The document summarizes tips for creating an effective CV provided by Cindy Cihuelo in a webinar. It outlines "Dos" such as including quantifiable achievements and results, and "Don'ts" like irrelevant personal details. It also suggests adding extras like a professional photo, references, and converting the CV to PDF. The "Plus" section recommends responding promptly to requests and being on time for interviews.

1. How to impress HR and get a job
Or: How to create the perfect CV
Webinar 2010.11.11 Cindy Cihuelo – CHOUPON Country Manager

2. The Way to a Perfect CV
The Don’ts
• What makes recruiters go « oh no! »
The Dos
• What makes you stand out
The Plus
• What the recruiters secretly hope to find in
your CV
Webinar 2010.11.11 Cindy Cihuelo – CHOUPON Country Manager

3. The Don’ts
Or: What will make your CV automatically go into
the « NO » pile
Webinar 2010.11.11 Cindy Cihuelo – CHOUPON Country Manager

4. The Don’ts The Dos The Plus
The Don’ts
Webinar 2010.11.11 Cindy Cihuelo – CHOUPON Country Manager
• Unless you are applying for a creative job, remain
formal and avoid backgrounds, colors and weird fonts
• Although it may be useful to use some bold or italic
to get the recruiter’s attention, do not overdo it!

5. The Don’ts The Dos The Plus
The Don’ts
Webinar 2010.11.11 Cindy Cihuelo – CHOUPON Country Manager
• Do not mention experiences/things that have no
value for the recruiter such as
« I drive a Nissan »
« French Driving License » (when applying abroad)
« Aggressive Inline Skating Instructor »
« Three brothers »
« Foot Size »

6. The Don’ts
• Check for spelling/grammar mistakes
Use spelling check AND have your files read by at least two
people (that know how to spell correctly)
• Make sure
your CV is not too condensed, adjust the margins to
create space
the layout is perfect
everything is aligned
what needs to be capitalized is, and what doesn’t isn’t
Webinar 2010.11.11 Cindy Cihuelo – CHOUPON Country Manager
The Don’ts The Dos The Plus

7. The Don’ts
• Unless you are an executive manager with 10
years of experience, your CV should not
exceed one page (two pages at the most)
• This holds true for cover letters, too.
Webinar 2010.11.11 Cindy Cihuelo – CHOUPON Country Manager
The Don’ts The Dos The Plus

8. The Don’ts
• Explain acronyms, and what each letter stands for
some acronyms are common: TOEFL, SAT
for those that are not, explain!
• This holds true for cover letters, too. Recruiters do
not have time for guessing games!
Webinar 2010.11.11 Cindy Cihuelo – CHOUPON Country Manager
The Don’ts The Dos The Plus

9. The Don’ts
• Do not include « hobbies » if your hobbies are
« reading, cinema, going out with friends… »
• If you do include your hobbies, show their value
(the best one – no one cares if you won the 30th place)
« Volleyball – 1st place of the 2006 National
Championship »
« Violin – 8 years of practice, 2nd place of Iowa Musical
School 2002 Contest »
Webinar 2010.11.11 Cindy Cihuelo – CHOUPON Country Manager
The Don’ts The Dos The Plus

10. The Dos
Or: How to get your CV read
Webinar 2010.11.11 Cindy Cihuelo – CHOUPON Country Manager

11. The Don’ts The Dos The Plus
The Dos
• CVs are composed of four main parts
Contact Information
Education
Professional Experiences
Skills (Language Skills, Computer Skills, Soft Skills)
• More categories can be added if they bring value
Awards
Hobbies
Webinar 2010.11.11 Cindy Cihuelo – CHOUPON Country Manager

12. The Don’ts The Dos The Plus
The Dos
• Use a professional email
name.surname@mail.com
• Avoid personal email addresses such as
pinky_lili78@mail.com
Webinar 2010.11.11 Cindy Cihuelo – CHOUPON Country Manager

13. The Dos
• Use a professional picture of yourself
usually just face
professional attire
professional attitude
• Beware of the size of the picture
ID-size is best
Webinar 2010.11.11 Cindy Cihuelo – CHOUPON Country Manager
The Don’ts The Dos The Plus

14. The Dos
• Back every word with ACTIONS & RESULTS
« In charge of Acquisitions and Sales »
Signed 10 contracts worth 30 000 USD over the course of 5
months
« Implemented Social Media Marketing Plan »
Created and maintained a Facebook page (349 ‘likes’ in the
first three months) as well as a Twitter account (2000
followers within four months, average of 5 tweets a day)
Webinar 2010.11.11 Cindy Cihuelo – CHOUPON Country Manager
The Don’ts The Dos The Plus

15. The Dos
• Evaluate your language skills
fluent, intermediary, beginner
back it with proof
(summer job in Spain, TOEFL 580 points…)
• If you’re not 100% sure about the level of your language skills, it is
always better to be over-modest instead of over-confident. You
don’t want to end up sweating in an interview conducted entirely in
French because you claimed you were « proficient in French »
(when in reality you don’t even know how to say « proficient » in
French)
Webinar 2010.11.11 Cindy Cihuelo – CHOUPON Country Manager
The Don’ts The Dos The Plus

16. The Dos
Webinar 2010.11.11 Cindy Cihuelo – CHOUPON Country Manager
The Don’ts The Dos The Plus
• Ask for references from your former employers
on paper
on LinkedIn (make sure your profile is updated)
ask if they would agree to be contacted by
future recruiters – if so, provide their contact
number on your CV

17. The Plus
Or: How to make a lasting impression
Webinar 2010.11.11 Cindy Cihuelo – CHOUPON Country Manager

18. The Plus
• Convert your CV into PDF
Everyone can open a PDF, this is not always true
when it comes to MS 2007 or Open Office or ….
Smaller size – so you can insert a picture and there
is no risk of your email bouncing back because of
its size
The layout will be the same on every computer
Webinar 2010.11.11 Cindy Cihuelo – CHOUPON Country Manager
The Don’ts The Dos The Plus

19. The Plus
• Answer to any requests within 24 hours
• Use formal language, do not use abbreviations such as « ur
company »
• Put your age instead of your date of birth – save the recruiter
some time!
• Be on time for interviews (or even a few minutes early)!
Webinar 2010.11.11 Cindy Cihuelo – CHOUPON Country Manager
The Don’ts The Dos The Plus

20. The International Plus
• If you are applying internationally
Add 00 + your country code to your phone
number
Provide your skype ID in case the recruiter would
like to do a skype interview, provided that your
skype ID is not « pinkyliliboo »
Visa information if needed (type + expiration date)
Webinar 2010.11.11 Cindy Cihuelo – CHOUPON Country Manager
The Don’ts The Dos The Plus

21. The ULTRA Plus
Dare to be different: HR Managers look at CVs all day, every day,
and most of these CVs look exactly THE SAME.
Brighten up their day. Be professional yet still unique in your
application. The little things count!
Webinar 2010.11.11 Cindy Cihuelo – CHOUPON Country Manager
The Don’ts The Dos The Plus

22. The ULTRA Plus – Some Ideas
• Put the place & date at the end of the CV (so we know the CV
is actually up-to-date)
• Scan your handwritten signature and put it at the end of the
CV - this gives the CV a nice personal touch
• You never have a second chance to make a first impression.
Make sure you have a great picture on your CV. Smile! Beam!
Hire a professional photographer for this one, it’s worth it
Webinar 2010.11.11 Cindy Cihuelo – CHOUPON Country Manager
The Don’ts The Dos The Plus

23. The ULTRA Plus
• When it comes to application letters, it is crucial that you adapt
each letter to the respective company.
• Don’t write things like « I have always wanted to work for an
internationally famous company like yours », that’s just blabla, and
we all know it. Spice up your application letter to distinguish
yourself
• BE CREATIVE! Even if you apply for a position in a traditional sector,
there are still ways to stand out (from the rest of the mass).
Webinar 2010.11.11 Cindy Cihuelo – CHOUPON Country Manager
The Don’ts The Dos The Plus

24. The ULTRA Plus – Some Ideas
• Once, we received an application letter where the applicant
used our logo and our press pictures to create her own
stationery − beautiful!
• Another time, an applicant sent an additional application PPT
emphasizing with pictures and quotes why he was the one
• A HR friend of ours received a cake in her physical mail one
day. The (delicious) cake was in the shape of the company
logo, and there was a handwritten application letter that
came with it
Webinar 2010.11.11 Cindy Cihuelo – CHOUPON Country Manager
The Don’ts The Dos The Plus

25. We’re hiring!
WOW us: jobs@choupon.com
CHOUPON aims at providing highly demanding
customers an easy way to leverage their buying
power in order to explore everything exciting
cities in China have to offer
www.choupon.com we love to choup up your life!