This presentation gives an overview of our gamification platform. This platform can be used to engage you call center employee's.

1. Gamify a Callcenter!

2. What is Gamification?

3. Gamification is the use of game design
technique, game thinking and game mechanics to
enhance non-game contexts.
Deterding. S, Dixon. D, Khaled, R. Nacke. L. From Game Design Elements to
Gamefullness: Defining “Gamification”. ACM, Finland, 2011, 9-14

4. Where does it come from?

5. Pavlov Skinner Maslov

6. What are the problems in a
Contactcenter?

9. Coxen, A. Top 10 call center problems [http://www.callcentrehelper.com/the-
top-ten-call-centre-problems-12637.htm]

10. What do we have ?

11. A Platform
- That facilitate a real life game in your callcenter.

12. A Platform
- That facilitate a real life game in your callcenter.
- Connects with all systems.

13. MDA Framework
Mechanics: Functioning components
Dynamics: Interactions
Aesthetics: Fun parts
This framework is created by Robin Hunicke, Marc LeBlank and Robert Zubek.
Hunick, R., LeBlanc, M., Zubek, R., MDA: A Formal Approach to Game Design and
Game Research [http://www.cs.northwestern.edu/~hunicke/MDA.pdf]

14. MDA Framework
Points
Four types of game elements: Levels
Badges
Leaderboard

15. Points
Levels
Badges
Leaderboard

16. Points
Levels
Badges
Leaderboard

17. Points
Levels
Badges
Leaderboard

18. Points
Levels
Badges
Leaderboard

19. Client
Database
n
Read
X
Gamification
Service
Push
Gamification
Database
Client

20. Implementation
1] Define goals

21. Implementation
1] Define goals
2] Create A framework (design the game)

22. Implementation
1] Define goals
2] Create A framework (design the game)
3] Test the framework

23. Implementation
1] Define goals
2] Create A framework (design the game)
3] Test the framework
4] Connect systems

24. Implementation
1] Define goals
2] Create A framework (design the game)
3] Test the framework
4] Connect systems
5] Implement and play

25. This results in…

28. Chris van den Berg
Email: chris@engageit.co
Website: http://www.engageit.co
Twitter: http://twitter.com/chrisvdberg
Linkedin: http://www.chrisvdberg.com
Questions? Contact me !

30. Engage Gamification!