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March 4, 2011,[object Object],1,[object Object],Social Networking ,[object Object],Clients & Projects Overview,[object Object]
Questions about this Presentation,[object Object],What is this presentation?,[object Object],This deck presents an overview of the social networking, social media, and community projects completed by Common Knowledge in conjunction with our nonprofit clients.,[object Object],Over what period of time were these projects completed?,[object Object],We have been actively engaged in developing, promoting and managing online communities since 2006. The first of these sites launched in December 2006 and most are still live and continuing to expand today.  ,[object Object],What is NOT presented here that you should know?,[object Object],This is an overview. It highlights the work that we’ve done, but it does not begin to describe all of the strategy, best practices, processes and methodology incorporated into this work by Common Knowledge for our clients.,[object Object],March 4, 2011,[object Object],2,[object Object]
RA Connect ,[object Object],Arthritis Foundation	,[object Object],March 4, 2011,[object Object],3,[object Object]
Arthritis Foundation,[object Object],     Social Networking Strategy,[object Object],[object Object]
 Communities target individual segmentsex. Rheumatoid Arthritis, Event Participants
 Communities share a common social networking platform
 Incorporates single sign-on with enterprise CRM
 Members cross-pollinated across communities4,[object Object]
Arthritis Foundation,[object Object],“Connecting people with Rheumatoid Arthritis”,[object Object],Rheumatoid Arthritis community site presented on the Arthritis Foundation homepage.,[object Object],Friday, March 04, 2011,[object Object],5,[object Object]
Arthritis Foundation,[object Object],2003: Arthritis Community 1.0,[object Object],Chats,[object Object],Discussion Group,[object Object],Personal Pages,[object Object],Audio Success Stories,[object Object],Goal: Peer-to-Peer Support; Acquisition & Cultivation,[object Object],History of Community Building at Arthritis Foundation,[object Object],Friday, March 04, 2011,[object Object],6,[object Object]
Arthritis Foundation,[object Object],Arthritis Community 1.0 Observations,[object Object],Chats were not popular (“critical mass problem”),[object Object],Success stories were expensive to collect (“Audio”),[object Object],Personal pages under-utilized (“not customizable”),[object Object],Discussion Groups were very popular,[object Object],Friday, March 04, 2011,[object Object],7,[object Object]
Arthritis Foundation,[object Object],Features,[object Object],[object Object]
 Blog
 Profiles (Robust)
 PodcastsFast-forward to 2008 with Community 2.0,[object Object],Friday, March 04, 2011,[object Object],8,[object Object]
Arthritis Foundation,[object Object],Strong emphasis on AF’s expert content within the community.,[object Object],Friday, March 04, 2011,[object Object],9,[object Object]
Arthritis Foundation,[object Object],Promote community engagement at the same time.,[object Object],Friday, March 04, 2011,[object Object],10,[object Object]
Generation Two,[object Object],Discussion groups are central to the growth of this community.,[object Object],Friday, March 04, 2011,[object Object],11,[object Object]
Arthritis Foundation,[object Object],An example of a discussion posted within the community.,[object Object],Friday, March 04, 2011,[object Object],12,[object Object]
Arthritis Foundation,[object Object],Discussion thread showing individual postings and members.,[object Object],13,[object Object]
Arthritis Foundation,[object Object],Detailed view of a posting and member.,[object Object],14,[object Object]
Arthritis Foundation,[object Object],Detailed view of a member profile.,[object Object],15,[object Object]
Arthritis Foundation,[object Object],Detailed view of profile tabs.,[object Object],Friday, March 04, 2011,[object Object],16,[object Object]
Arthritis Foundation,[object Object],Member photos on profile.,[object Object],17,[object Object]
Arthritis Foundation,[object Object],Friends on member profile.,[object Object],18,[object Object]
Arthritis Foundation,[object Object],Cross-pollinating members from RAConnect to 2nd community –,[object Object],Lets Move Together (Event Participants).,[object Object],19,[object Object]
Lets move together,[object Object],Arthritis Foundation	,[object Object],March 4, 2011,[object Object],20,[object Object]
Arthritis Foundation,[object Object],March 4, 2011,[object Object],21,[object Object],Lets Move Together. This site engages event participants in activities and community to remain active from this year’s event into next year’s event.,[object Object]
Arthritis Foundation,[object Object],March 4, 2011,[object Object],22,[object Object],Community section incorporates rich media, blogs, success stories, resources, and more.,[object Object]
Arthritis Foundation,[object Object],March 4, 2011,[object Object],23,[object Object],Once again the discussion groups play an integral role in attracting and engaging Lets Move Together community members.,[object Object],Note the same software platform for discussion groups here as with RAConnect.  ,[object Object],It is important for Arthritis Foundation that all of their community sites be dual-branded – for the particular site/community and for AF more generally.,[object Object]
Arthritis Foundation,[object Object],March 4, 2011,[object Object],24,[object Object],One of the Lets Move Together “citizen bloggers”.,[object Object],Part of the blogging strategy is to recruit and promote a limited number of “everyday citizens” living with Arthritis. They share their experiences and act as role models for the community.  ,[object Object]
Team Activity center & Community,[object Object],Arthritis Foundation,[object Object],March 11,[object Object],25,[object Object],© 2010 Common Knowledge,[object Object]
Custom Application,[object Object],March 11,[object Object],26,[object Object],© 2010 Common Knowledge,[object Object]
Custom Application,[object Object],March 11,[object Object],27,[object Object],ClientArthritis Foundation,[object Object],ProjectLets Move TogetherMovement Tracker,[object Object],Description,[object Object],This PHP-based custom application is deployed to help members of Arthritis Foundation’s Lets Move Together online private social network to join a team, set joint daily exercise goals, record their daily exercise, and connectwith team mates to coordinatetraining and team activities.  ,[object Object],© 2010 Common Knowledge,[object Object]
Custom Application,[object Object],March 11,[object Object],28,[object Object],ClientArthritis Foundation,[object Object],ProjectLets Move TogetherMovement Tracker,[object Object],Description,[object Object],The Enter Activity page assistscommunity members to add theirdaily exercise results into the teamactivity log.  Application tracks goal vs. results, and accumulatesmore than 20 different types of activity, and variable intensity levels.  ,[object Object],Activity Logging Form,[object Object],© 2010 Common Knowledge,[object Object]
March 11,[object Object],29,[object Object],Custom Application,[object Object],ClientArthritis Foundation,[object Object],ProjectLets Move TogetherMovement Tracker,[object Object],Description,[object Object],Most activities within the Movement Tracker support social sharing of activities or results.  Current social sharing feature focuses on Facebook and Twitter.  ,[object Object],Activity Logging Form – Social Sharing,[object Object],© 2010 Common Knowledge,[object Object]
March 11,[object Object],30,[object Object],Custom Application,[object Object],ClientArthritis Foundation,[object Object],ProjectLets Move TogetherMovement Tracker,[object Object],Description,[object Object],The Activity Report presents an overview and detail report of each member’s activity to date, including actual vs. goal barometer and social share option – “Forward results to a Friend”.  ,[object Object],Activity Report,[object Object],© 2010 Common Knowledge,[object Object]
March 11,[object Object],31,[object Object],Custom Application,[object Object],ClientArthritis Foundation,[object Object],ProjectLets Move TogetherMovement Tracker,[object Object],Description,[object Object],The My Goal page assists the member in setting an exercise goal (ex. 100 minutes per week).  Here again, passive and active FB and Twitter social share is presented to the member.,[object Object],My Goal ,[object Object],© 2010 Common Knowledge,[object Object]
March 11,[object Object],32,[object Object],Custom Application,[object Object],ClientArthritis Foundation,[object Object],ProjectLets Move TogetherMovement Tracker,[object Object],Description,[object Object],The My Crew page reports on the member’s team results, displays all team members, connects all team member via the “Crew Forum”, and offers a chance to get the Movement Tracker Badge.,[object Object],My Crew,[object Object],© 2010 Common Knowledge,[object Object]
Custom Application,[object Object],ClientArthritis Foundation,[object Object],ProjectLets Move TogetherMovement Tracker,[object Object],Description,[object Object],The Movement Tracker Badge links the member’s Movement Tracker account (and activity results) to the badge which can be displayed on a member’s Facebook, Myspace or Lets Move Together private network profile, and on any web page or blog.,[object Object],Movement Tracker Badge,[object Object],© 2010 Common Knowledge,[object Object],33,[object Object]
March 11,[object Object],34,[object Object],Custom Application,[object Object],ClientArthritis Foundation,[object Object],ProjectLets Move TogetherMovement Tracker,[object Object],Description,[object Object],Here we show the Movement Tracker Badge displayed on the member’s Lets Move Together private social network profile.,[object Object],The badge is compatible with other social networks such as Facebook, Myspace and any web page or blog.,[object Object],Movement Tracker Badge,[object Object], on Private Network Profile,[object Object],© 2010 Common Knowledge,[object Object]
Fairdebate.org,[object Object],Federation for American Immigration Reform	,[object Object],March 4, 2011,[object Object],35,[object Object]
Federation for American Immigration Reform,[object Object],March 4, 2011,[object Object],36,[object Object],Purpose,[object Object],Engage young audience in the immigration reform debate.,[object Object],Messaging,[object Object],The growing American population (from immigration) is threatening the environment. Get Involved. Make a difference.,[object Object],Audience,[object Object],Millenials,[object Object],Features,[object Object],Profiles, rich media, discussion, ask the expert, mobile, etc.,[object Object],FAIRDebate.org: FAIR wanted to engage the next generation in the immigration reform debate in a way that would resonate for them – stylistically, technologically, and  via suitable messaging.,[object Object]
Climate crossroads.org,[object Object],Sierra Club	,[object Object],March 4, 2011,[object Object],37,[object Object]
Sierra Club,[object Object],March 4, 2011,[object Object],38,[object Object],Purpose,[object Object],“Go-to” destination for content and community related to climate change.,[object Object],Messaging,[object Object],A Cool Place to Connect ,[object Object],Audience,[object Object],Enviro’s;Gen-X & Boomers,[object Object],Features,[object Object],Profiles, photos, video, blogs, discussion, expert content, recipes, local events, and more.,[object Object],Climate Crossroads is one of four social networking communities from Sierra Club.,[object Object]
Sierra Club,[object Object],March 4, 2011,[object Object],39,[object Object],The site features four content areas: Explore, Enjoy, Protect …and Connect. (the first three are in SC’s tag line).,[object Object],This page is the “Enjoy” section where Sierra Club repurposes consumer-oriented climate change content from its many properties– Sierra Magazine, Sierra Radio, Sierra Club Blogs, Green Life eNewsletter, Insider eNewsletter, along with a “roundup” of daily news in the form of an automated newsfeed, and recipes for sustainable living.,[object Object],This page, like many pages on the site intelligently cross-promotes other site sections to maximize site visit duration.,[object Object]
Sierra Club,[object Object],March 4, 2011,[object Object],40,[object Object],This page is the “Protect” section, focusing on citizen advocacy.,[object Object],The center-column content is individual e-actions related to climate change – all sourced from Sierra Club (for now).,[object Object],Over time, the intention is to partner with other environmental nonprofits to present a broad cross-section of activity types and local events to engage site visitors.,[object Object],While the community function – environmentally-minded peers meeting, talking and interacting – is an important part of the site, the ability to produce real change against the goals of the climate change agenda is important.,[object Object],Jointly we’ve set the goal of having a 50/50 split between community and content/action. In other words, this is not uniquely a community site. ,[object Object]
Sierra Club,[object Object],March 4, 2011,[object Object],41,[object Object],Discussion groups which are used to connect members on key sub-issue areas.,[object Object],Increasingly, we find that the site is useful as a substitute or addition to campaign micro-sites as it facilitates quick and easy content management, interaction, discussion, and other tools.  ,[object Object],The Climate Crossroads team is promoting the site broadly on climate change, and in a very targeted manner, pulling in visitors on individual sub-issues like coal mining/energy, nuclear energy, sustainable farming, green products, etc.,[object Object]
Sierra student coalition,[object Object],Sierra Club	,[object Object],March 4, 2011,[object Object],42,[object Object]
Sierra Club,[object Object],March 4, 2011,[object Object],43,[object Object],Purpose,[object Object],Platform for Sierra Club college student groups to organize, communicate, collaborate and promote their issues.,[object Object],Messaging,[object Object],The National Student Chapter of the Sierra Club,[object Object],Audience,[object Object],College students,[object Object],Features,[object Object],Profiles, photos, video, blogs, discussion, expert content, local events, and more.,[object Object]
Sierra Club,[object Object],March 4, 2011,[object Object],44,[object Object],Purpose-built community site with messaging, content, style and creative all tuned for the target demographic – college students.,[object Object],Issue areas, content, and community building/management are all coordinated by students.,[object Object],This site leverages the same base social networking software and CRM solution (via single sign-on) as Climate Crossroads.,[object Object]
Trails,[object Object],Sierra Club	,[object Object],March 4, 2011,[object Object],45,[object Object]
Sierra Club,[object Object],March 4, 2011,[object Object],46,[object Object],Purpose,[object Object],Provide the largest collection of hikes and hikers in the U.S.,[object Object],Messaging,[object Object],Share your favorite places to hike, bike and paddle…,[object Object],Audience,[object Object],30-55+, hikers (initially),[object Object],Features,[object Object],Hikes, wiki (hikes), profiles, photos, video, blogs, discussion, expert content, local events, and more.,[object Object],The unique challenge here is to stimulate enough interest to grow the database of trails ,[object Object],which  are all contributed by the community. ,[object Object]
Sierra Club,[object Object],March 4, 2011,[object Object],47,[object Object],Fields Describing a Trail,[object Object],[object Object]
Trail Description
What to Expect
Trailhead Location
Accessing the Trail
Property Access
Dangers/Other Considerations
Trail Details
 Trail Map
Social: Fans, Ratings, Reviews A trail detail page showing the information presented for each trail. ,[object Object]
AbilityPath,[object Object],Community Gatepath,[object Object],March 4, 2011,[object Object],48,[object Object]
March 4, 2011,[object Object],49,[object Object],Purpose,[object Object],Provide content, community and services to parents of young children with special needs.,[object Object],Messaging,[object Object],Support for parents of children birth to 5 years with special needs.,[object Object],Audience,[object Object],Parents & other caretakers of developmentally delayed children,[object Object],Features,[object Object],Profiles, photos, video, blogs, discussion, expert content, services and more.,[object Object]
March 4, 2011,[object Object],50,[object Object],Parent Profile,[object Object],Much like Facebook, the AbilityPath community requires parents to create a profile with a minimum set of information about themselves.,[object Object],The community software further rounds out the profile by showcasing the groups, discussions, posts, photos, friends, etc. that this parent is connected to in the community.,[object Object]
March 4, 2011,[object Object],51,[object Object],Groups,[object Object],The Groups feature helps to segment the overarching audience of parents into useful sub-groups.,[object Object],Examples of sub-groups include geographical (ex. Parents in San Francisco), Diagnosis (Parents of Kids with Autism), or role (secondary caretaker – e.g. grandparents).,[object Object]
March 4, 2011,[object Object],52,[object Object],Blogs,[object Object],“Expert” blogs feature subject matter experts and are highlighted/promoted around the site.,[object Object],“Community” blogs are written by individual parents sharing their experiences. These blogs are presented with the parent’s profile.,[object Object]
53,[object Object],Educational Content,[object Object],One of the high value components of the site is educational content that helps parents to better care and advocate for their child’s health and education.,[object Object],This organizational content is purposely intermingled with the community – members, member content.,[object Object]
Student portal,[object Object],Operation Smile,[object Object],March 4, 2011,[object Object],54,[object Object]
March 4, 2011,[object Object],55,[object Object],Purpose,[object Object],Community of students and student groups supporting Operation Smile with local events and fundraising.,[object Object],Messaging,[object Object],You have the power to change a life.,[object Object],Audience,[object Object],Kids, K-8th, High School, and University,[object Object],Features,[object Object],Profiles, photos, video, blogs, discussion, expert content, services and more.,[object Object]
March 4, 2011,[object Object],56,[object Object],K thru 8th Grade ,[object Object],One of three student communities within the OS Central web site, the K-8 serves and supports the work of the younger OS supporters in the local club work and their interface with Operation Smile national.,[object Object]
March 4, 2011,[object Object],57,[object Object],Get Involved,[object Object],The site effectively recruits site visitors by immediately engaging them with calls-to-action and information about the online communities and the work and benefits of participating in a local Operation Smile student club.,[object Object]
Fundraising Badge,[object Object],Facebook Application: Alliance for Lupus Research,[object Object],March 11,[object Object],58,[object Object],© 2010 Common Knowledge,[object Object]
Facebook Application,[object Object],59,[object Object],ClientAlliance for Lupus Research,[object Object],ProjectFacebook Fundraising Badge,[object Object],Description,[object Object],Custom FB application installedon member profile page. Assistsevent participants to fundraiseon behalf of nonprofit among member’s FB friend network.,[object Object],© 2010 Common Knowledge,[object Object]
Facebook Application (Detail View),[object Object],60,[object Object],[object Object]
 Org/Event branded
  Fundraising focused
 Personalized giving results
 Personalized donation form link
 Tabbed navigation
 Progress meterProfile Badge,[object Object],© 2010 Common Knowledge,[object Object]
Event fundraisers community,[object Object],Alliance for Lupus Research,[object Object],March 11,[object Object],61,[object Object],© 2010 Common Knowledge,[object Object]
March 11,[object Object],62,[object Object],Facebook Application,[object Object],ClientAlliance for Lupus Research,[object Object],ProjectFacebook Fundraising Tab,[object Object],Description,[object Object],Custom FB application installedon member profile page TAB. Assists event participants to fundraise on behalf of nonprofitamong member’s FB friend network.,[object Object],Alternative to earlier profile badge approach.,[object Object],© 2010 Common Knowledge,[object Object]
Event Fundraisers community,[object Object],Alliance for Lupus Research,[object Object],March 11,[object Object],63,[object Object],© 2010 Common Knowledge,[object Object]
March 11,[object Object],64,[object Object],Facebook Application,[object Object],ClientAlliance for Lupus Research,[object Object],ProjectFacebook Fundraising Tab,[object Object],Description,[object Object],Custom FB application installedon member profile page TAB. Assists event participants to fundraise on behalf of nonprofitamong member’s FB friend network.,[object Object],Alternative to earlier profile badge approach.,[object Object],© 2010 Common Knowledge,[object Object]
Student Education Platform & Community,[object Object],Junior Achievement (Worldwide),[object Object],March 11,[object Object],65,[object Object],© 2010 Common Knowledge,[object Object]
Facebook Application,[object Object],March 11,[object Object],66,[object Object],© 2010 Common Knowledge,[object Object]
March 11,[object Object],67,[object Object],Facebook Application,[object Object],ClientJunior Achievement,[object Object],ProjectJA ‘Company Program’,[object Object],Education Application,[object Object],Description,[object Object],Custom FB application used byJA as supporting education platformfor students participating in the Company Program.  FB Application presents interactive, rules-based forms, tools, reports, administration, and social outreach features to assiststudent teams of 16-20 members as they build a fictitious company during a 16-week course. (Examples of various features on following 7 pages),[object Object],© 2010 Common Knowledge,[object Object]
Facebook Application,[object Object],March 11,[object Object],68,[object Object],ClientJunior Achievement,[object Object],ProjectJA ‘Company Program’,[object Object],Education Application,[object Object],Description,[object Object],Company Dashboard displayingthe company information, student team,[object Object],directory, announcements, and menuof tools, information and resources.,[object Object],Company Dashboard,[object Object],© 2010 Common Knowledge,[object Object]
Facebook Application,[object Object],March 11,[object Object],69,[object Object],ClientJunior Achievement,[object Object],ProjectJA ‘Company Program’,[object Object],Education Application,[object Object],Description,[object Object],Tools menu offers 25+ tools and reports to help students build andmanage their company during the16-week course.,[object Object],Tools Menu,[object Object],© 2010 Common Knowledge,[object Object]
Facebook Application,[object Object],March 11,[object Object],70,[object Object],ClientJunior Achievement,[object Object],ProjectJA ‘Company Program’,[object Object],Education Application,[object Object],Description,[object Object],The interactive PayrollReport presents employeepayroll details via an interactivedrill-down format that helpsstudents to see the supportingdata behind each data fieldon the report.,[object Object],Interactive Payroll Report,[object Object],© 2010 Common Knowledge,[object Object]
Facebook Application,[object Object],March 11,[object Object],71,[object Object],ClientJunior Achievement,[object Object],ProjectJA ‘Company Program’,[object Object],Education Application,[object Object],Description,[object Object],The interactive Employee Rosterpresents the roles of the 16-20students within the company, withlinks to each profile, friend request, internal messaging, and role edit,[object Object],features.,[object Object],Interactive Employee Roster,[object Object],© 2010 Common Knowledge,[object Object]
Facebook Application,[object Object],March 11,[object Object],72,[object Object],ClientJunior Achievement,[object Object],ProjectJA ‘Company Program’,[object Object],Education Application,[object Object],Description,[object Object],The Receive Inventory formallows students to log physicalinventory as it is produced.  Theunderlying database automaticallytracks inventory in, inventory sold, net inventory on hand, andassociated revenue, costs, and net profit.,[object Object],Inventory Reception Log Form,[object Object],© 2010 Common Knowledge,[object Object]
Facebook Application,[object Object],March 11,[object Object],73,[object Object],ClientJunior Achievement,[object Object],ProjectJA ‘Company Program’,[object Object],Education Application,[object Object],Description,[object Object],The Member Invite feature auto-extracts the member’s Facebookfriend network, and helps the student to a double opt-in inviteto the selected friends.,[object Object],In this way, student members assemble their company team.,[object Object],Member Invite Feature,[object Object],© 2010 Common Knowledge,[object Object]
Facebook Application,[object Object],March 11,[object Object],74,[object Object],ClientJunior Achievement,[object Object],ProjectJA ‘Company Program’,[object Object],Education Application,[object Object],Description,[object Object],The smart Meeting Attendance form helps the company team to track meeting attendees and record meeting minutes, which are auto-logged and archived.  Rightsmanagement ensures all appropriate company employeescan retrieve meeting minutes from the central repository at any time.,[object Object],Meeting Attendance Form,[object Object],© 2010 Common Knowledge,[object Object]
Team fundraising community on twitter,[object Object],Operation Smile,[object Object],March 11,[object Object],75,[object Object],© 2010 Common Knowledge,[object Object]
March 11,[object Object],76,[object Object],Twitter Application,[object Object],ClientOperation Smile,[object Object],Project140 Smiles Fundraising viaTwitter Campaign,[object Object],Description,[object Object],This application uses the Twitter API’s to tie a 3rd party donation web service to Twitter, thereby helping supporters on Twitter to donate to Operation Smile’s fundraising effort, formed around celebrity teams including lead celebrities Ashton Kutcher, Guy Kawasaki, and MC Hammer.,[object Object],© 2009 Common Knowledge,[object Object]
March 11,[object Object],77,[object Object],Twitter Application,[object Object],ClientOperation Smile,[object Object],Project140 Smiles Fundraising viaTwitter Campaign,[object Object],Description,[object Object],Here we see the most common process flow – visitors are inspired to give a gift (on the site), where they start a team or add their donation to an existing team, and then they are automatically prompted to tweet out an announcement to their follower base about their donation, asking their base to give as well.,[object Object],© 2009 Common Knowledge,[object Object]
March 11,[object Object],78,[object Object],Twitter Application,[object Object],ClientOperation Smile,[object Object],Project140 Smiles Fundraising viaTwitter Campaign,[object Object],Description,[object Object],Here we see the Twitter application requesting access to the donor’s twitter account and personal information.,[object Object],© 2009 Common Knowledge,[object Object]
March 11,[object Object],79,[object Object],Twitter Application,[object Object],ClientOperation Smile,[object Object],Project140 Smiles Fundraising viaTwitter Campaign,[object Object],Description,[object Object],On the left, we see the stream of tweets sent out by the Operation Smile supporters regarding their donations.  ,[object Object],This is a web page presenting the Twitter widget displaying the Tweet-stream for, in this case, Operation Smile’s Twitter account.,[object Object],© 2009 Common Knowledge,[object Object]
March 11,[object Object],80,[object Object],Twitter Application,[object Object],ClientOperation Smile,[object Object],Project140 Smiles Fundraising viaTwitter Campaign,[object Object],Description,[object Object],Here is the typical tweet auto-generated and pushed out via the donor’s Twitter account regarding their donation to Operation Smile.  Note the link to the website to encourage followers to learn more about the campaign and donate.,[object Object],© 2009 Common Knowledge,[object Object]
Activist network,[object Object],Sierra Club	,[object Object],March 4, 2011,[object Object],81,[object Object]
Activist Network,[object Object],82,[object Object],ClientSierra Club,[object Object],ProjectActivist Network,[object Object],Description,[object Object],A community site targeting the ~1,000 “grasstops” activists across the U.S. who support Sierra Club with local environmental projects. The community site supplies the communications, collaboration, and promotional tools for each team to concept, develop and get the word out locally about their project.,[object Object],© 2009 Common Knowledge,[object Object]
Activist Profile,[object Object],83,[object Object],© 2009 Common Knowledge,[object Object]
Teams,[object Object],84,[object Object],© 2009 Common Knowledge,[object Object]
Projects,[object Object],85,[object Object],© 2009 Common Knowledge,[object Object]
Events,[object Object],86,[object Object],© 2009 Common Knowledge,[object Object]
Forums,[object Object],87,[object Object],© 2009 Common Knowledge,[object Object]
Resources,[object Object],88,[object Object],© 2009 Common Knowledge,[object Object]
Mission volunteer community,[object Object],Operation Smile,[object Object],March 4, 2011,[object Object],89,[object Object]
MVAC – Volunteer Recruitment & Management,[object Object],90,[object Object],© 2009 Common Knowledge,[object Object]
MVAC,[object Object],March 4, 2011,[object Object],91,[object Object],ClientOperation Smile,[object Object],ProjectMVAC,[object Object],(Mission Volunteer Action Center),[object Object],Description,[object Object],MVAC is a volunteer acquisitions, credentialing, and management system within a volunteer community.,[object Object],The community serves prospect volunteers, volunteers preparing for their medical mission, and the more than 10,000+ medical volunteer alumni.,[object Object]
Facebook - Type 1 talk,[object Object],Juvenile Diabetes Research Foundation,[object Object],March 11,[object Object],92,[object Object]
Juvenile Diabetes Research Foundation - Facebook Page,[object Object],January 2010,[object Object],93,[object Object]
94,[object Object],Juvenile Diabetes Research Foundation,[object Object],Type 1 Talk Campaign,[object Object],Facebook Application Page,[object Object]
95,[object Object],Facebook Application Page,[object Object]
96,[object Object],Facebook Application Page,[object Object]
Juvenile Diabetes Research Foundation,[object Object],June 2008,[object Object],97,[object Object]
March 11,[object Object],98,[object Object],# Events: 75 | # Viewers: 300 | # App Likes: 2,336,[object Object]
March 11,[object Object],99,[object Object]

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