16. Never make routine
announcements in the first 60
seconds. Do not drone on and
on about people you want to
thank or how honored you are
to be invited to speak today.
Do not rustle your papers or
check your notes. Do not
cough or take a sip of water.
You have 60 seconds to win
over your audience. Do not be
routine.
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22. Created by Bruce Kasanoff
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Smart Customers, Stupid Companies
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203.341.9448
bruce@nowpossible.com
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