8/13/12 Global Product Management Talk Live From Agile 2012 With Nicholas Muldoon, Agile Evangelist

8//13//12 Liive From Agiille2012 wiith Niichollas Mulldoon
8 13 12 L ve From Ag e2012 w th N cho as Mu doon
Agiille Evangelliist at Atllassiian
Ag e Evange st at At ass an

GLOBAL PRODUCT MANAGEMENT TALK
http://www.prodmgmttalk.com @ProdMgmtTalk
Podcast: http://bit.ly/MabADS

Links: http://bit.ly/MiPdrp

Nick says, "Looking forward to learning of the challenges the global product
management community faces in regards to adopting Agile and responding to
customers. Going to be great to be answering these questions from Agile 2012,
the largest Agile conference in the world!"

Nick Muldoon, Agile Evangelist at Atlassian, spoke at the weekly Global
Product Management Talk on Monday, August 13, 2012 with host Cindy
F. Solomon and co-host Adrienne Tan.

The Product Manager's role in the software development process is
twofold – customer discovery and product discovery. A product
manager's job is not to be right, it is to find out how to get to right, fast.
Getting a new product into the hands of customers isn’t simply a matter
of building something -it is much more than that. Join the discussion to
talk Scrum and Kanban and the future of software development from
Agile 2012. We'll chat about product management for Agile software
development teams and how to introduce Agile to other parts of the
business including marketing, support and operations.

Nicholas Muldoon, Agile Evangelist At Atlassian, Discusses
Product Management For Agile Software Development Teams
Live From Agile 2012 In Grapevine, Texas

Visit our sponsor, The Association of International Product Marketing & Management http://www.aipmm.com

Page 1

Sponsor us http://bit.ly/gF0Tt3 Thank you.
@prodmgmttalk www.prodmgmttalk.com


Each week, The Global Product Management Talk features an expert guest
discussing pre-posted questions with the co-hosts and Twitter participants
broadcast live over BlogTalkRadio. The transcript of Tweets and podcast are
available following the event for on-demand consumption on the web, iTunes,
Google Play and mobile devices.

Get reminders and listen live by following
http://www.blogtalkradio.com/prodmgmttalk

About Today’s Speaker, Nicholas Muldoon

Nick served as Atlassian's Technical Sales Team Lead in Sydney, Australia in 2007
prior to growing the Greenhopper product from a few hundred customers to over ten
thousand, overseeing the introduction of Atlassian Translations and ensuring that
JIRA Wallboards become a standard tool for smart agile teams. Currently he is based
in San Francisco, sharing Atlassian's customers' agile success stories and guiding
them to develop and deliver quality software to their own customers.

Nick says, "Day to day I look after the Agile project management tool GreenHopper
and Agile testing tool Bonfire. I am passionate about customer and product
development. I love the speed and quality that Agile, DevOps and analytics deliver.
Now, let's talk Agile..."

Contact
Twitter: @nickmuldoon
LinkedIn: http://www.linkedin.com/in/nmuldoon
Blog: http://nicholasmuldoon.com/

About Agile 2012
Agile2012 is the world's largest conference for Agile teams, developers, managers
and executives, taking place Aug. 13-17 in Grapevine (Dallas area), Texas.
Agile2012 attendees have the opportunity to explore the latest Agile development
methodologies, technologies, tools, leadership principles, management philosophies
and processes. The conference program provides insights into new and practical
approaches for Agile success that attendees can immediately put into practice within
their organizations.

Today’s co-host, Adrienne Tan is co-founder of brainmates, of Sydney, Australia,
which provides Product Management to help businesses plan, launch, and manage products
in a fast-changing marketplace.


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------------------------------------
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Join us at http://tweetchat.com/room/prodmgmttalk automatically appends hashtag
Our format: we post questions Q1, Q2, Q3 Please answer using A1, A2, A3

Questions for Discussion:

PreQ: Please introduce yourself, where you are tweeting from & your involvement
with #prodmgmt

Q1 Is Agile only for software development teams? http://bit.ly/MiPdrp #prodmgmttalk
#prodmgmt

Q2 How can product managers incorporate feedback from customers and validate
ideas without being a bottleneck for developers? http://bit.ly/MiPdrp #prodmgmttalk
#prodmgmt

Q3 What are the highlights of Agile 2012? http://bit.ly/MiPdrp #prodmgmttalk
#prodmgmt

Q4 Talk to me about innovation, we've heard of Hack Days, FedEx Days, and similar
- how does Agile stimulate innovation? http://bit.ly/MiPdrp #prodmgmttalk #prodmgmt

Q5 What trends are you seeing in how Agile is implemented? http://bit.ly/MiPdrp
#prodmgmttalk #prodmgmt

Q6 Are there different flavors of Agile? http://bit.ly/MiPdrp #prodmgmttalk #prodmgmt


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Tweet Chronology

nickmuldoon #agile2012 kicks off today.@atlassian booth #402, swing by and say hi
or listen live on #ProdMgmtTalk tonight. -6:05 AM Aug 13th, 2012

atlassian RT @nickmuldoon: #agile2012 kicks off today. @atlassian booth #402,
swing by and say hi or listen live on #ProdMgmtTalk tonight. -9:48 AM Aug 13th,
2012

BryceDay RT @nickmuldoon: #agile2012 kicks off today. @atlassian booth #402,
swing by and say hi or listen live on #ProdMgmtTalk tonight. -11:16 AM Aug 13th,
2012

catchsoftware RT @nickmuldoon: #agile2012 kicks off today. @atlassian booth
#402, swing by and say hi or listen live on #ProdMgmtTalk tonight. -11:16 AM Aug
13th, 2012

ranwardo RT @atlassian: RT @nickmuldoon:#agile2012 kicks off today.
@atlassian booth#402, swing by and say hi or listen live on #ProdMgmtTalk
tonight. -12:39 PM Aug 13th, 2012

AtlassianExpert #Agile2012 kicks off today -@atlassian booth #402, swing by & say
hi or listen live on #ProdMgmtTalk tonight | RT @ranwardo RT @nickmuldoon -1:15
PM Aug 13th, 2012

nickmuldoon from day one of #agile2012: results from recent Agile survey, best
practice for running a ShipIt to deliver customer value #prodmgmttalk -3:04 PM Aug
13th, 2012

Sean_SF アトラシアンに来てね RT @nickmuldoon:#agile2012 kicks off
today. @atlassian booth#402, swing by and say hi or listen live
on #ProdMgmtTalk tonight. -3:08 PM Aug 13th, 2012

ProdMgmtTalk Join #ProdMgmtTalk today w/@nickmuldoon: day 1 #agile2012
Agile survey results, best practices ShipIt to deliver customer value #prodmgmt -
3:25 PM Aug 13th, 2012

cindyfsolomon #ProdMgmtTalk In 1/2 hr: Broadcasting live
w/ @NickMUldoon from#Agile2012 Listen http://t.co/loDZCZXp #prodmgmt -3:27
PM Aug 13th, 2012

aipmm RT @cindyfsolomon: #ProdMgmtTalk In 1/2 hr: Broadcasting live
w/ @NickMUldoonfrom #Agile2012 Listen http://t.co/vUQAxHlk #prodmgmt -3:27
PM Aug 13th, 2012

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ProdMgmtTalk For Product Managers that can't leave their desks to participate in
Product Talks weekly #prodmgmt http://t.co/GoQDNZ9s #prodmgmttalk -3:36 PM
Aug 13th, 2012

ProdMgmtTalk What
is #ProdMgmtTalk?http://t.co/WxgEfwFp #prodmgmt#prodmgmttalk -3:38 PM Aug
13th, 2012

ProdMgmtTalk Never participated in a twitter chat?
FAQs http://t.co/AuYVI76R #prodmgmt#prodmgmttalk -3:38 PM Aug 13th, 2012

ProdMgmtTalk Learn How to participate in Socratic Twitter Talk via Global Prod
Mgmt Talk http://t.co/EBe4tELM #prodmgmttalk -3:38 PM Aug 13th, 2012

ProdMgmtTalk Learn about Tweeting Best Practices and Twitter Talk
FAQshttp://t.co/lH3QIG1i #prodmgmttalk -3:38 PM Aug 13th, 2012

ProdMgmtTalk Want to reach target audience of Product Professionals? Sponsor
Global Product Management Talk! http://t.co/S6EsE2Th #prodmgmttalk -3:39 PM
Aug 13th, 2012

ProdMgmtTalk Join us at http://t.co/UklYtyI6automatically appends
hashtag#prodmgmttalk -3:39 PM Aug 13th, 2012

ProdMgmtTalk Our format: we post questions Q1, Q2, Q3 Please answer using A1,
A2, A3#prodmgmttalk -3:39 PM Aug 13th, 2012

ProdMgmtTalk Today's
speaker: @NickMuldoon#Agile evangelist @Atlassian joining us today
from #Agile2012 #prodmgmttalk -3:39 PM Aug 13th, 2012

ProdMgmtTalk Hope you're joining us today! Background resources &
questions:http://t.co/cn3WSsNM #prodmgmt #Agile #twitterchat #prodmgmttalk -
3:41 PM Aug 13th, 2012

ProdMgmtTalk Today Adrienne Tan@brainmates as co-host! The Australians take
over today's #prodmgmt #Agile broadcast! http://t.co/GoQDNZ9s#prodmgmttalk -
3:42 PM Aug 13th, 2012

ProdMgmtTalk Thank you this week's sponsor, the @AIPMM subscribe to Product
Management News & Views newsletter: http://bit.ly/P9zqwU #prodmgmttalk -3:43
PM Aug 13th, 2012

aipmm Thank you this week's sponsor, the@AIPMM subscribe to Product
Management News & Views newsletter: http://bit.ly/P9zqwU #prodmgmttalk -3:44
PM Aug 13th, 2012


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MyBizMarketer Just Joined :D RT@ProdMgmtTalk: Hope youre joining us today!
Background resources & questions: http://t.co/4zhUhqnb #Agile#ProdMgmtTalk -
3:45 PM Aug 13th, 2012

MyBizMarketer RT @cindyfsolomon:Today Adrienne Tan @brainmates co-host!
The Australians take over.. #Agile broadcast! http://t.co/NUbm0QiL
#ProdMgmtTalk -3:47 PM Aug 13th, 2012

nickmuldoon On the phone with @brainmatesand @cindyfsolomon, ready for
#prodmgmttalk, live from #agile2012. Brilliant. -3:51 PM Aug 13th, 2012

ProdMgmtTalk Welcome @MyBizMarketer@nickmuldoon @brainmates! today's
resources http://t.co/cn3WSsNM #prodmgmt #prodmgmttalk -3:54 PM Aug 13th,
2012

ProdMgmtTalk RT @nickmuldoon: On the phone with @brainmates and
@cindyfsolomon, ready for #prodmgmttalk, live from #agile2012. Brilliant.
#prodmgmttalk -3:57 PM Aug 13th, 2012

brainmates @nickmuldoon to provide update from #agile2012 #prodmgmt
#prodmgmttalk-3:58 PM Aug 13th, 2012

ProdMgmtTalk RT @brainmates: @nickmuldoonto provide update from
#agile2012 #prodmgmt #prodmgmttalk -3:59 PM Aug 13th, 2012

ProdMgmtTalk You can call in to talk with us live! GUEST CALL-IN (323) 927-2957

brainmates Takes a village to build a product not just 1 Product Manager via
@cindyfsolomon #prodmgmttalk -4:03 PM Aug 13th, 2012

ProdMgmtTalk Welcome to our speaker@NickMuldoon works w/ @Atlassian
Australian software dev makes Grasshopper, Jira, Confluence #prodmgmt

ProdMgmtTalk @NickMuldoon live from Grapevine, TX w/ 1800 folks from
worldwide learning about #Agile & sharing expertise #prodmgmt #prodmgmttalk -
4:07 PM Aug 13th, 2012

MyBizMarketer Live Now RT @ProdMgmtTalk: You can call in to talk with us live!
GUEST CALL-IN(323) 927-2957 #ProdMgmtTalk -4:07 PM Aug 13th, 2012

ProdMgmtTalk Welcome to our co-host@brainmates ! background
resourceshttp://t.co/cn3WSsNM #prodmgmt #prodmgmttalk -4:07 PM Aug 13th,
2012


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ProdMgmtTalk PreQ: Please introduce yourself, where you are tweeting from &
your involvement with #prodmgmt #prodmgmttalk -4:07 PM Aug 13th, 2012

milasgai Attending #ProdMgmtTalk! great topic for today #prodmgmttalk -4:08 PM
Aug 13th, 2012

MyBizMarketer RT @ProdMgmtTalk:@NickMuldoon live from Grapevine, TX w/
1800 folks from worldwide learning about #Agile & sharing expertise
#ProdMgmtTalk 4:08 PM Aug 13th, 2012

ProdMgmtTalk #Agile2012 13 different tracks of focus - UX very popular - actual
software dev practices, #prodmgmt http://t.co/cn3WSsNM #prodmgmttalk -4:08
PM Aug 13th, 2012

ProdMgmtTalk Welcome @milasgai ! a frequent participant <3 #prodmgmttalk -
4:09 PM Aug 13th, 2012

ProdMgmtTalk @brainmates is asking@nickmuldoon how #prodmrktg is
using#Agile #prodmgmt #prodmgmttalk -4:09 PM Aug 13th, 2012

milasgai @ProdMgmtTalk : Camila Franco - SF - #prodmgmt enthusiastic!

ProdMgmtTalk to ensure product is valuable, in marketing - launch, on-going
marketing using #Scrum or #Kanban to track & improve #prodmgmt

ProdMgmtTalk Love the enthusiasm! We love talking #prodmgmt weekly!
@milasgai @MyBizMarketer #prodmgmttalk -4:10 PM Aug 13th, 2012

ProdMgmtTalk Discussing #marketing with#Agile - prioritize what needs to get
down w/in timeframe - use backlog board to execute #prodmgmt #prodmgmttalk -
4:11 PM Aug 13th, 2012

ProdMgmtTalk As #prodmrktg grows = #Agilehelps align marketing & software dev
teams when they talk same language says @cindyfsolomon #prodmgmttalk -4:12
PM Aug 13th, 2012

ProdMgmtTalk @nickmuldoon says movement to validate ideas w/customers prior
to building#Lean #startup includes #marketing #prodmgmt #prodmgmttalk -4:13
PM Aug 13th, 2012

ProdMgmtTalk @brainmates says #prodmgmtstarts w/ biz case prior to software
dev teams involvement... called #Sprint zero - prior to build #prodmgmttalk -4:14
PM Aug 13th, 2012


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ProdMgmtTalk Q1 Is Agile only for software development teams?
http://t.co/cn3WSsNM #prodmgmt #prodmgmt #prodmgmttalk -4:14 PM Aug 13th,
2012

MyBizMarketer Discussing Agile's application in Product Marketing as well as other
worlds besides the software development #ProdMgmtTalk -4:15 PM Aug 13th,
2012

ProdMgmtTalk RT @MyBizMarketer: Discussing Agiles application in Product
Marketing as well as other worlds besides software development #prodmgmttalk -
4:16 PM Aug 13th, 2012

ProdMgmtTalk Live From #Agile 2012 W/@NickMuldoon Call in to talk with
speaker & co-hosts: (323) 927-2957 http://t.co/GoQDNZ9s #prodmgmttalk -4:17
PM Aug 13th, 2012

ProdMgmtTalk A1 discussing how #Agile is being implemented for #prodmrktg
purposes#prodmgmttalk -4:18 PM Aug 13th, 2012

ProdMgmtTalk key things in #Agile - looking for ways to continuously improve -
constantly iterating in all areas of #prodmgmt #prodmgmttalk -4:19 PM Aug 13th,
2012

roadmapwarrior Jen here...late, but with soup#prodmgmttalk -4:20 PM Aug 13th,
2012

ProdMgmtTalk @brainmates asking - is best practices of working well actually
#Agile? #prodmgmttalk -4:20 PM Aug 13th, 2012

ProdMgmtTalk @nickmuldoon says #Agile is defacto standard - if you're not
doing #Agile, you're not benefitting or doing software dev right! #prodmgmttalk -
4:20 PM Aug 13th, 2012

ProdMgmtTalk Welcome Jen @roadmapwarrior! Today's resources
http://t.co/cn3WSsNM Discussing Q1 #Agile in marketing & beyond #prodmgmt

ttorres I think the key distinction is that Agile is a process that makes it easier for
you to respond quickly. #prodmgmttalk -4:22 PM Aug 13th, 2012

ProdMgmtTalk Hi Teressa! @ttores joining us from SF Bay area #prodmgmttalk -
4:23 PM Aug 13th, 2012

ProdMgmtTalk RT @ttorres: I think the key distinction is that Agile is a process that
makes it easier for you to respond quickly. #prodmgmttalk -4:23 PM Aug 13th,
2012


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roadmapwarrior One coach I worked with emphasized that #agile doesnt fix
problems, but it brings them to light - much needed for us in prod #prodmgmttalk -
4:26 PM Aug 13th, 2012

ProdMgmtTalk Our speaker called in@NickMuldoon If you're a participant on the
phone - tweet or talk to let us know! #prodmgmt #prodmgmttalk -4:26 PM Aug
13th, 2012

ProdMgmtTalk @brainmates taking us back to the beginning of Product, asking
about #SprintZero process in #Agile...re: biz model #prodmgmt #prodmgmttalk -
4:27 PM Aug 13th, 2012

ProdMgmtTalk RT @roadmapwarrior: coach I worked with emphasized #agile
doesnt fix problems= brings them to light - much needed in #prodmgmt

ProdMgmtTalk 2 callers on the line - do you have a question? #prodmgmttalk -4:29
PM Aug 13th, 2012

cindyfsolomon #ProdMgmtTalk Broadcasting live w/ @NickMUldoon from
#Agile2012 Listen http://t.co/loDZCZXp #prodmgmt -4:29 PM Aug 13th, 2012

milasgai Q1: I think you can be #agile at any point of the prod lifecycle. Not only at
the development portion. #prodmgmttalk -4:29 PM Aug 13th, 2012

ProdMgmtTalk RT @milasgai: Q1: I think you can be #agile at any point of the
prod lifecycle. Not only at the development portion. #prodmgmttalk -4:29 PM Aug
13th, 2012

cindyfsolomon RT @milasgai: Q1: I think you can be #agile at any point of the prod
lifecycle. Not only at the development portion. #prodmgmttalk -4:29 PM Aug 13th,
2012

MyBizMarketer RT @roadmapwarrior: coach I worked with emphasized #agile
doesnt fix problems= brings them to light - much needed #ProdMgmtTalk -4:31 PM
Aug 13th, 2012

MyBizMarketer RT @ttorres: I think the key distinction is that Agile is a process
that makes it easier for you to respond quickly. #ProdMgmtTalk -4:31 PM Aug
13th, 2012

roadmapwarrior We say that #prodmgmtshould act like the CEOs of our products,
so I think dev team shd feel like shareholders - all empowered #prodmgmttalk -
4:34 PM Aug 13th, 2012


Page 9



ttorres The concept of T shaped people might be helpful. Engineers should have
deep technical skills but broad exposure to product. #prodmgmttalk -4:36 PM Aug
13th, 2012

ProdMgmtTalk @Atlassian puts all new employees through #bootcamp to learn from
all people in the biz across the board #prodmgmttalk -4:37 PM Aug 13th, 2012

milasgai When dev team understands about product lifecycle, the collaboration
btween#prodmgmt and dev team is def richer #prodmgmttalk -4:38 PM Aug 13th,
2012

MyBizMarketer Absolutely Agree> RT@roadmapwarrior: .ProdMgmt should act like
CEOs their products...dev team as shareholders - all empowered#ProdMgmtTalk -
4:38 PM Aug 13th, 2012

ProdMgmtTalk Skipped to Q3 What are the highlights of Agile 2012?
http://t.co/cn3WSsNM #prodmgmttalk #prodmgmt #prodmgmttalk -4:39 PM Aug
13th, 2012

ProdMgmtTalk @nickmuldoon earlier mentioned Luke Hohlman of #innovationgames
- now talking about Hack days 24 hours of cool value #prodmgmttalk-4:39 PM Aug
13th, 2012

ProdMgmtTalk LOL - @NickMuldoon answering Q4 #prodmgmt #prodmgmttalk -4:40
PM Aug 13th, 2012

ProdMgmtTalk Q4 Talk to me about innovation, Hack Days, FedEx Days, and
similar #prodmgmt #prodmgmttalk -4:40 PM Aug 13th, 2012

roadmapwarrior RT @ProdMgmtTalk:@Atlassian puts all new employees through
#bootcamp to learn from all people in the biz across the board #prodmgmttalk-4:41
PM Aug 13th, 2012

ProdMgmtTalk A4 @Atlassian have brown bags - bring lunch & share ideas across
company from support & service, to marketing & more #prodmgmt #prodmgmttalk -
4:41 PM Aug 13th, 2012

ProdMgmtTalk A4 @Atlassian ideas perculate then form teams to polish, test &
forward idea into feature, product, or system #prodmgmttalk -4:41 PM Aug 13th,
2012

ProdMgmtTalk @Atlassian the Ship Order is what they aim to deliver during
innovation day - then work on it at a Hack day #prodmgmt #prodmgmttalk -4:42 PM
Aug 13th, 2012


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MyBizMarketer Q4: Talk to me about innovation, Hack Days, FedEx Days, and
similar #ProdMgmtTalk -4:42 PM Aug 13th, 2012

ProdMgmtTalk @Atlassian engages in internal crowdsourcing of ideas - a best
practice of#Agile innovation! #prodmgmttalk -4:42 PM Aug 13th, 2012

roadmapwarrior A tip o' the hat to you all :)#prodmgmttalk -4:43 PM Aug 13th, 2012

ProdMgmtTalk @NickMuldoon talking about Penny who slept under her desk to
deliver & win on Ship It days @Atlassian Bravo Penny! #prodmgmttalk -4:43 PM Aug
13th, 2012

ProdMgmtTalk Right back at you, Jen! RT@roadmapwarrior: A tip o the hat to you all
:)#prodmgmttalk -4:43 PM Aug 13th, 2012

ProdMgmtTalk @Atlassian they have a public back log of items customers are
passionate about - the customers are included in idea validation #prodmgmttalk -4:44
PM Aug 13th, 2012

ProdMgmtTalk If its a fully cooked idea - true measure of success: done in 24 hours
& shipped out to customers @Atlassian #prodmgmttalk -4:44 PM Aug 13th, 2012

ProdMgmtTalk How many ship it days@Atlassian /year? They run
4/year @Atlassiansays @NickMuldoon #prodmgmttalk -4:45 PM Aug 13th, 2012

ProdMgmtTalk Success is measured by how many ideas actually make it to
customers in course of year - 25% have been shipped to date! #prodmgmttalk -4:45
PM Aug 13th, 2012

ProdMgmtTalk @Atlassian get customer feedback, iterate on functionality and drive it
forward - speed of delivery to customers accelerated #prodmgmttalk -4:46 PM Aug
13th, 2012

ProdMgmtTalk What was considered #Agile 3 years ago, has evolved - looks
different today. Built into @Atlassian DNA #prodmgmttalk -4:47 PM Aug 13th, 2012

ProdMgmtTalk Q5 What trends are you seeing in how Agile is implemented?
http://t.co/cn3WSsNM #prodmgmt #prodmgmttalk -4:47 PM Aug 13th, 2012

ProdMgmtTalk A5 Scrum - iteration and Kanban - focused on flow; ordered list of
things must be completed #prodmgmt #prodmgmttalk -4:48 PM Aug 13th, 2012

ProdMgmtTalk Scrum as a well defined process on decline - Scrum ban and Kanban
on rise in Software dev teams #prodmgmt #prodmgmttalk -4:48 PM Aug 13th, 2012


Page 11



ProdMgmtTalk Push towards continuous delivery, continuous deployment - want to
give value to customer today, not wait until release baked #prodmgmttalk -4:49 PM
Aug 13th, 2012

o0KitKat0o #prodmgmttalk Having a company culture that encourages all to give
opinions is key. Cross-functional collaboration is key. #agile -4:49 PM Aug 13th, 2012

ProdMgmtTalk Overhead of Scrum, planning sessions each week is too much -
attempt to minimize it with kanban #prodmgmttalk -4:49 PM Aug 13th, 2012

ProdMgmtTalk RT @o0KitKat0o:#prodmgmttalk Having company culture that
encourages all to give opinions is key. xfunctional collaboration is key. #agile-4:49
PM Aug 13th, 2012

roadmapwarrior Loving the use of "fortnight" in discussing an #agile sprint

ProdMgmtTalk Welcome Katie @o0KitKat0o - saw you tweeting, glad to have you in
the live conversation! #prodmgmttalk -4:50 PM Aug 13th, 2012

ProdMgmtTalk Talking about #Agile outside of software products - whatever industry
or product, has a component of software somewhere #prodmgmttalk -4:51 PM Aug
13th, 2012

ProdMgmtTalk Yes, love those Aussie accents! RT @roadmapwarrior Loving the use
of "fortnight" in discussing an #agile sprint #prodmgmttalk -4:51 PM Aug 13th, 2012

roadmapwarrior Where's @johnpeltier for this#agile chat? #prodmgmttalk -4:52 PM
Aug 13th, 2012

cindyfsolomon RT @roadmapwarrior: Where's@johnpeltier for this #agile chat?

BoxStrategy RT @milasgai: Q1: I think you can be #agile at any point of the prod
lifecycle. Not only at the development portion. #prodmgmttalk -4:53 PM Aug 13th,
2012

ProdMgmtTalk Q6 Are there different flavors of Agile? http://t.co/cn3WSsNM
#prodmgmt #prodmgmttalk -4:54 PM Aug 13th, 2012

ProdMgmtTalk A6 software #prodmgmt should look at #XP extreme programming
much more focussed on actual technical practices: paired progrm #prodmgmttalk -
4:54 PM Aug 13th, 2012

brainmates RT @ProdMgmtTalk: Scrum as a well defined process on decline -
Scrum ban and Kanban on rise in Software dev teams #prodmgmt #prodmgmttalk -
4:54 PM Aug 13th, 2012


Page 12



ProdMgmtTalk A6 Paired programming - 2 devs sit together to write quality - higher
quality software, less bugs, more productivity #XP #prodmgmttalk -4:55 PM Aug
13th, 2012

bfgmartin agile (lowercase a) is a state of mind, not a process. #prodmgmttalk -
4:55 PM Aug 13th, 2012

ProdMgmtTalk A6 Test driven development another flavor on the rise for software
dev teams best practices #prodmgmt #prodmgmttalk -4:55 PM Aug 13th, 2012

ProdMgmtTalk RT @bfgmartin: agile (lowercase a) is a state of mind, not a
process. #prodmgmttalk -4:55 PM Aug 13th, 2012

ProdMgmtTalk Welcome Martin! @bfgmartin#prodmgmttalk -4:56 PM Aug 13th,
2012

o0KitKat0o #prodmgmttalk No one has all the answers. Get away from the cube.
Whatever it takes for product success: help dev, QA, marketing. Fill holes -4:57 PM
Aug 13th, 2012

brainmates RT @bfgmartin: agile (lowercase a) is a state of mind, not a process.

bfgmartin Retrospectives are for process, not code, so adoption will change as
teams mature, hence scrumban etc #prodmgmttalk -4:57 PM Aug 13th, 2012

milasgai re: Q5: What about #lean? Not yet
under #agile umbrella? #prodmgmttalk -4:58 PM Aug 13th, 2012

MyBizMarketer RT @bfgmartin: Retrospectives are for process, not code, so
adoption will change as teams mature, hence scrumban etc #ProdMgmtTalk -4:58
PM Aug 13th, 2012

ProdMgmtTalk RT @milasgai: re: Q5: What about #lean? Not yet under #agile
umbrella ?#prodmgmttalk -4:59 PM Aug 13th, 2012

roadmapwarrior #kanban started outside of the software field, anyway, so it's a
good ex. of agile biz, not just software dev #prodmgmttalk -4:59 PM Aug 13th,
2012

ProdMgmtTalk Shout out to @bfgmartin - your turn to be speaker on Global
Product Management TAlk! #prodmgmttalk -4:59 PM Aug 13th, 2012

ProdMgmtTalk RT @roadmapwarrior: #kanbanstarted outside software field,
anyway, so its a good ex. of agile biz, not just software dev #prodmgmttalk -4:59
PM Aug 13th, 2012


Page 13



milasgai @roadmapwarrior: #kanban started outside of the software field, anyway,
so its a good ex. of agile biz, not just software dev #prodmgmttalk -5:00 PM Aug
13th, 2012

brainmates RT @o0KitKat0o: #prodmgmttalkNo one has all the answers. Get away
from the cube. Whatever it takes for product success: help dev, QA, marketing. Fill
holes -5:00 PM Aug 13th, 2012

o0KitKat0o @chrislamping Hey fellow Cincinnatian! #prodmgmttalk#
It'saSmallWorldAfterall -5:00 PM Aug 13th, 2012

MyBizMarketer Brilliant chat today, Thank you :D #ProdMgmtTalk -5:02 PM Aug
13th, 2012

andyy RT @bfgmartin: agile (lowercase a) is a state of mind, not a process.

roadmapwarrior We're looking into the use of moq with TDD/BDD, making it easier
for all members of the team to give input on defining 'done' #prodmgmttalk -5:04
PM Aug 13th, 2012

ProdMgmtTalk Today's quickie stats: 139 tweets generated 228,690 impressions,
reaching an audience of 30,145 #prodmgmttalk -5:04 PM Aug 13th, 2012

bfgmartin Too long to tweet but this is how I feel about Agile (capital A) and Lean
:http://t.co/HwzPYINt #ProdMgmtTalk -5:06 PM Aug 13th, 2012

roadmapwarrior http://t.co/DYioOcf3?#prodmgmttalk -5:07 PM Aug 13th, 2012

cindyfsolomon #ProdMgmtTalk Aug 13 Twitter Transcript http://t.co/kmS0qs2p -
5:09 PM Aug 13th, 2012

ProdMgmtTalk #ProdMgmtTalk Aug 13 Twitter Transcript http://t.co/As9ZT8zy -
5:09 PM Aug 13th, 2012

milasgai WORD! RT @MyBizMarketer: Brilliant chat today, Thank you :D

milasgai @bfgmartin Thansk for the link :)#prodmgmttalk -5:10 PM Aug 13th, 2012

ProdMgmtTalk Please blog about insights & responses to today's discussion
re:#Agile2012 to be included in content! http://t.co/cn3WSsNM #prodmgmttalk-5:12
PM Aug 13th, 2012

o0KitKat0o #prodmgmttalk Thanks for another great session. Love chatting and
learning from the knowledge/experiences of others. #TilNextTime #prodmgmt -5:13
PM Aug 13th, 2012


Page 14



ProdMgmtTalk Awesome tweeters! @mybizmarketer @roadmapwarrior @milasgai
@brainmates @o0kitkat0o @nickmuldoon @ttorres @bfgmartin #prodmgmt

ProdMgmtTalk RT @o0KitKat0o: Thanks another great session. Love chatting &
learning from others knowledge/ experiences #TilNxtTime #prodmgmt #prodmgmttalk
-5:14 PM Aug 13th, 2012

ProdMgmtTalk If you're in SF Bay Area, SFProductTalks http://t.co/qmnZXCVQ Aug
22 w/ @MarkStiving re: Startup Pricing #prodmgmt #prodmgmttalk -5:15 PM Aug
13th, 2012

ProdMgmtTalk Thank you to our sponsor@AIPMM Subscribe to AIPMM Product
Management News & Views email newsletter: http://t.co/OVHQCulQ #prodmgmttalk -
5:15 PM Aug 13th, 2012

roadmapwarrior @milasgai"http://t.co/DYioOcf3" was a joke, Twitter doesn't
understand jokes #prodmgmttalk -5:16 PM Aug 13th, 2012

roadmapwarrior Thanks everyone!#prodmgmttalk -5:16 PM Aug 13th, 2012

ProdMgmtTalk Join us next week w/ Bill Reed @aventigroup discussing
#Product Marketing Methodology - recent advances #prodmgmt #prodmgmttalk -5:17
PM Aug 13th, 2012

ProdMgmtTalk Follow Us on BlogTalkRadiohttp://t.co/rgViu7aT Like Us on Facebook
http://t.co/ppUBptJB #prodmgmttalk -5:17 PM Aug 13th, 2012

ProdMgmtTalk Join Us on LinkedInhttp://t.co/2SwVjB0o Listen on iTunes
http://t.co/j02TOPNR Android App http://t.co/4owrgJup #prodmgmt #prodmgmttalk -
5:18 PM Aug 13th, 2012

ProdMgmtTalk Sponsor us & reach > 10,000 listeners per week worldwide!! Get your
product, brand, event into tech interested ears! #promgmt #prodmgmttalk -5:19 PM
Aug 13th, 2012

ProdMgmtTalk Watch for twitter transcript of today's event to be posted
tohttp://t.co/DCRr6ueP view transcripts of >50 past events #prodmgmttalk -5:20 PM
Aug 13th, 2012

ProdMgmtTalk @AIPMM is excited to attend#PCAustin 9 on Aug 18th. Vote for &
attend@AIPMM #prodmgmt & #prodmktg sessions to win! #prodmgmttalk -5:21 PM
Aug 13th, 2012

ProdMgmtTalk @AIPMM webinar Aug 15 Building Insanely Great Products: How
#ProdMgmt can Make or Break your company http://t.co/gR0GLnnT #prodmgmttalk -
5:24 PM Aug 13th, 2012


Page 15



Today’s stats: 139 tweets generated 228,690 impressions, reaching an
audience of 30,145

Thank you to our sponsor @AIPMM
Subscribe to the AIPMM News & Views newsletter:
http://www.aipmm.com/subscribe

Please Join #ProdMgmtTalk next week for Advances In Product
Marketing Methodologies w/ Bill Reed @Aventigroup

Follow for reminders:
http://www.blogtalkradio.com/prodmgmttalk

For Product Managers that don’t get a chance to leave their desk and
participate in Product Talks in person, we’ve brought Product Talks to you via
podcast and twitter @prodmgmttalk

Converse with us #prodmgmttalk http://bit.ly/i4EihK
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8/13/12 Global Product Management Talk Live From Agile 2012 With Nicholas Muldoon, Agile Evangelist

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8/13/12 Global Product Management Talk Live From Agile 2012 With Nicholas Muldoon, Agile Evangelist