2. 200+
beer brands
Building locally, winning globally, 70,000+
delighting consumers people
02
3. Building locally, winning globally,
delighting consumers
75+
countries
SABMiller subsidiaries
SABMiller joint ventures and associates
03
4. Our vision
• To be the most admired company in the
global beer industry
Our mission
• To own and nurture local and international
brands that are the first choice of the
consumer
Our strategic direction
04
5. Our values
• Our people are our enduring advantage
• Accountability is clear and personal
• We work and win in teams
• We understand and respect our
customers and consumers
• Our reputation is indivisible
Our strategic direction
05
6. • Creating a balanced and attractive
global spread of businesses
• Developing strong, relevant brand
portfolios that win in the local market
• Constantly raising the profitability
of local businesses, sustainably
• Leveraging our skills and global scale
Our strategic priorities
06
7. Group revenue1 (US$m) EBITA2 (US$m) Lager sales volumes 3 (million hl)
1 Group revenue includes the attributable
share of associates’ and joint ventures’
revenue.
2 EBITA is defined as operating profit before
exceptional items and amortisation of
intangible assets (excluding software) and
includes the group’s share of associates’
and joint ventures’ operating profit, on
a similar basis.
3 As defined in the definitions section on
page 180 of the Annual Report 2012.
Source: SABMiller Annual Report 2012
• Another year of strong financial results
• Consistently growing revenues, profits and sales volumes
Financial performance to 31 March 2012
07
8. Shareholder value
• Annualised 5-year total shareholder return (TSR) has been 19%
• Outperforming the FTSE 100 and our peer group (which
achieved 1.9% and 7.5% respectively) over the same period
08
9. Beer is an inherently local business:
• We respect and nurture the history
and heritage of local brands, focusing
on local businesses with tailored
brand portfolios
• Premium brands which cross a
national border account for 7.5%4 of
the world’s beer consumption, 4.8%4
in emerging markets
The most local of the global brewers
4 Source: Canadean
09
10. Our brewing expertise
At the heart of our business is a passion for producing quality beers
We are also innovators, creating:
• affordable brands made from locally-grown ingredients
• craft beers for the aficionado
• local premium brands for consumers aspiring to affordable luxury
10
11. Market-leading brands
• Winning market by market with strong, relevant brand portfolios tailored to local
consumer segments, drinking occasions and levels of disposable income
• 93% of our lager volume comes from markets in which we have No.1 or No.2
national market share positions:
• Snow – No.1 beer brand in China. It has grown from a regional brand into the largest brand
by volume, not just in China, but in the world
• Coors Light – With its innovative ‘super cold’ indicator label, new packaging and advertising,
Coors Light has become the No.2 brand in the USA
11
12. Global
Our four global brands have their own distinct
Premium provenance and characteristics comprising:
• the Italian style and craftsmanship
Local of Peroni Nastro Azzurro
Premium
• the world’s original pilsener beer,
the Czech-brewed Pilsner Urquell
Mainstream
• the North European, non-conformist,
iconic Grolsch
Affordable/ • the embodiment of American urban cool,
Economy
Miller Genuine Draft
Global premium brands 12
13. Global
Premium
Local premium brands
Local Local premium brands are growing strongly and widen the choice for consumers
Premium
looking for affordable luxury:
• Seasonal derivatives of Cusqueña in • Castle Lite, the new low calorie option
Mainstream
Peru and Club Colombia in Colombia have for consumers in South Africa, has
underpinned double-digit volume growth experienced very strong growth
Affordable/
Economy
• Maluti Premium Lager was recently • Kozel 11 has performed strongly in
reinvigorated to counter new premium the Czech Republic, particularly in
competition in Lesotho and now has the on-premise channel as a result
a premium market share of over 70% of outlet expansion
13
14. Mainstream brands
Mainstream brands are at the core of our
brand portfolios and the main contributors
to volume sales:
Global
Premium
• In 2011 sales volumes by CR Snow in China
passed 100 million hectolitres
Local
• Previously a regional brand, Poker is now
Premium
a market leader across Colombia and one
of the most profitable brands in Bavaria’s
Mainstream portfolio
• Castle Lager’s sponsorship of South Africa’s
Affordable/ 2010 FIFA World Cup team, and a more
Economy recent campaign, ‘It all comes together with
a Castle’, have driven double-digit growth
14
15. Affordable and economy brands cater to the aspirations of our lower
Global
Premium income consumers:
• Eagle – Brewed from barley malt and Uganda's finest home-grown Epuripur
Local sorghum, which is specifically cultivated for Eagle Lager and Eagle Extra
Premium
• Impala – The world's first commercial-scale cassava-based beer, brewed
using 70% cassava sourced from smallholder farmers in Mozambique
Mainstream
• In Latin America we introduced Águilita and Pilsener in smaller, lower cost
225ml bottles and Poker, Águilita and Águilita Light in larger 750ml bottles
Affordable/ designed for sharing
Economy
Affordable/Economy brands
15
16. Low/non-alcohol and
soft drink portfolios
• Although we are first and foremost a beer business,
we also brew low and non-alcoholic beers
• We are also growing opportunities in adjacent non-
alcoholic categories such as malt, water and other
soft drinks
• We bottle soft drinks for The Coca-Cola Company
in El Salvador, Honduras, and 20 5 of our African
markets, and for Pepsico International in Panama
5 In alliance with Castel in 14
of these markets
16
17. Building our global footprint
Expanding from our roots in Africa, we’ve built leading positions in all regions
of the world in both emerging and developed markets
Primary listing on the Creation of SABMiller Ukraine, SABMiller forms
London Stock Exchange following the purchase of Southern Sudan, strategic alliance
Miller Brewing Company Acquisition of Royal Grolsch N.V., with Anadolu Efes
El Salvador, Creation of MillerCoors JV
Honduras, Pacific Beverages JV in USA and Puerto Rico Argentina
Strategic alliance with with Coca-Cola Amatil Acquisition of Foster’s
Castel Group in Africa formed in Australia Group Australia
South Acquisition of remaining
India Italy America shares in Poland
Global
growth
1999
2001
2002
2003
2004
2005
2006
2007
2008
2009
2010
2012
1895
2011
2000
17
18. Strongly positioned
in the right markets
We operate in both mature and emerging markets, exposing us to a range
of profitable and high-growth countries
Mature markets: above-average profit pools – our focus is on enhancing
value and improving margins
Emerging markets: above-average growth potential
• 76% of group EBITA is from developing and emerging economies
• Highest beer volume growth is forecast to come from developing and
emerging markets, driven by the growth of ‘middle class’ consumers
18
19. Sustainable development
Sustainable development is integral to the way
we do business
• Beer is a local business – typically brewed,
sold and consumed in the same community
• Our success is linked to the well-being of
the communities in which we operate
• We work with partners globally and locally
to tackle the sustainable development
challenges we jointly face
• Our framework ‘Ten Priorities. One Future’
informs how we focus our efforts and
prioritise our resources
19
20. Inclusive growth
• We seek to generate inclusive growth by building
value chains that drive economic growth and
stimulate social development while using scarce
natural resources efficiently
• In this way, we can generate long-term returns
for our business while creating wealth for the
communities and protecting the environments
within which we operate
• In 2012 we invested US$4.7 million in programmes
to support entrepreneurs around the world, awarding
grants to over 100 businesses and providing training
to more than 1000 entrepreneurs
20
21. The water-food-energy nexus
By 2050 demand for resources is set to increase
significantly as the global population grows to nine billion
and becomes more prosperous
Since 2008, when we set ourselves the stretching targets
to become 25% more water-efficient by 2015 and 50%
more carbon-efficient by 2020, we’ve reduced our water • Water Futures partnership – protecting
consumption by 13% and our carbon emissions by 17% watersheds in eight of our markets
On its own, resource-efficiency across our own • Farming Better Futures – optimising land, yields
operations is not enough to safeguard the water, crops and living standards for 32,500 smallholder
and energy we need to brew beer. We also work across farmers across Africa, India and Latin America
our supply chains and with the communities in which we • Reduce carbon emissions and waste associated
operate to explore sustainable solutions that work locally with our packaging
21
22. Combating alcohol abuse
Each day our beers are enjoyed
by millions of consumers. There
is, however, a small minority of
consumers who do not drink
responsibly and who pose a risk
to themselves, their families and
their communities
We are committed to marketing
responsibly, providing accurate
Retailer training Incentives to travel Agents encourage Centres to tackle
and balanced information, and take Respect 21 – North America home safely friends to register drunk driving
Youth education – Poland a safe driver Alcohol Evidence Centres –
action to discourage irresponsible Nominated Driver Scheme – South Africa
use of alcohol Equador
22
23. SABMiller plc
Registered office
SABMiller House
Church Street West, Woking,
Surrey GU21 6HS
United Kingdom
T: +44 1483 26 4000
SABMiller plc
Head office
One Stanhope Gate
London W1K 1AF
United Kingdom
Contacts
Media enquiries
T: +44 20 7659 0100
media.relations@sabmiller.com
Investor relations
T: +44 20 7659 0100
invester.relations@sabmiller.com
Sustainable development
T: +44 1483 26 4134 If you would like any further information about SABMiller,
sustainable.development@sabmiller.com
please visit our website at www.sabmiller.com
23