1. SMPS Build Business 2016 – Takeaways
 Start every day as Day 1—live your life in “Permanent Beta” …meaning never stop striving to
improve and do better
 Ask yourself at the end of each day if you learned something new.
 Invest in yourself, invest in your network, invest in your community – that is the best formula for
promoting your career
o Spend money on opportunities and experiences, not material things
 Be an ideal team player: check your ego at the door, and take emotion out of the equation
 Tailor communication for your intended audience; and edit, edit, edit.
 Communication should 1) Educate, 2) Inform, 3) Inspire, 4) Persuade, and 5) Help
 Regarding pursuits and proposals: make sure everyone in the core team is speaking the same
language. Provide a glossary of terms if warranted. Clear, concise communication can go a long
way to make the proposal process as smooth and stress free as possible.
 3 Books that have influenced me, and helped me strive to be a better person as a result of the
Build Business “Synthesis” theme this year:
o The start-up of you (Ben Casnocha)
o The Ideal Team Player (Patrick Lencioni)
o Emotional Intelligence 2.0 (Travis Bradberry)
 And another book on my reading list is Ego vs .EQ, by Jen Shirkani, who held a break out
session during BB in Philly. Very intriguing stuff…
 When thinking about “building business” keep in mind that…
o Relationships matter
o Listening counts
o Attitude is paramount
 Something intriguing I learned at Build Business: Ambiverts make the best sales people. An
ambivert is a person who has both introvert and extrovert qualities and may bounce between the
two.
An ambivert also has a pretty good understanding of people overall and different
surroundings/settings. We are highly intuitive and can sense the emotions of others while
likely being able to relate to them in many ways. We aren’t afraid to talk, but we also like to
observe and listen. We are likely to know when to help or stay back.
The truth is, personality goes way beyond a simple label, but having some understanding
about the different traits can help you to understand yourself and others better and perhaps
make you more successful in your daily life. So, if you can relate to the above, you just may
be an ambivert too.
http://www.danpink.com/assessment: guess what? I am an ambivert! Are you an ambivert
too?
 Bring it All Together: Remember to Begin with the End in Mind!