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Stefano Levialdi Ghiron
                            Carlo Maria Medaglia
                            Amedeo Perrone


Friday, February 24, 2012
Friday, February 24, 2012
Friday, February 24, 2012
Why Art-sonomy?




Friday, February 24, 2012
Why Art-sonomy?

                            Folksonomy	
  +	
  artworks	
  	
  




Friday, February 24, 2012
What	
  is	
  Artsonomy?




Friday, February 24, 2012
How	
  it	
  works
1)	
  The	
  JAVA	
  ME	
  Mobile	
  Applica6on



       •	
  An	
  applica6on*	
  installed	
  on	
  a	
  mobile	
  phone	
  with	
  a	
  
       built-­‐in	
  camera	
  allows	
  user	
  to	
  decode	
  the	
  QrCode	
  
       which	
  contains	
  the	
  ID	
  number	
  of	
  the	
  artwork.

       •	
  The	
  applica6on	
  asks	
  user	
  to	
  insert	
  a	
  tag	
  or	
  a	
  
       comment	
  to	
  express	
  his	
  aEtude	
  to	
  the	
  artwork.

       •	
  The	
  tag	
  can	
  be	
  sent	
  via	
  GPRS,	
  UMTS,…	
  or	
  SMS.	
  	
  


                                    *Java ME
                                     Symbian OS




Friday, February 24, 2012
How	
  it	
  works
2)	
  The	
  Website



          •	
  The	
  tags	
  sent	
  by	
  users	
  are	
  collected	
  in	
  a	
  database;

          •	
  A	
  Tag	
  Cloud	
  Visualize	
  instantly	
  new	
  tags	
  using	
  an	
  anima6on	
  to	
  no6ce	
  
          users;

          •	
  The	
  more	
  people	
  sends	
  similar	
  tags	
  the	
  more	
  tags	
  become	
  larger	
  on	
  tag	
  
          cloud	
  visualiza6on.




Friday, February 24, 2012
The	
  experience


          •	
  Using	
  Artsonomy	
  during	
  a	
  visit	
  to	
  art	
  galleries,	
  for	
  examples,	
  visitor	
  can	
  
          share	
  with	
  others	
  his	
  tags	
  about	
  	
  artworks.

          •	
  Every	
  visitor	
  can	
  see	
  on	
  the	
  tagcloud	
  what	
  people	
  think	
  about	
  artworks

          •	
  Using	
  a	
  touchscreen	
  each	
  visitor	
  could	
  touch	
  tags	
  and	
  see	
  (for	
  ex.)	
  what	
  
          wikipedia	
  says	
  about	
  it.

          •	
  This	
  experience	
  makes	
  people	
  discover	
  social	
  meanings	
  of	
  artwork.	
  The	
  
          meaning	
  that	
  “visitors	
  social	
  network”	
  gives	
  to	
  artwork.	
  




Friday, February 24, 2012
Not	
  only	
  users…



          •	
  It	
  can	
  be	
  useful	
  to	
  use	
  artsonomy	
  tagging	
  system	
  for	
  marke6ng	
  	
  Surveys	
  
          because	
  people	
  directly	
  express	
  their	
  ideas.

                                                                <
          •For	
  this	
  reason	
  it	
  can	
  be	
  interes6ng	
  to	
  test	
  it	
  out	
  of	
  the	
  museum:	
  
          Leaving	
  comments	
  on	
  commercial	
  products	
  instead	
  of	
  artworks	
  could	
  be	
  
          useful.




Friday, February 24, 2012
Artsonomy @ real museums




Friday, February 24, 2012
Artsonomy @ real museums

                     Norsk	
  
                  Telemuseum
                      IBM




Friday, February 24, 2012
Artsonomy @ real museums

                     Norsk	
  
                  Telemuseum
                      IBM

                          Piero	
  Fantas5chini	
  
                        Artworks	
  exhibi5on	
  at	
  
                          Castel	
  Sant	
  Angelo




Friday, February 24, 2012
Artsonomy @ real museums

                     Norsk	
  
                  Telemuseum
                      IBM

                                                          Fori	
  Imperiali	
  
                          Piero	
  Fantas5chini	
           Museum
                        Artworks	
  exhibi5on	
  at	
  
                          Castel	
  Sant	
  Angelo                IBM




Friday, February 24, 2012
Usability	
  issues



          •	
  The	
  Usability	
  of	
  the	
  system	
  is	
  strongly	
  linked	
  	
  to:

                 •	
  QR	
  Codes	
  decoder	
  Performance
                                                 <


                 •	
  Mobile	
  device	
  Performance




Friday, February 24, 2012
Over
                                  500   <
                            Comments added
             In the first week of Piero Fantastichini Exhibition in
                              Castel Sant Angelo




Friday, February 24, 2012
The	
  experience




Friday, February 24, 2012
perrone.amedeo@gmail.com
                                         <




Friday, February 24, 2012

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Artsonomy

  • 1. Stefano Levialdi Ghiron Carlo Maria Medaglia Amedeo Perrone Friday, February 24, 2012
  • 5. Why Art-sonomy? Folksonomy  +  artworks     Friday, February 24, 2012
  • 6. What  is  Artsonomy? Friday, February 24, 2012
  • 7. How  it  works 1)  The  JAVA  ME  Mobile  Applica6on •  An  applica6on*  installed  on  a  mobile  phone  with  a   built-­‐in  camera  allows  user  to  decode  the  QrCode   which  contains  the  ID  number  of  the  artwork. •  The  applica6on  asks  user  to  insert  a  tag  or  a   comment  to  express  his  aEtude  to  the  artwork. •  The  tag  can  be  sent  via  GPRS,  UMTS,…  or  SMS.     *Java ME Symbian OS Friday, February 24, 2012
  • 8. How  it  works 2)  The  Website •  The  tags  sent  by  users  are  collected  in  a  database; •  A  Tag  Cloud  Visualize  instantly  new  tags  using  an  anima6on  to  no6ce   users; •  The  more  people  sends  similar  tags  the  more  tags  become  larger  on  tag   cloud  visualiza6on. Friday, February 24, 2012
  • 9. The  experience •  Using  Artsonomy  during  a  visit  to  art  galleries,  for  examples,  visitor  can   share  with  others  his  tags  about    artworks. •  Every  visitor  can  see  on  the  tagcloud  what  people  think  about  artworks •  Using  a  touchscreen  each  visitor  could  touch  tags  and  see  (for  ex.)  what   wikipedia  says  about  it. •  This  experience  makes  people  discover  social  meanings  of  artwork.  The   meaning  that  “visitors  social  network”  gives  to  artwork.   Friday, February 24, 2012
  • 10. Not  only  users… •  It  can  be  useful  to  use  artsonomy  tagging  system  for  marke6ng    Surveys   because  people  directly  express  their  ideas. < •For  this  reason  it  can  be  interes6ng  to  test  it  out  of  the  museum:   Leaving  comments  on  commercial  products  instead  of  artworks  could  be   useful. Friday, February 24, 2012
  • 11. Artsonomy @ real museums Friday, February 24, 2012
  • 12. Artsonomy @ real museums Norsk   Telemuseum IBM Friday, February 24, 2012
  • 13. Artsonomy @ real museums Norsk   Telemuseum IBM Piero  Fantas5chini   Artworks  exhibi5on  at   Castel  Sant  Angelo Friday, February 24, 2012
  • 14. Artsonomy @ real museums Norsk   Telemuseum IBM Fori  Imperiali   Piero  Fantas5chini   Museum Artworks  exhibi5on  at   Castel  Sant  Angelo IBM Friday, February 24, 2012
  • 15. Usability  issues •  The  Usability  of  the  system  is  strongly  linked    to: •  QR  Codes  decoder  Performance < •  Mobile  device  Performance Friday, February 24, 2012
  • 16. Over 500 < Comments added In the first week of Piero Fantastichini Exhibition in Castel Sant Angelo Friday, February 24, 2012
  • 18. perrone.amedeo@gmail.com < Friday, February 24, 2012