The document discusses strategies for reusing eLearning modules to reduce costs and increase consistency. It describes the speaker's challenge of creating annually-updated content within restrictive standards. To solve this, she modularized content into separate reusable chunks, avoiding specific references that could date quickly. She suggests designing for reuse from the start by separating stable and variable content, using external links, and providing flexible navigation between modules. Proper software and an approach focused on actual reuse of content and materials can maximize benefits.

1. Make It Once, Use It Twice
Tracy Adams
Learning Solutions Manager
Crowe Horwath LLP

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Objective
You walk away with at least one:
 New idea on how to reuse content
and/or
 New idea on how to design for reuse

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Agenda
 Why reuse an eLearning module?
 My Specific Challenge
 How I Met It
 Variations on Theme
 Design Considerations
 It’s nice to share
 Closing Thoughts

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Why reuse?
 Developer Time
 SME Time
 Cost
 Consistency
ROI

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My Specific Challenge
+ Information that changes annually – slightly
+ Required hours of specific type of content
+ SME out of pocket
+ Restrictive regulatory standards
+ Created in “all or nothing” recording software
CHALLENGE

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How I Met It

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How I Met It

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Variations on Theme
 Blended Solution
 Downloadable Handout
 Pre-reading document
 Play the program during ILT

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Design Considerations
 Create separate chunks

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Design Considerations
 Create separate items
 Audio
 Slides
 Video Segments
 Questions/Tests
 Modulerize

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Design Considerations
 Include only stable content

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Design Considerations
 Avoid using specific names or dates

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Design Considerations
 Avoid context

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Design Considerations
 Use voice over OR words on screen
OR

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Design Considerations
 Connect to external references

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Design Considerations
 Connect to external references

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Design Considerations
 Connect to external references
URL not found

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Design Considerations
 Provide flexible navigation
Modules
 Terminology
 Financing
 Inventory Practice
 Standard Purchases
 Custom Orders

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Design Considerations
 Think about reuse opportunities upfront

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It’s nice to share…

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Closing Thoughts
 Pick your software carefully
 Your approach to reusability
 Special constraints for your industry/firm
 Always consider actual module re-use, not
just content repurposing

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Session Evaluation
Please take the time to provide us with your session feedback
using any of the following methods.
QR Code
1. Download a QR reader to your Smartphone
or tablet
2. Scan the QR code from this slide, your
session evaluation sign, or your program
3. Launch and complete the evaluation
URL Address
1. Locate the URL for this session from this slide, you session
evaluation sign, or your program.
2. Enter the URL Code for this session into the browser of
your laptop, Smartphone or tablet
3. Launch and complete the evaluation

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Crowe Horwath LLP is an independent member of Crowe Horwath International, a Swiss verein. Each member firm of Crowe Horwath International is a separate
and independent legal entity. Crowe Horwath LLP and its affiliates are not responsible or liable for any acts or omissions of Crowe Horwath International or any
other member of Crowe Horwath International and specifically disclaim any and all responsibility or liability for acts or omissions of Crowe Horwath International or
any other Crowe Horwath International member. Accountancy services in Kansas and North Carolina are rendered by Crowe Chizek LLP, which is not a member
of Crowe Horwath International. This material is for informational purposes only and should not be construed as financial or legal advice. Please seek guidance
specific to your organization from qualified advisers in your jurisdiction. © 2013 Crowe Horwath LLP
Tracy Adams
tracy.adams.chicago@gmail.com