE

CAPABILITIES

•  Integrate
Cisco
TelePresence
and
Cisco
WebEx
into
one
solu3on

•  Acend
mee3ngs
using
the
most
accessible
collabora3on
technology

•  Improve
user
experience
and
produc3vity

•  TelePresence
and
WebEx

•  Simpliﬁed
scheduling

Integra3ng
the
two
solu3ons

•  Integra3on
components:

•  WebEx

•  CUCM

•  VCS

•  TMS

•  MCU

•  TP
Server

•  TP
Endpoints

•  Produc3vity
Tools

•  Mobile
Clients

•  Network
Infrastructure

Cisco
Services
has
developed
a
proven,
consistent
service
delivery
methodology

engaging
in
70+
of
all
WeTP
Integra>ons

Service
delivery
focused
on
retaining
stability
and
posi>ve
experiences
of

your
Telepresence
and
WebEx
solu>ons

Innova>ve
solu>ons
that
change
the
way
we
work,
live,
and

play

New
Integra>on
between
TP
and
WebEx
with
minimal
industry

experience

Nature
of
the
adop3on
challenge
varies
with
the

technology

UC

Dial
Tone

Replacement

Social

SoIware

(Quad)

HCS/CaaS
CUWL
Pro
Business

Video

(CTS
&

Tandberg

&
Jabber/

Desktop)

Contact

Center

Enterprise

Conferencing

(WebEx
&

Mee>ng

Place)

High
End-‐
User

Adop3on
Challenge

High
Organiza3onal

Adop3on
Challenge

High
End
-‐User
and

Organiza3onal

Adop3on

Challenge

1.  No
Capital
Budget
for
New
Equipment

2.  High
Implementa3on
Costs

3.  High
Opera3ons
and
Support
Costs

4.  Lack
of
Business
Jus3ﬁca3on
for
New
and/or
Con3nued
Investment

5.  Failure
to
Progress
Beyond
Trial,
Proof
of
Concept,
and/or
Limited
Commercial

Deployment

6.  ROI
Not
Deﬁned
and
Tracked

12:00 Close

Bring Voice and Video Together
•  Gain savings when upgrading or migrating your communications system.
The Video Collaboration Promotion
•  Discounts on Cisco TelePresence portfolio, Cisco desktop Collaboration Experience DX650 smart desk phone and much more!
Made for small and medium sized businesses: Cisco Business Edition 6000
•  LIMITED TIME – discounts for Midsize Business Solutions.
WebEx Meetings. Sign up for Free
•  Get unlimited meetings in HD video.
Cisco Financing offers no payments or interest for 3 months
•  Finance your entire Cisco Collaboration Solution at rates as low as 0%
Collaboration User Group
•  Join the Cisco Collaboration User Group. It is fast, easy and free.
To take advantage of these offers, please visit our website here:
http://www.cisco.com/go/CollaborationRoadshow

•  What: Enterprise-wide IM included in Unified
Communications Manager (CUCM) license
•  Eligibility: CUCM customers
On-premises Presence & IM
•  Who: All employees
Even if not using voice/video
•  On: Any device – Jabber IM client
Win, Mac, iOS, Android, Blackberry, Web with Jabber
SDK
Cisco Confidential – Do Not Share Externally

Define your strategy and objectives
Prioritize use cases and businesses
processes
Cisco is here to partner with you
Design to support a complete strategy
Gain influence with stakeholders

Thank you.

Unified Communications and Collaboration

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