46. There is no ‘right way’ to blog
More watching/
There is no ‘right listening =
way’ to blog more
remembering
Games are for Mobile phones
more than are always on,
playing always active
47. There is no ‘right way’ to blog
Findability is
Everything is social
more important
than location
Listening and
Stuff is
hearing are
important
different
54. Change is hard: You are Audiences need help
asking people to shift their and support: You need to
behavior. It cannot be teach people how to have
forced. an impact.
Organizations must be
patient and committed: Try. Fail. Learn: There are
You have to invest -- time, no right answers. Nobody
money, energy, and focus knows exactly how this
-- to be successful. stuff works.
55. Brian Reich
managing director, little m media
email me: brian@littlemmedia.com
call me: 617.417.9436
follow me: twitter.com/brianreich
friend me: facebook.com/brianreich
link to me: linkedin.com/in/brianreich
read me: Media Rules!
Shift & Reset (Spring 2011)
ThinkingAboutMedia.com
Fast Company Expert!
download me: slideshare.net/brianreich