1. Why It Matters & How To Use It

4. What Is Pinterest?

5. How To Use Pinterest

6. How To Pin & Repinning

7. When You Click "Pin"

8. Adding a note to pins (try to avoid typos, heh)

9. Getting Your Stuff Pinned • Make pretty images or take pretty pictures. • New trend: making graphics to go with a post. • Also, watermarking photos with your site name helps folks find the source if the photo gets pinned improperly. • Another trend: putting words right on the photo that describe the recipe or craft.

11. Self Promotion (pinning your own stuff)

12. Using Others’ Pinterest Images In Your Posts and Proper Attribution Source: All Things Chic via Jo-Lynne on Pinterest

13. Copyright Infringement

15. is HOT • 4000% increase in traffic in final quarter of last year (the next web) • Pinterest drove more traffic to retail sites in the final quarter of 2012 than Facebook (monetate infographic) • Pinterest received 11 Million pageviews in ONE WEEK in January (mashable) • SEO value because you can link to your site (search engine land)

21. Who Uses Pinterest? • 80% Women • 25-44 years old • 25% have bachelors or higher • Income of $25-75K • artists • designers • crafters • foodies • bloggers

23. Questions?