SlideShare a Scribd company logo
1 of 31
Teleconference #3:  Value-Based Relationships and Marketing © Wright Business Institute, Inc. E-mail questions to  [email_address]
Step It Up Competition E-mail questions to  [email_address]
[object Object],[object Object],[object Object],[object Object],[object Object],Step It Up Competition
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Step It Up Competition
Value-Based Relationships and Marketing E-mail questions to  [email_address]
Today’s Topics ,[object Object],[object Object],[object Object],[object Object]
The Evolution of Business Through Marketing E-mail questions to  [email_address]
[object Object],Businesses Go Through Marketing Development Phases
The Map - Getting To Know Where You Are Initiating Establishing Emerging Differentiating Generating Self-Developing Level 1 Level 2 Level 3 Level 4 Level 5 Level 6
Marketing at the Initiating Phase ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Level 1 Initiating Level 2 Establishing Level 3 Emerging Level 4 Differentiating Level 5 Generating Level 6 Self-Developing
Marketing at the Establishing Phase ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Level 1 Initiating Level 2 Establishing Level 3 Emerging Level 4 Differentiating Level 5 Generating Level 6 Self-Developing
Marketing at the Emerging Phase ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Level 1 Initiating Level 2 Establishing Level 3 Emerging Level 4 Differentiating Level 5 Generating Level 6 Self-Developing
Marketing at the Differentiating Phase ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Level 1 Initiating Level 2 Establishing Level 3 Emerging Level 4 Differentiating Level 5 Generating Level 6 Self-Developing
Marketing at the Generating Phase ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Level 1 Initiating Level 2 Establishing Level 3 Emerging Level 4 Differentiating Level 5 Generating Level 6 Self-Developing
Marketing at the Self-Developing Phase This ,[object Object],[object Object],[object Object],[object Object],[object Object],Level 1 Initiating Level 2 Establishing Level 3 Emerging Level 4 Differentiating Level 5 Generating Level 6 Self-Developing
Knowing Yourself and Your Dynamic Value E-mail questions to  [email_address]
[object Object],[object Object],[object Object],[object Object],Overview of Dynamic Value “ Dynamic Value” is a phrase coined by Marshall Thurber,  Success Secrets of the 21 st  Century
Product Value Scale ,[object Object],[object Object],[object Object],[object Object],[object Object],“ Dynamic Value” is a phrase coined by Marshall Thurber,  Success Secrets of the 21 st  Century
Dynamic Value Example “ Dynamic Value” is a phrase coined by Marshall Thurber,  Success Secrets of the 21 st  Century
[object Object],[object Object],Identifying Features and Benefits: Yours and Your Competitors’ ,[object Object],[object Object]
Graph Your Features & Benefits
[object Object],[object Object],[object Object],[object Object],[object Object],Mistakes People Make in Calculating Dynamic Value
Introducing Yourself  to Sell E-mail questions to  [email_address]
[object Object],[object Object],[object Object],[object Object],[object Object],Opinions are Formed Sooner than You Think
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Building Strong Rapport – Being a Trusted Advisor
[object Object],[object Object],Elevator Speech
[object Object],[object Object],[object Object],[object Object],Bumper Stickers and Slogans
American Family Business Accelerator Program Upcoming Teleconferences and Success Activities
Looking Forward ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Teleconference #4: Mastering Marketing Tools  ,[object Object],[object Object],[object Object],[object Object],[object Object]
Ongoing Support and Involvement ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

More Related Content

What's hot

Steps to develop a career in marketing
Steps to develop a career in marketingSteps to develop a career in marketing
Steps to develop a career in marketing
Vinay Rao
 
Executive Program in Sales Management (Monday) June 2014
Executive Program in Sales Management (Monday) June 2014Executive Program in Sales Management (Monday) June 2014
Executive Program in Sales Management (Monday) June 2014
1-degree INC
 

What's hot (19)

Sales PowerPoint PPT Content Modern Sample
Sales PowerPoint PPT Content Modern SampleSales PowerPoint PPT Content Modern Sample
Sales PowerPoint PPT Content Modern Sample
 
Brand strategy template
Brand strategy templateBrand strategy template
Brand strategy template
 
Developing Your Marketing Plan
Developing Your Marketing PlanDeveloping Your Marketing Plan
Developing Your Marketing Plan
 
B2B Marketing: Part 5: Cold Calling Series: 3 Steps to Successful Prospecting...
B2B Marketing: Part 5: Cold Calling Series: 3 Steps to Successful Prospecting...B2B Marketing: Part 5: Cold Calling Series: 3 Steps to Successful Prospecting...
B2B Marketing: Part 5: Cold Calling Series: 3 Steps to Successful Prospecting...
 
Mmp Overview Marketing Coaching
Mmp Overview Marketing CoachingMmp Overview Marketing Coaching
Mmp Overview Marketing Coaching
 
Marketing Training ppt
Marketing Training pptMarketing Training ppt
Marketing Training ppt
 
Marketing executive job description
Marketing executive job descriptionMarketing executive job description
Marketing executive job description
 
SALES POWERPOINT
SALES POWERPOINTSALES POWERPOINT
SALES POWERPOINT
 
Developing a Marketing Communications plan
Developing a Marketing Communications planDeveloping a Marketing Communications plan
Developing a Marketing Communications plan
 
Career in marketing
Career in marketingCareer in marketing
Career in marketing
 
Careers After MBA In Marketing
Careers After MBA In MarketingCareers After MBA In Marketing
Careers After MBA In Marketing
 
Steps to develop a career in marketing
Steps to develop a career in marketingSteps to develop a career in marketing
Steps to develop a career in marketing
 
B2B Marketing Communications Plan (template) v2
B2B Marketing Communications Plan (template) v2B2B Marketing Communications Plan (template) v2
B2B Marketing Communications Plan (template) v2
 
Marketing plan workshop
Marketing plan workshopMarketing plan workshop
Marketing plan workshop
 
Sales Training Playbook
Sales Training PlaybookSales Training Playbook
Sales Training Playbook
 
Maximize Conversions by Balancing Your Ecommerce & Amazon Strategy
Maximize Conversions by Balancing Your Ecommerce & Amazon StrategyMaximize Conversions by Balancing Your Ecommerce & Amazon Strategy
Maximize Conversions by Balancing Your Ecommerce & Amazon Strategy
 
CoCo Roadmap Mktg
CoCo Roadmap MktgCoCo Roadmap Mktg
CoCo Roadmap Mktg
 
Talent Brand: The Intersection of Talent Acquisition & Marketing
Talent Brand: The Intersection of Talent Acquisition & MarketingTalent Brand: The Intersection of Talent Acquisition & Marketing
Talent Brand: The Intersection of Talent Acquisition & Marketing
 
Executive Program in Sales Management (Monday) June 2014
Executive Program in Sales Management (Monday) June 2014Executive Program in Sales Management (Monday) June 2014
Executive Program in Sales Management (Monday) June 2014
 

Similar to Am Fam Telecon3 Value Based Relationships And Marketingv2

Susan Campbell Presentation On Marketing
Susan Campbell Presentation On MarketingSusan Campbell Presentation On Marketing
Susan Campbell Presentation On Marketing
Susan W. Campbell
 
4.02.09 Teleclass Doing Your Best Marketing In The Worst Of Times
4.02.09 Teleclass Doing Your Best Marketing In The Worst Of Times4.02.09 Teleclass Doing Your Best Marketing In The Worst Of Times
4.02.09 Teleclass Doing Your Best Marketing In The Worst Of Times
Erin Murphy
 

Similar to Am Fam Telecon3 Value Based Relationships And Marketingv2 (20)

Susan Campbell Presentation On Marketing
Susan Campbell Presentation On MarketingSusan Campbell Presentation On Marketing
Susan Campbell Presentation On Marketing
 
Reaching Your Market
Reaching Your MarketReaching Your Market
Reaching Your Market
 
Lesson 1-Sales Support
Lesson 1-Sales SupportLesson 1-Sales Support
Lesson 1-Sales Support
 
Attaining success in marketing your small business
Attaining success in marketing your small businessAttaining success in marketing your small business
Attaining success in marketing your small business
 
How to be Strategic with your Marketing
How to be Strategic with your MarketingHow to be Strategic with your Marketing
How to be Strategic with your Marketing
 
Presentation Sales Vs Marketing Edit Emm
Presentation Sales Vs  Marketing Edit EmmPresentation Sales Vs  Marketing Edit Emm
Presentation Sales Vs Marketing Edit Emm
 
Business Plan design for beginner .pptx
Business Plan design for beginner  .pptxBusiness Plan design for beginner  .pptx
Business Plan design for beginner .pptx
 
Electronic marketing mix strategies
Electronic marketing mix strategiesElectronic marketing mix strategies
Electronic marketing mix strategies
 
Small Business Marketing Toolkit
Small Business Marketing ToolkitSmall Business Marketing Toolkit
Small Business Marketing Toolkit
 
Get Sales & Marketing Traction with Inbound
Get Sales & Marketing Traction with InboundGet Sales & Marketing Traction with Inbound
Get Sales & Marketing Traction with Inbound
 
Hatch A Business in 90 Days
Hatch A Business in 90 DaysHatch A Business in 90 Days
Hatch A Business in 90 Days
 
Business Plan Templates
Business Plan TemplatesBusiness Plan Templates
Business Plan Templates
 
Marketing Tactics
Marketing TacticsMarketing Tactics
Marketing Tactics
 
Business Plan Presentation
Business Plan PresentationBusiness Plan Presentation
Business Plan Presentation
 
Marketing Plan for SME
Marketing Plan for SMEMarketing Plan for SME
Marketing Plan for SME
 
4.02.09 Teleclass Doing Your Best Marketing In The Worst Of Times
4.02.09 Teleclass Doing Your Best Marketing In The Worst Of Times4.02.09 Teleclass Doing Your Best Marketing In The Worst Of Times
4.02.09 Teleclass Doing Your Best Marketing In The Worst Of Times
 
Marketing strategies
Marketing strategiesMarketing strategies
Marketing strategies
 
The New 4 Ps of Marketing
The New 4 Ps of MarketingThe New 4 Ps of Marketing
The New 4 Ps of Marketing
 
Marketing for Small Business
Marketing for Small BusinessMarketing for Small Business
Marketing for Small Business
 
Mastering Freelance Marketing: Your Ultimate Step-by-Step Guide
Mastering Freelance Marketing: Your Ultimate Step-by-Step GuideMastering Freelance Marketing: Your Ultimate Step-by-Step Guide
Mastering Freelance Marketing: Your Ultimate Step-by-Step Guide
 

More from BusinessAccelerator

More from BusinessAccelerator (11)

Bap marketing symposium
Bap marketing symposiumBap marketing symposium
Bap marketing symposium
 
Am Fam Telecon 6 Lead Your Company Lead Your World
Am Fam Telecon 6 Lead Your Company Lead Your WorldAm Fam Telecon 6 Lead Your Company Lead Your World
Am Fam Telecon 6 Lead Your Company Lead Your World
 
Am Fam Telecon5 Systemizing Your Activity For Growth 091909
Am Fam Telecon5 Systemizing Your Activity For Growth 091909Am Fam Telecon5 Systemizing Your Activity For Growth 091909
Am Fam Telecon5 Systemizing Your Activity For Growth 091909
 
AmFam Teleconf 4 -- Marketing Tools Business Accelerator[1]
AmFam Teleconf 4 -- Marketing Tools Business Accelerator[1]AmFam Teleconf 4 -- Marketing Tools Business Accelerator[1]
AmFam Teleconf 4 -- Marketing Tools Business Accelerator[1]
 
Amfam Telecon August 13th
Amfam Telecon August 13thAmfam Telecon August 13th
Amfam Telecon August 13th
 
Am Fam Telecon3 Value Based Relationships And Marketing
Am Fam Telecon3 Value Based Relationships And MarketingAm Fam Telecon3 Value Based Relationships And Marketing
Am Fam Telecon3 Value Based Relationships And Marketing
 
Am Fam Telecon2 Getting Down To Business Selling And Daily Activity 071509 ...
Am Fam Telecon2 Getting Down To Business   Selling And Daily Activity 071509 ...Am Fam Telecon2 Getting Down To Business   Selling And Daily Activity 071509 ...
Am Fam Telecon2 Getting Down To Business Selling And Daily Activity 071509 ...
 
Teleconference #2: Getting Down to Business - Selling and Daily Activity 0715
Teleconference #2: Getting Down to Business - Selling and Daily Activity 0715Teleconference #2: Getting Down to Business - Selling and Daily Activity 0715
Teleconference #2: Getting Down to Business - Selling and Daily Activity 0715
 
Knowing Where You Stand (Finance) Teleconference 6/26
Knowing Where You Stand (Finance) Teleconference 6/26Knowing Where You Stand (Finance) Teleconference 6/26
Knowing Where You Stand (Finance) Teleconference 6/26
 
Symposium Bw Selling 060309 350pm Kh
Symposium  Bw  Selling 060309 350pm KhSymposium  Bw  Selling 060309 350pm Kh
Symposium Bw Selling 060309 350pm Kh
 
Symposium Bw Small Business 060309 350pm Kh
Symposium  Bw  Small Business 060309 350pm KhSymposium  Bw  Small Business 060309 350pm Kh
Symposium Bw Small Business 060309 350pm Kh
 

Recently uploaded

FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
dollysharma2066
 
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service NoidaCall Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
dlhescort
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
dollysharma2066
 
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
lizamodels9
 
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
amitlee9823
 
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
Abortion pills in Kuwait Cytotec pills in Kuwait
 

Recently uploaded (20)

MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLMONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
 
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptxB.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
 
Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...
Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...
Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...
 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 May
 
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
 
Monthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxMonthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptx
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League City
 
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
 
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service NoidaCall Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
 
Falcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to ProsperityFalcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to Prosperity
 
Uneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration PresentationUneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration Presentation
 
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
 
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRLBAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
 
RSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors DataRSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors Data
 
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service AvailableCall Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
 
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
Call Girls Jp Nagar Just Call 👗 7737669865 👗 Top Class Call Girl Service Bang...
 
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
 
Value Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsValue Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and pains
 

Am Fam Telecon3 Value Based Relationships And Marketingv2

  • 1. Teleconference #3: Value-Based Relationships and Marketing © Wright Business Institute, Inc. E-mail questions to [email_address]
  • 2. Step It Up Competition E-mail questions to [email_address]
  • 3.
  • 4.
  • 5. Value-Based Relationships and Marketing E-mail questions to [email_address]
  • 6.
  • 7. The Evolution of Business Through Marketing E-mail questions to [email_address]
  • 8.
  • 9. The Map - Getting To Know Where You Are Initiating Establishing Emerging Differentiating Generating Self-Developing Level 1 Level 2 Level 3 Level 4 Level 5 Level 6
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16. Knowing Yourself and Your Dynamic Value E-mail questions to [email_address]
  • 17.
  • 18.
  • 19. Dynamic Value Example “ Dynamic Value” is a phrase coined by Marshall Thurber, Success Secrets of the 21 st Century
  • 20.
  • 21. Graph Your Features & Benefits
  • 22.
  • 23. Introducing Yourself to Sell E-mail questions to [email_address]
  • 24.
  • 25.
  • 26.
  • 27.
  • 28. American Family Business Accelerator Program Upcoming Teleconferences and Success Activities
  • 29.
  • 30.
  • 31.