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Creating a Consortium to Share
Primary Materials
Joseph J. Esposito
Charleston
November 2010
The Basic Idea
Create a consortium of academic
institutions to digitize and share
important collections with other
members; have strong governance
policies and stiff requirements for
membership.
Topics
• The primary focus here is on the business
model
• Problems for digitization projects
• The economics of a consortium (built on the
“circle of gifts” model)
• Policy issues and governance
• Benefits and limitations
And a Request . . .
• Please help me come up with a name for this
new service
A New Consortium Model
• Begin with 5 founding institutions
• Each undertakes to digitize and curate a
collection of some importance and scope
• Each commits to ongoing maintenance
• Each invests money for a consortium
management team
• Each gets access to the others’ collections
Benefits
• Eliminates free-rider problem
• Enormous leverage in membership (one
investment yields a return of a great many
collections); the model scales
• Costs remain steady; value continues to grow
• Unlikely to be de-funded (value/leverage is
too great)
Hypothetical Problem and Goals
• A library has a special collection of private
papers
• The aim is to digitize the collection and make
it available to the institution’s community
• Preference for making the collection available
more broadly
Some Problems to Be Solved
• Intellectual Property: What rights does the
library control?
• Do the papers have the proper scope for a
collection (e.g., sufficiently comprehensive)?
• Digitization project management
• Protecting original materials
• Hosting the service
• Curation of the collection
Problems #2
• How to plan for ongoing maintenance?
• How to bring the collection to users’
attention?
• And, of course, how are we going to pay for all
this?
• Let’s not leave out the inherent problem of
planning anything because of the
unanticipated
$$$ Focus on Financing $$$
1. Research and planning costs (one-time)
2. Start-up costs (one-time)
3. Maintenance costs (ongoing)
4. Enhancements costs (requires reserve)
Research and Planning
• Feasibility study
• Interview key members of community
• Develop typology for project and environment
(not of the market because this is not a
market-based initiative)
• Deliverable: Paper defining goals and issues
• May be best to stop short of business plan
Start-up Costs
• Digitization and preservation
• Management team
• Contract with hosting firm
• Editorial/curation costs
• Expenses/fees for advisory boards
• And more
Maintenance Costs
• Ongoing hosting fees
• Ongoing curation fees
• Marketing (demand creation, both to users
and to prospective members)
• Management fee (for consortium
management)
Enhancement Costs
• New features
• New technologies
• Business development (e.g., expand beyond
U.S.)
• Retrospective redigitization
• Special editorial projects
Issues with Financing
• Scope of costs means that some projects
never get off the ground
• The proven—yes, proven—business models of
some open access services do not apply here
• Sometimes thinking big gets in the way of
starting small
Tasks for Management
• Create business plan
• Seek grants for start-up costs
• Set up advisory committees
• Develop policies for membership, fees, levels
of curation, audits
• Develop progressive requirements and fees
Objections
• How about unaffiliated scholars?
• What about institutions that need access for
teaching, but cannot curate collections?
• Why restrict access at all? Why not open
access?
Nothing will ever be attempted if
all possible objections must first be
overcome.
Samuel Johnson
Why Primary Documents?
• Potentially fewer IP issues
• Public domain books now being addressed by
multiple parties
• Not likely to be addressed comprehensively by
commercial entities
• Provides a platform for other content types
• You have to start somewhere
Summary of Business Principles
• Seek leverage in working in a consortium
• Mandate stiff requirements for membership
• Audit members’ performance
• Focus on value created, not cost (the issue of
scale)
• Eliminate free riders
• Appoint STRONG management team
So What Should We Call This Darn
Thing?

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A Consortium for Sharing Primary Materials by Joseph J. Esposito – CEO, GiantChair

  • 1. Creating a Consortium to Share Primary Materials Joseph J. Esposito Charleston November 2010
  • 2. The Basic Idea Create a consortium of academic institutions to digitize and share important collections with other members; have strong governance policies and stiff requirements for membership.
  • 3. Topics • The primary focus here is on the business model • Problems for digitization projects • The economics of a consortium (built on the “circle of gifts” model) • Policy issues and governance • Benefits and limitations
  • 4. And a Request . . . • Please help me come up with a name for this new service
  • 5. A New Consortium Model • Begin with 5 founding institutions • Each undertakes to digitize and curate a collection of some importance and scope • Each commits to ongoing maintenance • Each invests money for a consortium management team • Each gets access to the others’ collections
  • 6. Benefits • Eliminates free-rider problem • Enormous leverage in membership (one investment yields a return of a great many collections); the model scales • Costs remain steady; value continues to grow • Unlikely to be de-funded (value/leverage is too great)
  • 7. Hypothetical Problem and Goals • A library has a special collection of private papers • The aim is to digitize the collection and make it available to the institution’s community • Preference for making the collection available more broadly
  • 8. Some Problems to Be Solved • Intellectual Property: What rights does the library control? • Do the papers have the proper scope for a collection (e.g., sufficiently comprehensive)? • Digitization project management • Protecting original materials • Hosting the service • Curation of the collection
  • 9. Problems #2 • How to plan for ongoing maintenance? • How to bring the collection to users’ attention? • And, of course, how are we going to pay for all this? • Let’s not leave out the inherent problem of planning anything because of the unanticipated
  • 10. $$$ Focus on Financing $$$ 1. Research and planning costs (one-time) 2. Start-up costs (one-time) 3. Maintenance costs (ongoing) 4. Enhancements costs (requires reserve)
  • 11. Research and Planning • Feasibility study • Interview key members of community • Develop typology for project and environment (not of the market because this is not a market-based initiative) • Deliverable: Paper defining goals and issues • May be best to stop short of business plan
  • 12. Start-up Costs • Digitization and preservation • Management team • Contract with hosting firm • Editorial/curation costs • Expenses/fees for advisory boards • And more
  • 13. Maintenance Costs • Ongoing hosting fees • Ongoing curation fees • Marketing (demand creation, both to users and to prospective members) • Management fee (for consortium management)
  • 14. Enhancement Costs • New features • New technologies • Business development (e.g., expand beyond U.S.) • Retrospective redigitization • Special editorial projects
  • 15. Issues with Financing • Scope of costs means that some projects never get off the ground • The proven—yes, proven—business models of some open access services do not apply here • Sometimes thinking big gets in the way of starting small
  • 16. Tasks for Management • Create business plan • Seek grants for start-up costs • Set up advisory committees • Develop policies for membership, fees, levels of curation, audits • Develop progressive requirements and fees
  • 17. Objections • How about unaffiliated scholars? • What about institutions that need access for teaching, but cannot curate collections? • Why restrict access at all? Why not open access?
  • 18. Nothing will ever be attempted if all possible objections must first be overcome. Samuel Johnson
  • 19. Why Primary Documents? • Potentially fewer IP issues • Public domain books now being addressed by multiple parties • Not likely to be addressed comprehensively by commercial entities • Provides a platform for other content types • You have to start somewhere
  • 20. Summary of Business Principles • Seek leverage in working in a consortium • Mandate stiff requirements for membership • Audit members’ performance • Focus on value created, not cost (the issue of scale) • Eliminate free riders • Appoint STRONG management team
  • 21. So What Should We Call This Darn Thing?