1. Private and Confidential 1
Resumé – Brenda Bryden
16 Riverside Road, Silverglades, Fish Hoek 7975
083 702 9152 (cellular)
021 785 2417 Linked in profile:
Email: brydens@telkomsa.net https://za.linkedin.com/pub/brenda-bryden/104/a8a/610
Editor, sub-editor, content creator, publisher, writer, interviewer, proofreader, communication specialist
PROFILE Reliable, trustworthy, self-motivated and self-
disciplined; a good communicator – both oral and
written; creative, enthusiastic, ambitious and
adaptable; attentive to detail and deadlines; multi-
tasker and copes will with pressure; strategic thinker
and problem-solver; can deal with people across all
levels; good general knowledge; and extensive
experience and interest in all areas of communication
and publishing. I excel at writing headlines, captions,
stand-firsts, blurbs, and repurposing copy to suit any
voice. Proficient in Microsoft Word, Quark, InDesign
and WordPress.
“I enjoy researching, writing and
sub-editing articles for
newsletters and magazines,
particularly tackling subject
matter I am unfamiliar with and
then reaching a fuller
understanding and conveying it
to the reader. I enjoy the
challenge of writing digital
content, which requires a totally
different writing approach.”
Core business competencies include:
¬ Content strategy ¬ Proofreading
¬ Editing ¬ Client Service
¬ Sub-editing ¬ Mentoring junior writers and sub-editors
¬ Writing ¬ Speech writing
¬ Research ¬ Public relations
¬ Interviewing ¬ Crisis communication
QUALIFICATIONS
• Diploma in Blogging and Content Marketing – Shaw Academy 2016
• Certificate in Digital Marketing – GetSmarter 2015
• Certificate in Organisational Communication – SAAIE 1993
• Certificate in Newsletter Editing and Design – SAAIE 1992
• Diploma in Public Relations – Damelin College 1994
PROFESSIONAL EXPERIENCE
QUANTUM PUBLISHERS May 2015 – October 2106
Content Marketing/Digital Publishers
Sub-editor/features writer
• Sub-editing and proofreading all copy for 4 x JD Group magazines. Each magazine has its own voice
and personality and some copy had to be repurposed to suit the target audiences.
• Writing feature articles for 4 x JD Group magazines, John Craig digimag,lapelle digimag and live natural
digimag.
• Writing copy for websites.
• Writing advertorials.
• Preparing editorial/content strategies.
• Sub-editing and proofreading content for magazines, digimags, e-newsletters and websites
• Content editing and text changes on WordPress.
• Briefing the design team on layouts and overseeing design.
2. Resume – Brenda Bryden
Private and Confidential 2
• Writing copy, sub-editing and overseeing design of client pitches.
• Production management.
UHURU COMMUNICATIONS January 2013 – July 2013
Publishers
Sub-editor
• Sub-editing and rewriting all copy for all magazines in the company's stable - Sawubona, Islander,
Nursing Update, WildLife, Southern Anglican.
• Writing captions, headlines and blurbs.
• Writing articles for all magazines, especially health, beauty and finance topics.
• Writing and editing website copy.
• Sourcing and recommending images and consulting on design.
• Proofreading all magazines and final sign-off of magazine for print.
• Writing copy for advertising sales emailers.
THE HENHOUSE (OWN BUSINESS) October 1997 – current
Corporate Communication and publishing consultancy
Managing partner
• Marketing to and client liaison with corporate clients.
• Designing innovative and effective communication solutions.
• Conceptualisation, design, typesetting and layout services for magazines, newsletters and brochures.
• Researching, interviewing, writing, editing, sub-editing and proofreading for printed material
(newsletters, brochures),
• Management of the production processes of reproduction, printing and distribution.
• Briefing photographers and illustrators.
• Preparation of editorial and advertising material for trade, technical and financial media.
AFROX LIMITED February 1992 – September 2011
Liquid gas company
PR and communications assistant
• Editing and producing internal and external publications (newsletters, annual reports, fact sheets)
• Managing external consultants and design houses.
• Preparing editorial and advertising material for trade, financial, technical and national media.
• Providing a cross-section of communication skills for financial and investor relations and media liaison.
• Preparing presentations for Investor Analyst presentations.
• Event management.
• Speech writing.
• Extensively involved in the development and implementation of Afrox's new corporate identity (to BOC
Gases guidelines) and the 1994/95 BOC Yacht Race.
FOCUS HOLDINGS
Retail holding company for Cashworths 1991 – 1992
Advertising and marketing co-ordinator
RAMSAY, SON AND PARKER 1989 – 1991
Media owners
Public Relations/Marketing officer
3. Resume – Brenda Bryden
Private and Confidential 3
DIEMONT LIAISON PUBLIC RELATIONS 1994 – 1998
Account executive
Examples of online work:
http://johncraigmag.co.za/
http://www.lapelle.co.za/
http://quantumpublishers.co.za/how-to-be-kind-to-your-copy-editor/
http://quantumpublishers.co.za/create-great-online-content-think-like-journalist/
http://quantumpublishers.co.za/so-you-want-to-be-a-copy-editor-youll-need-courage/
http://quantumpublishers.co.za/LiveNatural/why-you-should-never-sleep-with-make-up-on/
http://quantumpublishers.co.za/LiveNatural/3-ways-your-daily-beauty-routine-can-help-solve-the-water-crisis/
http://quantumpublishers.co.za/LiveNatural/kate-normington-i-believe-in-speaking-out-for-the-voiceless/
REFERENCES:
Annalie Boshoff, former creative director Quantum Publishers, 082 830 1149
Madeleine Stoltz, former new business executive Quantum Publishers, 083 299 6841
Viljoen van Niekerk, Editor and communications specialist at Metropolitan, 082 262 0620
Mario d’Offizi, former editor Uhuru Communications, 082 613 9236/072 108 6961