SlideShare uma empresa Scribd logo

How to Talk to Your Employees About Social Media

•
•
Cher Jones
Cher Jones

Have you had the social media “talk” with your employees yet? To date, most employers have avoided this. In this session you will learn how to empower your employees with common sense guidelines needed for safe, responsible and effective social media use, both personally and professionally. This session is based on the key learnings from over a hundred social media policies and social thought leaders on the web. This talk about “The Talk” was presented by Social Media Training Expert, Cher Jones at Social HR Camp at Ryerson University in Toronto (Aug 2012) Visit www.sociallyactive.ca for some great social media training advice, ideas and services!

NegóciosEducação
1 de 22
Oh, Oh! I think we’d better have “the talk” How to talk to your employees about social media Presented by Social Media Training Expert, Cher Jones at #SocialHRCamp
Having the “talk” feels just like... having the “talk”.
Know what you are going to say @itscherjones cher@sociallyactive.ca #SocialHRCamp
Talk about it early @itscherjones cher@sociallyactive.ca #SocialHRCamp
Attitude reflects leadership @itscherjones cher@sociallyactive.ca #SocialHRCamp
Explain the “Why” @itscherjones cher@sociallyactive.ca #SocialHRCamp
Share a few “cautionary tales” @itscherjones cher@sociallyactive.ca #SocialHRCamp
Be clear about your rules @itscherjones cher@sociallyactive.ca #SocialHRCamp
Reinforce your values (& policies) @itscherjones cher@sociallyactive.ca #SocialHRCamp
Don’t get to technical @itscherjones cher@sociallyactive.ca #SocialHRCamp
Share good advice Give lots of advice @itscherjones cher@sociallyactive.ca #SocialHRCamp
Acknowledge it’s not easy @itscherjones cher@sociallyactive.ca #SocialHRCamp
FACT: They will mess up @itscherjones cher@sociallyactive.ca #SocialHRCamp
In case of emergency...there’s a plan @itscherjones cher@sociallyactive.ca #SocialHRCamp
Identify who they can talk to @itscherjones cher@sociallyactive.ca #SocialHRCamp
Let them know that you’re watching @itscherjones cher@sociallyactive.ca #SocialHRCamp
Be ready for questions @itscherjones cher@sociallyactive.ca #SocialHRCamp
Be open to change Encourage ideas @itscherjones cher@sociallyactive.ca #SocialHRCamp
Share your vision of a social future Share your vision for the future @itscherjones cher@sociallyactive.ca #SocialHRCamp
Continue the conversation (often) @itscherjones cher@sociallyactive.ca #SocialHRCamp
Questions? @itscherjones cher@sociallyactive.ca #SocialHRCamp
Thank You Your employees have questions about social media. We can help you answer them! Visit www.sociallyactive.ca for more information

Recomendados

Persuasive Presentations ~ More Than 1 Key Message? ~ What to Do.
Persuasive Presentations ~ More Than 1 Key Message? ~ What to Do.Persuasive Presentations ~ More Than 1 Key Message? ~ What to Do.
Persuasive Presentations ~ More Than 1 Key Message? ~ What to Do.MadelineHere - Madeline Gutierrez
 
Work Smarter, Not Harder - Tips & Tools to Manage Your Social Platforms
Work Smarter, Not Harder - Tips & Tools to Manage Your Social PlatformsWork Smarter, Not Harder - Tips & Tools to Manage Your Social Platforms
Work Smarter, Not Harder - Tips & Tools to Manage Your Social PlatformsKersten Anderson, MBA
 
Getting Goosebumps with Your Employer Brand Experience Dave Hazlehurst, Best ...
Getting Goosebumps with Your Employer Brand Experience Dave Hazlehurst, Best ...Getting Goosebumps with Your Employer Brand Experience Dave Hazlehurst, Best ...
Getting Goosebumps with Your Employer Brand Experience Dave Hazlehurst, Best ...TALiNT Partners
 
Getting Goosebumps with Your Employer Brand Experience Dave Hazlehurst, Best ...
Getting Goosebumps with Your Employer Brand Experience Dave Hazlehurst, Best ...Getting Goosebumps with Your Employer Brand Experience Dave Hazlehurst, Best ...
Getting Goosebumps with Your Employer Brand Experience Dave Hazlehurst, Best ...TALiNT Partners
 
Social Media in Job Searching
Social Media in Job SearchingSocial Media in Job Searching
Social Media in Job Searchingsherryfm
 
What Would Steve Do? 10 Lessons from the World's Most Captivating Presenters
What Would Steve Do? 10 Lessons from the World's Most Captivating PresentersWhat Would Steve Do? 10 Lessons from the World's Most Captivating Presenters
What Would Steve Do? 10 Lessons from the World's Most Captivating PresentersHubSpot
 
Rules Of Engagement
Rules Of EngagementRules Of Engagement
Rules Of EngagementMelissa DelGaudio
 
Personal branding is more than self promotion
Personal branding is more than self promotionPersonal branding is more than self promotion
Personal branding is more than self promotionNeha Batra
 

Recomendados

Persuasive Presentations ~ More Than 1 Key Message? ~ What to Do.
Persuasive Presentations ~ More Than 1 Key Message? ~ What to Do.Persuasive Presentations ~ More Than 1 Key Message? ~ What to Do.
Persuasive Presentations ~ More Than 1 Key Message? ~ What to Do.MadelineHere - Madeline Gutierrez
 
Work Smarter, Not Harder - Tips & Tools to Manage Your Social Platforms
Work Smarter, Not Harder - Tips & Tools to Manage Your Social PlatformsWork Smarter, Not Harder - Tips & Tools to Manage Your Social Platforms
Work Smarter, Not Harder - Tips & Tools to Manage Your Social PlatformsKersten Anderson, MBA
 
Getting Goosebumps with Your Employer Brand Experience Dave Hazlehurst, Best ...
Getting Goosebumps with Your Employer Brand Experience Dave Hazlehurst, Best ...Getting Goosebumps with Your Employer Brand Experience Dave Hazlehurst, Best ...
Getting Goosebumps with Your Employer Brand Experience Dave Hazlehurst, Best ...TALiNT Partners
 
Getting Goosebumps with Your Employer Brand Experience Dave Hazlehurst, Best ...
Getting Goosebumps with Your Employer Brand Experience Dave Hazlehurst, Best ...Getting Goosebumps with Your Employer Brand Experience Dave Hazlehurst, Best ...
Getting Goosebumps with Your Employer Brand Experience Dave Hazlehurst, Best ...TALiNT Partners
 
Social Media in Job Searching
Social Media in Job SearchingSocial Media in Job Searching
Social Media in Job Searchingsherryfm
 
What Would Steve Do? 10 Lessons from the World's Most Captivating Presenters
What Would Steve Do? 10 Lessons from the World's Most Captivating PresentersWhat Would Steve Do? 10 Lessons from the World's Most Captivating Presenters
What Would Steve Do? 10 Lessons from the World's Most Captivating PresentersHubSpot
 
Rules Of Engagement
Rules Of EngagementRules Of Engagement
Rules Of EngagementMelissa DelGaudio
 
Personal branding is more than self promotion
Personal branding is more than self promotionPersonal branding is more than self promotion
Personal branding is more than self promotionNeha Batra
 
Tap Ancient Secrets of Mythical Power
Tap Ancient Secrets of Mythical PowerTap Ancient Secrets of Mythical Power
Tap Ancient Secrets of Mythical PowerGeorge Hutton
 
7 top tips for creating the why
7 top tips for creating the why7 top tips for creating the why
7 top tips for creating the whyHannah Godfrey
 
"Great Content" - from Cliche to Competence
"Great Content" - from Cliche to Competence"Great Content" - from Cliche to Competence
"Great Content" - from Cliche to CompetenceRohan Ayyar
 
Ten-and-a-half thoughts about content marketing
Ten-and-a-half thoughts about content marketingTen-and-a-half thoughts about content marketing
Ten-and-a-half thoughts about content marketingThe Writer
 
8 Ways To Make Any Presentation Interesting
8 Ways To Make Any Presentation Interesting8 Ways To Make Any Presentation Interesting
8 Ways To Make Any Presentation InterestingBig Fish Presentations
 
How to design a great speech
How to design a great speechHow to design a great speech
How to design a great speechHugh Culver
 
Recruiting Lessons from BrightCarbon
Recruiting Lessons from BrightCarbonRecruiting Lessons from BrightCarbon
Recruiting Lessons from BrightCarbonBrightCarbon
 
6 Ways Stations Can Use Callouts - Webinar
6 Ways Stations Can Use Callouts - Webinar6 Ways Stations Can Use Callouts - Webinar
6 Ways Stations Can Use Callouts - WebinarEric Athas
 
Portland State Social Media Training
Portland State Social Media TrainingPortland State Social Media Training
Portland State Social Media Trainingcaniciete
 
Managing Employees in the Social Media Era
Managing Employees in the Social Media EraManaging Employees in the Social Media Era
Managing Employees in the Social Media EraRudner Law
 
Using Social Media to Communicate
Using Social Media to CommunicateUsing Social Media to Communicate
Using Social Media to CommunicateJesper Laugesen
 
Communicating in the 21st Century
Communicating in the 21st CenturyCommunicating in the 21st Century
Communicating in the 21st CenturyMegan Carriker
 
Dreamforce Chatter Use Case for Social Employee Onboarding
Dreamforce Chatter Use Case for Social Employee OnboardingDreamforce Chatter Use Case for Social Employee Onboarding
Dreamforce Chatter Use Case for Social Employee OnboardingScotty Morrison
 
Organizational Impact of Social Media
Organizational Impact of Social MediaOrganizational Impact of Social Media
Organizational Impact of Social MediaNick Westergaard
 
Empowering Employees as Social Media Brand Ambassadors
Empowering Employees as Social Media Brand AmbassadorsEmpowering Employees as Social Media Brand Ambassadors
Empowering Employees as Social Media Brand AmbassadorsRacepoint Global
 
Top Ten Ideas: How to Run a Social Media Training Program
Top Ten Ideas: How to Run a Social Media Training Program Top Ten Ideas: How to Run a Social Media Training Program
Top Ten Ideas: How to Run a Social Media Training Program Liz Bullock
 
Social Media for Internal Communications
Social Media for Internal CommunicationsSocial Media for Internal Communications
Social Media for Internal CommunicationsCNW Group
 
Red bull social deck
Red bull social deckRed bull social deck
Red bull social deckcoldzero1120
 
Why is this so hard? Understanding Design Challenges - Adam Connor & Magga Do...
Why is this so hard? Understanding Design Challenges - Adam Connor & Magga Do...Why is this so hard? Understanding Design Challenges - Adam Connor & Magga Do...
Why is this so hard? Understanding Design Challenges - Adam Connor & Magga Do...Mad*Pow
 
Getting non-specialists on board with content strategy
Getting non-specialists on board with content strategyGetting non-specialists on board with content strategy
Getting non-specialists on board with content strategyTracy Playle
 
Why is this so hard? Understanding the challenges that inhibit design in your...
Why is this so hard? Understanding the challenges that inhibit design in your...Why is this so hard? Understanding the challenges that inhibit design in your...
Why is this so hard? Understanding the challenges that inhibit design in your...Adam Connor
 
SheSummits 2016 Program
SheSummits 2016 ProgramSheSummits 2016 Program
SheSummits 2016 ProgramSheSays Denver
 

Mais conteúdo relacionado

Mais procurados

Tap Ancient Secrets of Mythical Power
Tap Ancient Secrets of Mythical PowerTap Ancient Secrets of Mythical Power
Tap Ancient Secrets of Mythical PowerGeorge Hutton
 
7 top tips for creating the why
7 top tips for creating the why7 top tips for creating the why
7 top tips for creating the whyHannah Godfrey
 
"Great Content" - from Cliche to Competence
"Great Content" - from Cliche to Competence"Great Content" - from Cliche to Competence
"Great Content" - from Cliche to CompetenceRohan Ayyar
 
Ten-and-a-half thoughts about content marketing
Ten-and-a-half thoughts about content marketingTen-and-a-half thoughts about content marketing
Ten-and-a-half thoughts about content marketingThe Writer
 
8 Ways To Make Any Presentation Interesting
8 Ways To Make Any Presentation Interesting8 Ways To Make Any Presentation Interesting
8 Ways To Make Any Presentation InterestingBig Fish Presentations
 
How to design a great speech
How to design a great speechHow to design a great speech
How to design a great speechHugh Culver
 
Recruiting Lessons from BrightCarbon
Recruiting Lessons from BrightCarbonRecruiting Lessons from BrightCarbon
Recruiting Lessons from BrightCarbonBrightCarbon
 
6 Ways Stations Can Use Callouts - Webinar
6 Ways Stations Can Use Callouts - Webinar6 Ways Stations Can Use Callouts - Webinar
6 Ways Stations Can Use Callouts - WebinarEric Athas
 

Mais procurados (8)

Tap Ancient Secrets of Mythical Power
Tap Ancient Secrets of Mythical PowerTap Ancient Secrets of Mythical Power
Tap Ancient Secrets of Mythical Power
 
7 top tips for creating the why
7 top tips for creating the why7 top tips for creating the why
7 top tips for creating the why
 
"Great Content" - from Cliche to Competence
"Great Content" - from Cliche to Competence"Great Content" - from Cliche to Competence
"Great Content" - from Cliche to Competence
 
Ten-and-a-half thoughts about content marketing
Ten-and-a-half thoughts about content marketingTen-and-a-half thoughts about content marketing
Ten-and-a-half thoughts about content marketing
 
8 Ways To Make Any Presentation Interesting
8 Ways To Make Any Presentation Interesting8 Ways To Make Any Presentation Interesting
8 Ways To Make Any Presentation Interesting
 
How to design a great speech
How to design a great speechHow to design a great speech
How to design a great speech
 
Recruiting Lessons from BrightCarbon
Recruiting Lessons from BrightCarbonRecruiting Lessons from BrightCarbon
Recruiting Lessons from BrightCarbon
 
6 Ways Stations Can Use Callouts - Webinar
6 Ways Stations Can Use Callouts - Webinar6 Ways Stations Can Use Callouts - Webinar
6 Ways Stations Can Use Callouts - Webinar
 

Destaque

Portland State Social Media Training
Portland State Social Media TrainingPortland State Social Media Training
Portland State Social Media Trainingcaniciete
 
Managing Employees in the Social Media Era
Managing Employees in the Social Media EraManaging Employees in the Social Media Era
Managing Employees in the Social Media EraRudner Law
 
Using Social Media to Communicate
Using Social Media to CommunicateUsing Social Media to Communicate
Using Social Media to CommunicateJesper Laugesen
 
Communicating in the 21st Century
Communicating in the 21st CenturyCommunicating in the 21st Century
Communicating in the 21st CenturyMegan Carriker
 
Dreamforce Chatter Use Case for Social Employee Onboarding
Dreamforce Chatter Use Case for Social Employee OnboardingDreamforce Chatter Use Case for Social Employee Onboarding
Dreamforce Chatter Use Case for Social Employee OnboardingScotty Morrison
 
Organizational Impact of Social Media
Organizational Impact of Social MediaOrganizational Impact of Social Media
Organizational Impact of Social MediaNick Westergaard
 
Empowering Employees as Social Media Brand Ambassadors
Empowering Employees as Social Media Brand AmbassadorsEmpowering Employees as Social Media Brand Ambassadors
Empowering Employees as Social Media Brand AmbassadorsRacepoint Global
 
Top Ten Ideas: How to Run a Social Media Training Program
Top Ten Ideas: How to Run a Social Media Training Program Top Ten Ideas: How to Run a Social Media Training Program
Top Ten Ideas: How to Run a Social Media Training Program Liz Bullock
 
Social Media for Internal Communications
Social Media for Internal CommunicationsSocial Media for Internal Communications
Social Media for Internal CommunicationsCNW Group
 
Red bull social deck
Red bull social deckRed bull social deck
Red bull social deckcoldzero1120
 

Destaque (10)

Portland State Social Media Training
Portland State Social Media TrainingPortland State Social Media Training
Portland State Social Media Training
 
Managing Employees in the Social Media Era
Managing Employees in the Social Media EraManaging Employees in the Social Media Era
Managing Employees in the Social Media Era
 
Using Social Media to Communicate
Using Social Media to CommunicateUsing Social Media to Communicate
Using Social Media to Communicate
 
Communicating in the 21st Century
Communicating in the 21st CenturyCommunicating in the 21st Century
Communicating in the 21st Century
 
Dreamforce Chatter Use Case for Social Employee Onboarding
Dreamforce Chatter Use Case for Social Employee OnboardingDreamforce Chatter Use Case for Social Employee Onboarding
Dreamforce Chatter Use Case for Social Employee Onboarding
 
Organizational Impact of Social Media
Organizational Impact of Social MediaOrganizational Impact of Social Media
Organizational Impact of Social Media
 
Empowering Employees as Social Media Brand Ambassadors
Empowering Employees as Social Media Brand AmbassadorsEmpowering Employees as Social Media Brand Ambassadors
Empowering Employees as Social Media Brand Ambassadors
 
Top Ten Ideas: How to Run a Social Media Training Program
Top Ten Ideas: How to Run a Social Media Training Program Top Ten Ideas: How to Run a Social Media Training Program
Top Ten Ideas: How to Run a Social Media Training Program
 
Social Media for Internal Communications
Social Media for Internal CommunicationsSocial Media for Internal Communications
Social Media for Internal Communications
 
Red bull social deck
Red bull social deckRed bull social deck
Red bull social deck
 

Semelhante a How to Talk to Your Employees About Social Media

Why is this so hard? Understanding Design Challenges - Adam Connor & Magga Do...
Why is this so hard? Understanding Design Challenges - Adam Connor & Magga Do...Why is this so hard? Understanding Design Challenges - Adam Connor & Magga Do...
Why is this so hard? Understanding Design Challenges - Adam Connor & Magga Do...Mad*Pow
 
Getting non-specialists on board with content strategy
Getting non-specialists on board with content strategyGetting non-specialists on board with content strategy
Getting non-specialists on board with content strategyTracy Playle
 
Why is this so hard? Understanding the challenges that inhibit design in your...
Why is this so hard? Understanding the challenges that inhibit design in your...Why is this so hard? Understanding the challenges that inhibit design in your...
Why is this so hard? Understanding the challenges that inhibit design in your...Adam Connor
 
SheSummits 2016 Program
SheSummits 2016 ProgramSheSummits 2016 Program
SheSummits 2016 ProgramSheSays Denver
 
SheSummits 2016 Program
SheSummits 2016 ProgramSheSummits 2016 Program
SheSummits 2016 ProgramJanet Krajco
 
Career Evening 16: An expat’s guide to successful storytelling
Career Evening 16: An expat’s guide to successful storytellingCareer Evening 16: An expat’s guide to successful storytelling
Career Evening 16: An expat’s guide to successful storytellingCasper Hernández Cordes
 
Catersource - Event Solutions - Extending the Life of Your Event with 365 Mar...
Catersource - Event Solutions - Extending the Life of Your Event with 365 Mar...Catersource - Event Solutions - Extending the Life of Your Event with 365 Mar...
Catersource - Event Solutions - Extending the Life of Your Event with 365 Mar...Social Tables
 
Creativity On Tap AKA Bono’s Hats and How To Have A Shit Load Of Ideas
Creativity On Tap AKA Bono’s Hats and How To Have A Shit Load Of IdeasCreativity On Tap AKA Bono’s Hats and How To Have A Shit Load Of Ideas
Creativity On Tap AKA Bono’s Hats and How To Have A Shit Load Of IdeasWayne Barker
 
UX Axioms - 26 Principles to Drive Better Product Design
UX Axioms - 26 Principles to Drive Better Product DesignUX Axioms - 26 Principles to Drive Better Product Design
UX Axioms - 26 Principles to Drive Better Product DesignErik Dahl
 
Nonprofit management academy 2013
Nonprofit management academy 2013Nonprofit management academy 2013
Nonprofit management academy 2013Christoph Trappe
 
How to tell an engaging story - Iowa Nonprofit Summit 2013
How to tell an engaging story - Iowa Nonprofit Summit 2013How to tell an engaging story - Iowa Nonprofit Summit 2013
How to tell an engaging story - Iowa Nonprofit Summit 2013Christoph Trappe
 
Failing Your Way to Content Marketing Success | Digital Summit Detroit 2017
Failing Your Way to Content Marketing Success | Digital Summit Detroit 2017Failing Your Way to Content Marketing Success | Digital Summit Detroit 2017
Failing Your Way to Content Marketing Success | Digital Summit Detroit 2017Anna Hrach
 
Social Media for Publishers
Social Media for PublishersSocial Media for Publishers
Social Media for PublishersChris Brogan
 
How to be an Internet Anthropologist | Social Media Week 2014
How to be an Internet Anthropologist | Social Media Week 2014How to be an Internet Anthropologist | Social Media Week 2014
How to be an Internet Anthropologist | Social Media Week 2014hughadam
 
Make Your UX Ideas Stick
Make Your UX Ideas StickMake Your UX Ideas Stick
Make Your UX Ideas StickJohn H Douglass
 
SMX Munich - How to create content that journalists want to share
SMX Munich - How to create content that journalists want to shareSMX Munich - How to create content that journalists want to share
SMX Munich - How to create content that journalists want to shareLaura Crimmons
 
Nasdaq Pro/Design Masterclass at the Entrepreneurial Center
Nasdaq Pro/Design Masterclass at the Entrepreneurial CenterNasdaq Pro/Design Masterclass at the Entrepreneurial Center
Nasdaq Pro/Design Masterclass at the Entrepreneurial CenterChris Avore
 
SheSummits 2016 program
SheSummits 2016 programSheSummits 2016 program
SheSummits 2016 programSara Roberts
 

Semelhante a How to Talk to Your Employees About Social Media (20)

Why is this so hard? Understanding Design Challenges - Adam Connor & Magga Do...
Why is this so hard? Understanding Design Challenges - Adam Connor & Magga Do...Why is this so hard? Understanding Design Challenges - Adam Connor & Magga Do...
Why is this so hard? Understanding Design Challenges - Adam Connor & Magga Do...
 
Getting non-specialists on board with content strategy
Getting non-specialists on board with content strategyGetting non-specialists on board with content strategy
Getting non-specialists on board with content strategy
 
Why is this so hard? Understanding the challenges that inhibit design in your...
Why is this so hard? Understanding the challenges that inhibit design in your...Why is this so hard? Understanding the challenges that inhibit design in your...
Why is this so hard? Understanding the challenges that inhibit design in your...
 
SheSummits 2016 Program
SheSummits 2016 ProgramSheSummits 2016 Program
SheSummits 2016 Program
 
SheSummits 2016 Program
SheSummits 2016 ProgramSheSummits 2016 Program
SheSummits 2016 Program
 
Career Evening 16: An expat’s guide to successful storytelling
Career Evening 16: An expat’s guide to successful storytellingCareer Evening 16: An expat’s guide to successful storytelling
Career Evening 16: An expat’s guide to successful storytelling
 
The Art of Over Sharing - ICCE Goldsmiths Notes 1st of June 2015
The Art of Over Sharing - ICCE Goldsmiths Notes 1st of June 2015The Art of Over Sharing - ICCE Goldsmiths Notes 1st of June 2015
The Art of Over Sharing - ICCE Goldsmiths Notes 1st of June 2015
 
Catersource - Event Solutions - Extending the Life of Your Event with 365 Mar...
Catersource - Event Solutions - Extending the Life of Your Event with 365 Mar...Catersource - Event Solutions - Extending the Life of Your Event with 365 Mar...
Catersource - Event Solutions - Extending the Life of Your Event with 365 Mar...
 
Creativity On Tap AKA Bono’s Hats and How To Have A Shit Load Of Ideas
Creativity On Tap AKA Bono’s Hats and How To Have A Shit Load Of IdeasCreativity On Tap AKA Bono’s Hats and How To Have A Shit Load Of Ideas
Creativity On Tap AKA Bono’s Hats and How To Have A Shit Load Of Ideas
 
UX Axioms - 26 Principles to Drive Better Product Design
UX Axioms - 26 Principles to Drive Better Product DesignUX Axioms - 26 Principles to Drive Better Product Design
UX Axioms - 26 Principles to Drive Better Product Design
 
Nonprofit management academy 2013
Nonprofit management academy 2013Nonprofit management academy 2013
Nonprofit management academy 2013
 
How to tell an engaging story - Iowa Nonprofit Summit 2013
How to tell an engaging story - Iowa Nonprofit Summit 2013How to tell an engaging story - Iowa Nonprofit Summit 2013
How to tell an engaging story - Iowa Nonprofit Summit 2013
 
Socialmedia 101 - MATI
Socialmedia 101 - MATI Socialmedia 101 - MATI
Socialmedia 101 - MATI
 
Failing Your Way to Content Marketing Success | Digital Summit Detroit 2017
Failing Your Way to Content Marketing Success | Digital Summit Detroit 2017Failing Your Way to Content Marketing Success | Digital Summit Detroit 2017
Failing Your Way to Content Marketing Success | Digital Summit Detroit 2017
 
Social Media for Publishers
Social Media for PublishersSocial Media for Publishers
Social Media for Publishers
 
How to be an Internet Anthropologist | Social Media Week 2014
How to be an Internet Anthropologist | Social Media Week 2014How to be an Internet Anthropologist | Social Media Week 2014
How to be an Internet Anthropologist | Social Media Week 2014
 
Make Your UX Ideas Stick
Make Your UX Ideas StickMake Your UX Ideas Stick
Make Your UX Ideas Stick
 
SMX Munich - How to create content that journalists want to share
SMX Munich - How to create content that journalists want to shareSMX Munich - How to create content that journalists want to share
SMX Munich - How to create content that journalists want to share
 
Nasdaq Pro/Design Masterclass at the Entrepreneurial Center
Nasdaq Pro/Design Masterclass at the Entrepreneurial CenterNasdaq Pro/Design Masterclass at the Entrepreneurial Center
Nasdaq Pro/Design Masterclass at the Entrepreneurial Center
 
SheSummits 2016 program
SheSummits 2016 programSheSummits 2016 program
SheSummits 2016 program
 

Mais de Cher Jones

How ABC's #Scandal used Social Media to Own Thursday Night TV
How ABC's #Scandal used Social Media to Own Thursday Night TVHow ABC's #Scandal used Social Media to Own Thursday Night TV
How ABC's #Scandal used Social Media to Own Thursday Night TVCher Jones
 
99 Problems But My Brand Ain't One
99 Problems But My Brand Ain't One99 Problems But My Brand Ain't One
99 Problems But My Brand Ain't OneCher Jones
 
Social Media in 2013: A Guidance Counsellor’s Guide to What’s #Trending
Social Media in 2013: A Guidance Counsellor’s Guide to What’s #TrendingSocial Media in 2013: A Guidance Counsellor’s Guide to What’s #Trending
Social Media in 2013: A Guidance Counsellor’s Guide to What’s #TrendingCher Jones
 
The Social Media Job Hunt- 7 Easy Steps to Get Ready to Find A Job Using Soci...
The Social Media Job Hunt- 7 Easy Steps to Get Ready to Find A Job Using Soci...The Social Media Job Hunt- 7 Easy Steps to Get Ready to Find A Job Using Soci...
The Social Media Job Hunt- 7 Easy Steps to Get Ready to Find A Job Using Soci...Cher Jones
 
A beginner's guide to Facebook Pages for Non-profits
A beginner's guide to Facebook Pages for Non-profitsA beginner's guide to Facebook Pages for Non-profits
A beginner's guide to Facebook Pages for Non-profitsCher Jones
 
Your Social Media Brand Starts With A Plan
Your Social Media Brand Starts With A Plan Your Social Media Brand Starts With A Plan
Your Social Media Brand Starts With A Plan Cher Jones
 
Yes, Facebook Can Help You Get A Job ( Student Edition)
Yes, Facebook Can Help You Get A Job ( Student Edition)Yes, Facebook Can Help You Get A Job ( Student Edition)
Yes, Facebook Can Help You Get A Job ( Student Edition)Cher Jones
 
Personal Branding: How to manage your online brand
Personal Branding: How to manage your online brandPersonal Branding: How to manage your online brand
Personal Branding: How to manage your online brandCher Jones
 
Socially Active Job Developer
Socially Active Job DeveloperSocially Active Job Developer
Socially Active Job DeveloperCher Jones
 
How social media can make or break your job search.-Fall 2012
How social media can make or break your job search.-Fall 2012How social media can make or break your job search.-Fall 2012
How social media can make or break your job search.-Fall 2012Cher Jones
 
How to Become the Entrepreneur You've Been Putting Off
How to Become the Entrepreneur You've Been Putting OffHow to Become the Entrepreneur You've Been Putting Off
How to Become the Entrepreneur You've Been Putting OffCher Jones
 
How to Use Social Media to Get a Job in 2012
How to Use Social Media to Get a Job in 2012How to Use Social Media to Get a Job in 2012
How to Use Social Media to Get a Job in 2012Cher Jones
 
Using Social Media Effectively -SociallyActive
Using Social Media Effectively -SociallyActiveUsing Social Media Effectively -SociallyActive
Using Social Media Effectively -SociallyActiveCher Jones
 
Social Media Job Search (Socially Active Job Hunter )
Social Media Job Search (Socially Active Job Hunter )Social Media Job Search (Socially Active Job Hunter )
Social Media Job Search (Socially Active Job Hunter )Cher Jones
 

Mais de Cher Jones (14)

How ABC's #Scandal used Social Media to Own Thursday Night TV
How ABC's #Scandal used Social Media to Own Thursday Night TVHow ABC's #Scandal used Social Media to Own Thursday Night TV
How ABC's #Scandal used Social Media to Own Thursday Night TV
 
99 Problems But My Brand Ain't One
99 Problems But My Brand Ain't One99 Problems But My Brand Ain't One
99 Problems But My Brand Ain't One
 
Social Media in 2013: A Guidance Counsellor’s Guide to What’s #Trending
Social Media in 2013: A Guidance Counsellor’s Guide to What’s #TrendingSocial Media in 2013: A Guidance Counsellor’s Guide to What’s #Trending
Social Media in 2013: A Guidance Counsellor’s Guide to What’s #Trending
 
The Social Media Job Hunt- 7 Easy Steps to Get Ready to Find A Job Using Soci...
The Social Media Job Hunt- 7 Easy Steps to Get Ready to Find A Job Using Soci...The Social Media Job Hunt- 7 Easy Steps to Get Ready to Find A Job Using Soci...
The Social Media Job Hunt- 7 Easy Steps to Get Ready to Find A Job Using Soci...
 
A beginner's guide to Facebook Pages for Non-profits
A beginner's guide to Facebook Pages for Non-profitsA beginner's guide to Facebook Pages for Non-profits
A beginner's guide to Facebook Pages for Non-profits
 
Your Social Media Brand Starts With A Plan
Your Social Media Brand Starts With A Plan Your Social Media Brand Starts With A Plan
Your Social Media Brand Starts With A Plan
 
Yes, Facebook Can Help You Get A Job ( Student Edition)
Yes, Facebook Can Help You Get A Job ( Student Edition)Yes, Facebook Can Help You Get A Job ( Student Edition)
Yes, Facebook Can Help You Get A Job ( Student Edition)
 
Personal Branding: How to manage your online brand
Personal Branding: How to manage your online brandPersonal Branding: How to manage your online brand
Personal Branding: How to manage your online brand
 
Socially Active Job Developer
Socially Active Job DeveloperSocially Active Job Developer
Socially Active Job Developer
 
How social media can make or break your job search.-Fall 2012
How social media can make or break your job search.-Fall 2012How social media can make or break your job search.-Fall 2012
How social media can make or break your job search.-Fall 2012
 
How to Become the Entrepreneur You've Been Putting Off
How to Become the Entrepreneur You've Been Putting OffHow to Become the Entrepreneur You've Been Putting Off
How to Become the Entrepreneur You've Been Putting Off
 
How to Use Social Media to Get a Job in 2012
How to Use Social Media to Get a Job in 2012How to Use Social Media to Get a Job in 2012
How to Use Social Media to Get a Job in 2012
 
Using Social Media Effectively -SociallyActive
Using Social Media Effectively -SociallyActiveUsing Social Media Effectively -SociallyActive
Using Social Media Effectively -SociallyActive
 
Social Media Job Search (Socially Active Job Hunter )
Social Media Job Search (Socially Active Job Hunter )Social Media Job Search (Socially Active Job Hunter )
Social Media Job Search (Socially Active Job Hunter )
 

Último

Sales & Marketing Alignment: How to Synergize for Success
Sales & Marketing Alignment: How to Synergize for SuccessSales & Marketing Alignment: How to Synergize for Success
Sales & Marketing Alignment: How to Synergize for SuccessAggregage
 
Eni 2024 1Q Results - 24.04.24 business.
Eni 2024 1Q Results - 24.04.24 business.Eni 2024 1Q Results - 24.04.24 business.
Eni 2024 1Q Results - 24.04.24 business.Eni
 
Monthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxMonthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxAndy Lambert
 
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...Dave Litwiller
 
Call Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine ServiceCall Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine Serviceritikaroy0888
 
Vip Dewas Call Girls #9907093804 Contact Number Escorts Service Dewas
Vip Dewas Call Girls #9907093804 Contact Number Escorts Service DewasVip Dewas Call Girls #9907093804 Contact Number Escorts Service Dewas
Vip Dewas Call Girls #9907093804 Contact Number Escorts Service Dewasmakika9823
 
DEPED Work From Home WORKWEEK-PLAN.docx
DEPED Work From Home WORKWEEK-PLAN.docxDEPED Work From Home WORKWEEK-PLAN.docx
DEPED Work From Home WORKWEEK-PLAN.docxRodelinaLaud
 
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdfRenandantas16
 
BEST ✨ Call Girls In Indirapuram Ghaziabad ✔️ 9871031762 ✔️ Escorts Service...
BEST ✨ Call Girls In Indirapuram Ghaziabad ✔️ 9871031762 ✔️ Escorts Service...BEST ✨ Call Girls In Indirapuram Ghaziabad ✔️ 9871031762 ✔️ Escorts Service...
BEST ✨ Call Girls In Indirapuram Ghaziabad ✔️ 9871031762 ✔️ Escorts Service...noida100girls
 
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...Lviv Startup Club
 
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableCall Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableDipal Arora
 
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒anilsa9823
 
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...anilsa9823
 
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature Set
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature SetCreating Low-Code Loan Applications using the Trisotech Mortgage Feature Set
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature SetDenis Gagné
 
Pharma Works Profile of Karan Communications
Pharma Works Profile of Karan CommunicationsPharma Works Profile of Karan Communications
Pharma Works Profile of Karan Communicationskarancommunications
 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayNZSG
 
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Dipal Arora
 
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyThe Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyEthan lee
 
Catalogue ONG NƯỚC uPVC - HDPE DE NHAT.pdf
Catalogue ONG NƯỚC uPVC - HDPE DE NHAT.pdfCatalogue ONG NƯỚC uPVC - HDPE DE NHAT.pdf
Catalogue ONG NƯỚC uPVC - HDPE DE NHAT.pdfOrient Homes
 

Último (20)

Sales & Marketing Alignment: How to Synergize for Success
Sales & Marketing Alignment: How to Synergize for SuccessSales & Marketing Alignment: How to Synergize for Success
Sales & Marketing Alignment: How to Synergize for Success
 
Eni 2024 1Q Results - 24.04.24 business.
Eni 2024 1Q Results - 24.04.24 business.Eni 2024 1Q Results - 24.04.24 business.
Eni 2024 1Q Results - 24.04.24 business.
 
Monthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxMonthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptx
 
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
 
Call Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine ServiceCall Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine Service
 
Vip Dewas Call Girls #9907093804 Contact Number Escorts Service Dewas
Vip Dewas Call Girls #9907093804 Contact Number Escorts Service DewasVip Dewas Call Girls #9907093804 Contact Number Escorts Service Dewas
Vip Dewas Call Girls #9907093804 Contact Number Escorts Service Dewas
 
DEPED Work From Home WORKWEEK-PLAN.docx
DEPED Work From Home WORKWEEK-PLAN.docxDEPED Work From Home WORKWEEK-PLAN.docx
DEPED Work From Home WORKWEEK-PLAN.docx
 
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
 
BEST ✨ Call Girls In Indirapuram Ghaziabad ✔️ 9871031762 ✔️ Escorts Service...
BEST ✨ Call Girls In Indirapuram Ghaziabad ✔️ 9871031762 ✔️ Escorts Service...BEST ✨ Call Girls In Indirapuram Ghaziabad ✔️ 9871031762 ✔️ Escorts Service...
BEST ✨ Call Girls In Indirapuram Ghaziabad ✔️ 9871031762 ✔️ Escorts Service...
 
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...
Yaroslav Rozhankivskyy: Три складові і три передумови максимальної продуктивн...
 
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableCall Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
 
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒
 
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
 
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature Set
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature SetCreating Low-Code Loan Applications using the Trisotech Mortgage Feature Set
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature Set
 
Pharma Works Profile of Karan Communications
Pharma Works Profile of Karan CommunicationsPharma Works Profile of Karan Communications
Pharma Works Profile of Karan Communications
 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 May
 
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
Call Girls Navi Mumbai Just Call 9907093804 Top Class Call Girl Service Avail...
 
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyThe Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
 
Catalogue ONG NƯỚC uPVC - HDPE DE NHAT.pdf
Catalogue ONG NƯỚC uPVC - HDPE DE NHAT.pdfCatalogue ONG NƯỚC uPVC - HDPE DE NHAT.pdf
Catalogue ONG NƯỚC uPVC - HDPE DE NHAT.pdf
 
Best Practices for Implementing an External Recruiting Partnership
Best Practices for Implementing an External Recruiting PartnershipBest Practices for Implementing an External Recruiting Partnership
Best Practices for Implementing an External Recruiting Partnership
 

How to Talk to Your Employees About Social Media

  • 1. Oh, Oh! I think we’d better have “the talk” How to talk to your employees about social media Presented by Social Media Training Expert, Cher Jones at #SocialHRCamp
  • 2. Having the “talk” feels just like... having the “talk”.
  • 3. Know what you are going to say @itscherjones cher@sociallyactive.ca #SocialHRCamp
  • 4. Talk about it early @itscherjones cher@sociallyactive.ca #SocialHRCamp
  • 5. Attitude reflects leadership @itscherjones cher@sociallyactive.ca #SocialHRCamp
  • 6. Explain the “Why” @itscherjones cher@sociallyactive.ca #SocialHRCamp
  • 7. Share a few “cautionary tales” @itscherjones cher@sociallyactive.ca #SocialHRCamp
  • 8. Be clear about your rules @itscherjones cher@sociallyactive.ca #SocialHRCamp
  • 9. Reinforce your values (& policies) @itscherjones cher@sociallyactive.ca #SocialHRCamp
  • 10. Don’t get to technical @itscherjones cher@sociallyactive.ca #SocialHRCamp
  • 11. Share good advice Give lots of advice @itscherjones cher@sociallyactive.ca #SocialHRCamp
  • 12. Acknowledge it’s not easy @itscherjones cher@sociallyactive.ca #SocialHRCamp
  • 13. FACT: They will mess up @itscherjones cher@sociallyactive.ca #SocialHRCamp
  • 14. In case of emergency...there’s a plan @itscherjones cher@sociallyactive.ca #SocialHRCamp
  • 15. Identify who they can talk to @itscherjones cher@sociallyactive.ca #SocialHRCamp
  • 16. Let them know that you’re watching @itscherjones cher@sociallyactive.ca #SocialHRCamp
  • 17. Be ready for questions @itscherjones cher@sociallyactive.ca #SocialHRCamp
  • 18. Be open to change Encourage ideas @itscherjones cher@sociallyactive.ca #SocialHRCamp
  • 19. Share your vision of a social future Share your vision for the future @itscherjones cher@sociallyactive.ca #SocialHRCamp
  • 20. Continue the conversation (often) @itscherjones cher@sociallyactive.ca #SocialHRCamp
  • 21. Questions? @itscherjones cher@sociallyactive.ca #SocialHRCamp
  • 22. Thank You Your employees have questions about social media. We can help you answer them! Visit www.sociallyactive.ca for more information

Notas do Editor

  1. Let them know that you are watching but don’t use this to scare tactic Be real about your potential...employees don’t need to feel like they are being watched like they are in a bank vault. Don’t use this as a scare tactic...using fear effects the culture you are trying to create Yes...you are being watched BUT....it’s not what you think
  2. Even if it’s a long way off. Share
  3. How do you do this? Share best practices and tips in employee communications vehicle