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Chinwag Psych London. Brian Massey, Conversion Sciences. "Getting Past the Bouncers in Our Brains: Writing Copy That Persuades"

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Chinwag Psych London 2014 @ChinwagPsych #chinwagpsych14 Brian Massey, Conversion Sciences. Getting Past the Bouncers in Our Brains: Writing Copy That Persuades

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@bmassey Optimise Your Message Getting Past the Bouncers in The Brain For a copy of these slides, please email Brian Massey brian@conversionsciences.c om www.ConversionSciences.c

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Chinwag Psych London. Brian Massey, Conversion Sciences. "Getting Past the Bouncers in Our Brains: Writing Copy That Persuades"