Pinterest is a social media tool that allows users to pin images, videos, and other objects to boards. It can be used to showcase user-generated content, news stories, local events, places, and products. Some ways to use Pinterest include creating boards for contests, promoting content, and contacting readers. The document provides examples and encourages following the author on various social media platforms.
2. What is it?
• Social media tool that enables users to "pin" images, videos
and other objects to boards
• Includes social networking features
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3. Why use it?
• Great way to collect and organize content
• Has staying power
• Builds new audience
• Generates interest in content
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• Extends shelf life of stories
• Creates visual archive
4. Ways to use it
• Showcase user-generated content
• Use for news stories
• Use for local events
• Showcase local places
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• Showcase local products
• Feature contest entries
• Promote content
• Contact board
• Contests
• Think outside the box
16. Contact board
• Pin staffer’s photos and include their contact info, social links
• Pin websites and link to them
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17. Try Pinterest board contest
• Ask readers to create Pinterest board
• All pins must come from your website(s)
• They submit url of their board
• You choose winner (ie. Board that has most pins) or select
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winner in random drawing of all entries
• Great way to drive people to your site
• Attract first timers and hopefully keep them
22. Contact
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Assistant Managing Editor
Features and Niche Pubs
Social Media Coordinator
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York Daily Record
Email: Buffy@ydrcom
Phone: 717-771-2052