This is a shorter version of the presentation I'm using for most of my public speaking engagement in Spring 2011.
I invite you to order a copy of my 1st book 'Customer Experience Without Borders: a Practical Guide to Social Media in Financial Services': http://bit.ly/VBBook.
14. A Pragmatic Approach to Social Media (SM) 1 LEARN & BENCHMARK 3 MINIMIZE YOUR RISK BUILD YOUR SM PLATFORM 5 PROMOTE YOUR SM PRESENCE 6 2 YOUR CUSTOMERS FIRST! 7 CONTENT STRAT. + CALL2ACTION 8 K NOW (KYF) & REWARD Y OUR F OLLOWERS/FANS 11 LIVE & LEARN! 9 SET YOUR BUSINESS GOALS 10 GROW INTERNAL KNOWLEDGE 4 LISTEN + IDENTIFY + ENGAGE
15. THANK YOU - 0044 7736 446 357 [email_address] * 5 workshops in Europe & Asia * 2,400+ initiatives tracked in 70 countries * Benchmarking, KYF, Content Strategy #innovation #VOC #moderation #reward #KYF #facebook #twitter #foursquare #blogging #ROI #onlinecommunity #promotion #HR2.0 #PR2.0 CX w/o Borders Book / e-Book (>200 pages) http://Visible-Banking.com Understand & Leverage Social Media Advisor / Speaker / Event Organizer